Connect with us
Prague Gaming & TECH Summit 2025 (25-26 March)
728x90 banner available here

Latest News

Euroleague Basketball and bwin reunite with new sponsorship partnership

Published

on

Euroleague Basketball and bwin reunite with new sponsorship partnershipReading Time: 2 minutes

 

Euroleague Basketball and bwin, the leading online sports betting and gaming operator, are pleased to announce a new multi-year sponsorship agreement. The deal renews the partnership between bwin and Euroleague, with the pair having successfully worked together earlier in the decade. The new arrangement will run for an initial three-year period and cover Greece, Italy and Spain.

bwin is Europe’s leading online betting brand. Synonymous with sport, bwin has partnered with global icons in the worlds of football, motorsport and basketball. It has leading positions in several markets, including Germany, Belgium, France, Italy, Greece and Spain. In addition to sports betting, bwin also offers a wide range of casino, poker and bingo games via mobile and PC, all with a single account.

“We are thrilled to have bwin back among our family of partners in three of our most important strategic markets,” Roser Queralto, Chief Business Development Officer of Euroleague Basketball, said. “bwin is a respected name in the sports industry and among fans. This agreement helps the EuroLeague reach an even wider fan base and gives faithful EuroLeague fans new ways to enjoy games through bwin.”

bwin will use its platform and pan-European reach to engage with basketball fans through cool activities and unique experiences. As part of the agreement, bwin will take the Turkish Airlines EuroLeague Trophy on tour throughout EuroLeague arenas in Greece and Spain.

“We are thrilled to be joining forces with EuroLeague once again,” Adam Lewis, bwin’s Chief Marketing Officer, said. “At bwin our mantra is ‘live the action’ and that is exactly what this new partnership offers our customers and basketball fans. We can’t wait to get started.”

 

About Euroleague Basketball 
Euroleague Basketball is a global leader in the sports and entertainment business, devoted to delivering superior clubs European leagues under a unique and innovative organizational model. Owned and managed by some of most successful and historical clubs in the world, EB manages the continent’s two premier men’s basketball competitions, the Turkish Airlines EuroLeague and 7DAYS EuroCup, as well the sport’s premier under-18 showcase, the EB Adidas Next Generation Tournament.

Euroleague Basketball competitions bring the elite of European basketball to all five continents with broadcasts in over 210 countries and territories, and to the entire sports community through its OTT platform EuroLeague TV. EB also organizes a series of community and educational programs. Its ground-breaking corporate social responsibility program One Team features 40 clubs that have already made a difference on over 16,000 participants lives. Its Sports Business MBA trains future professionals in sports management.

About bwin 
bwin is a leading brand of GVC Holdings PLC, one of the world’s largest sports betting and gaming groups, operating both online and in the retail sector. The Group owns a comprehensive portfolio of established brands; Sports Brands include bwin, Coral, Crystalbet, Eurobet, Ladbrokes and Sportingbet; Gaming Brands include CasinoClub, Foxy Bingo, Gala, Gioco Digitale, partypoker and PartyCasino. The Group owns proprietary technology across all of its core product verticals and in addition to its B2C operations provides services to a number of third-party customers on a B2B basis. GVC acquired Ladbrokes Coral Group plc on 28 March 2018 and is now the UK’s largest high street bookmaker, with over 3,500 betting shops. The Group, incorporated in the Isle of Man, is a constituent of the FTSE 100 index and has licences in more than 20 countries, across five continents.

 


Source: Latest News on European Gaming Media Network

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Latest News

IBIA Upgrades Technology Platform to Strengthen Global Betting Integrity Efforts

Published

on

Reading Time: 2 minutes

The International Betting Integrity Association (IBIA) has today announced a significant upgrade to the technology platform that supports its global integrity monitoring network. This enhancement will provide IBIA and its growing membership with access to advanced tools designed to safeguard regulated betting markets, protect consumers, and maintain the integrity of sporting events around the world.

