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Betinvest bolsters third party integration in Africa with M-PESA
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The leading Sports Betting platform provider, Betinvest, has strengthened its commitment to local market partnerships in Africa as it prepares to integrate its payment systems with one of the most popular African networks, M-PESA.
Mobile gaming is one of the primary focuses for Sportsbook and iGaming providers looking to do business in Africa and with analysts predicting key growth of up to one billion mobile internet connections in the coming decade, Betinvest believe adaptability and third part integration hold the key to the continent.
Commenting on integrating with M-PESA and other third parties in Africa and across the globe Betinvest’s VP of Business Development, Valentyn Kyrylenko, explained: “Nowadays, the popularity of mobile phone-based payment solutions is growing, and we are beginning to work actively with them such as with this latest partnership with M-PESA. When adapting to local markets, such as Africa, we provide our clients with the best solutions for their business and are continually improving our set of payment systems to be able to do this. In addition, Betinvest is equipped to provide clients with different options according to their requirements so at the moment there is a surge in cryptocurrencies and we provide the opportunity to carry out transactions in a wide-range of digital currencies to suit each new market.”
As the mobile gaming landscape continues to grow, the industry is in a constant state of flux to embrace new technologies and adapt to the latest trends. Discussing the need to stay relevant in an ever advancing market, Kyrylenko said: “We have grown our payment systems to ensure they adapt to local markets based on what payment systems are the most popular there. However, trends tend to change, and we therefore monitor this and implement new payment systems whenever they’re requested. At this time, players increasingly favour mobile phones and other mobile devices, so we are focusing very precisely on this aspect of our services which is why we are one of the leading companies in terms of the speed and usability of our mobile platform.”
Betinvest continues to set the benchmark for third party integration through its partnerships with industry leading providers such as MicroGaming, GoldenRace and EGT. Following its successful showcase at the inaugural ICE Africa in October and as it prepares to exhibit at SiGMA this month, the company is set to continue that trend across the African and European continents going forward. Kyrylenko stated: “We are a large international company who pride ourselves on our established experience and expertise in third-party integration which makes us fast and efficient in providing our clients with only the highest level of service. A key part of our integration which sets us apart is we also have our own products which we integrate into other platforms allowing us to see the integration process from both perspectives so even when entering a new market, we know what is required for both gaming providers and operators.”
Betinvest will be exhibiting at Stand B46 at SiGMA (28-30 November, Malta Fairs & Conventions Centre, Ta’ Qali). For more information on how Betinvest can help you discover hidden values in your customers at upcoming events, contact Valentyn Kyrylenko, [email protected], +38 067 444 76 31.
Source: Latest News on European Gaming Media Network
Latest News
Stretch Network announces Black Friday Weekend Tournament
Black Friday Weekend is here! Stretch Network introduces another player-focused initiative – the Black Friday Weekend promotion. Running from November 29th to December 1st, this event offers up to 90% discounts on buy-ins for the World Poker League tournament series.
Here’s how it works:
- Players register for special phase tournaments at a reduced cost.
- These 2-minute events don’t require player actions and provide the same starting stack as the target tournament.
- After the phase tournament ends, players are automatically registered for the main event.
- Players already in the target tournament will have their stacks combined for added excitement.
Raise with us to go all-in on player satisfaction.
The post Stretch Network announces Black Friday Weekend Tournament appeared first on European Gaming Industry News.
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SOFTSWISS Integrates Jackpot Aggregator with RedStar Casino
SOFTSWISS has announced the integration of its Jackpot Aggregator, a cutting-edge player engagement solution, with RedStar Casino, a secure and reliable gaming platform. This partnership demonstrates the seamless integration capabilities of SOFTSWISS products with third-party casino platforms, further solidifying the versatility of the Jackpot Aggregator.
Previously, the SOFTSWISS Jackpot Aggregator team primarily worked with clients using the SOFTSWISS Casino Platform and the SOFTSWISS Game Aggregator, delivering efficient and seamless engagement tools. The collaboration with RedStar Casino highlights the product’s ability to integrate effortlessly with external platforms, showcasing its adaptability beyond the SOFTSWISS ecosystem.
To support smooth onboarding, the SOFTSWISS team provides comprehensive API integration documentation and dedicated Technical Account Manager support, addressing any potential queries in real time.
Angelina Stasiuk, Head of Business Line at SOFTSWISS Jackpot Aggregator, shared: “The SOFTSWISS Jackpot Aggregator is constantly evolving. In addition to expanding engagement mechanics such as jackpots, drops, multi-prizes, and Prime Network Jackpot campaigns, we are also broadening our client base and market reach. Regardless of their casino platform, any client can integrate the SOFTSWISS Jackpot Aggregator and easily launch diverse engagement campaigns.”
RedStar Casino representatives added: “We appreciate the professionalism of the SOFTSWISS Jackpot Aggregator team and the simplicity of the product’s integration process. We have already launched a three-level progressive jackpot campaign and are thrilled to offer our players a diverse and engaging gaming experience.”
This successful integration marks a milestone in the SOFTSWISS Jackpot Aggregator’s mission to deliver innovative and adaptable engagement solutions, ensuring seamless functionality and exceptional value for operators and players alike.
Recently, the SOFTSWISS Jackpot Aggregator announced the improvement of its product by introducing a multi-prizes feature. This new functionality enables operators to split winnings among several players or groups, offering customisable distribution methods tailored to various engagement strategies.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post SOFTSWISS Integrates Jackpot Aggregator with RedStar Casino appeared first on European Gaming Industry News.
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Starburst Galaxy Ushers in NetEnt’s New Era
Starburst Galaxy, a sequel to the iconic Starburst that reshaped the online slot market, is propelling veteran NetEnt to new heights. The game takes players on a cosmic journey and launches NetEnt into the next phase of its evolution.
As players blast off into a stellar adventure with this dazzling sequel, NetEnt enters a new era. The revolutionary developer’s Phase 1 brought online slots to desktops without cumbersome downloads and allowed players to trial games through free play. Phase 2 brought players’ favourite slots to their mobile screens so they could play anytime, anywhere. Now, Starburst Galaxy stands as a testament to NetEnt’s new Phase 3, where many new features and mechanics await players.
Starburst Galaxy builds on the success of its predecessor, embracing NetEnt’s signature Avalanche™ mechanic, where winning symbols vanish, allowing new ones to fall into place and creating opportunities for consecutive wins from a single spin. Adding to the excitement, the new Feature Generator lets each win contribute to unlocking five dynamic features: symbol destroy, random wilds, expanding wilds, line transform, and symbol upgrade.
The Galaxy Star feature introduces a thrilling twist with an expansive 7×7 grid and a dazzling 3×3 Starburst Wild that activates additional wilds and unique features. Landing three scatters fires up the Mega Star feature, summoning a 2×2 Starburst Wild and introducing powerful multipliers throughout the round, while a retrigger remains possible by refilling the Galaxy Metre with each win.
An exciting new addition introduced in Starburst Galaxy, the Elevate Feature will be rolled out across all NetEnt slots moving forward. Elevate gives players the power to customise their gameplay by activating various game features and add-ons directly from a list, using base bet multipliers to enhance the experience. (The availability of the Elevate Feature varies by region.)
The new era of NetEnt will also feature upgrades across its product offerings, including new robust multi-level jackpots and more big wins through the GigaMath Model. Classic games will receive visual and UX enhancements, and new Speed Spins and Super Speed Spins options will allow players to play at their own pace. Additionally, operators can customise their own Starburst slot with the introduction of Starburst Brandable.
Todd Haushalter, Chief Product Officer at Evolution, said: “This is a defining moment for NetEnt as we enter a new era with the launch of Starburst Galaxy. The game introduces innovative features, stunning visuals, and advanced technology while honouring the iconic classic that transformed the online video slot market. I’m incredibly proud of our team’s hard work—from the enhanced gameplay to the refreshed brand design, which marks another milestone and a new direction in NetEnt’s evolution. We’re excited for players to experience Starburst Galaxy, and this is only the beginning of what’s to come.”
The post Starburst Galaxy Ushers in NetEnt’s New Era appeared first on European Gaming Industry News.
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