The technology upgrade, developed in partnership with Bluehouse Technology, has been specifically tailored to meet IBIA’s operational needs. It streamlines the process for identifying and reporting suspicious betting activity, enabling a faster and more efficient response to potential integrity threats. The platform upgrade is part of IBIA’s ongoing commitment to investing in technological resources to combat betting-related manipulation.

The new platform enhances the ability to monitor for suspicious activity, improve data analysis, and share actionable insights with key stakeholders. That includes access to specific monitoring and alert data streams for key stakeholders, such as gambling regulatory authorities, thereby significantly improving interaction and cooperation that supports important investigatory activity. This improved collaboration will play a pivotal role in supporting investigations and reinforcing trust in the integrity of global betting markets.

Khalid Ali, CEO at IBIA, said: “IBIA’s new integrity technology platform provides enhanced functionality and greatly improves our ability to analyse our members’ customer account level data, which covers over $300bn in betting transactions annually, to identify and report suspicious betting activity. The upgrade allows us to provide a technological platform that keeps pace with the integrity requirements of our growing membership and the scope and scale of the market data we receive across our wider intelligence network. It will be a key pillar in our ongoing efforts to protect the integrity of sporting events and regulated sports betting markets globally.”

Sharmila Pillai, Director at Bluehouse Technology, said: “We are thrilled to have worked closely with IBIA to develop this new monitoring and alert platform. Our team worked hard to ensure the project was completed on time and within budget, and we are pleased that it has passed a rigorous independent security audit by a leading testing and certification company.”

IBIA’s global monitoring network is a highly effective anti-corruption tool, detecting and reporting suspicious activity in regulated betting markets using transactional activity linked to individual customer accounts. The new platform provides a number of important technological advancements to assist that process, which have passed an independent security audit performed by Bulletproof, a Gaming Laboratories International (GLI) company.

The new platform launch comes shortly before the sports betting market opening in Brazil, which is forecast by H2 Gambling Capital to reach $34bn in sports betting turnover by 2028, with IBIA members representing over 70% of the market’s gross gambling revenue. IBIA and the Brazilian Ministry of Finance have recently signed an integrity cooperation agreement that will allow for the sharing of information concerning suspicious betting activity connected to Brazilian sport.

Khalid Ali, CEO at IBIA, further commented: “The upgrade of IBIA’s monitoring and alert platform is particularly timely given the imminent launch of regulated sports betting in Brazil. We’re confident that this tool will provide best-in-class support for our new members and partners, including the Brazilian authorities and sporting bodies, to protect the market and sporting events.”

IBIA’s Q3 report detailed 42 alerts during the quarter. IBIA alerts contributed to the investigations and subsequent successful sanctioning of 21 clubs, players and officials in 2023.

The post IBIA Upgrades Technology Platform to Strengthen Global Betting Integrity Efforts appeared first on European Gaming Industry News.

Continue Reading

Latest News

Chips Launches Industry’s First Casino Game Roadmap, Slot Showcase

Published

on

Reading Time: 2 minutes

Specialist igaming marketing agency Chips has launched Slot Showcase, the industry’s first casino games roadmap, which will provide a consolidated home to all upcoming casino game releases including slots, live dealer games, crash games, and more.

As well as promoting new games, the new industry resource – with free access for all game studios – aims to better connect casino operators and aggregators with both established and emerging game studios. The integrated hub will act as a spotlight for quality game content, particularly new and unique game innovations, enabling emerging studios to secure new partners and boost each title’s revenue potential.

Slot Showcase will enable studios to promote more games to a wider audience, raise their brand profiles, and give a prominent platform to new game concepts and features. Operators can plan launch campaigns further ahead, while discovering new partners to help them differentiate their brand and content, while aggregators will find an easier route to connect with studios outside their current portfolio.

Andy Brennan, CEO of Chips, shared his vision for the launch: “It’s wild to me that in 2024, the gaming industry still relies on scattered, outdated methods to share product news. Great games – built with immense skill and creativity – often don’t get the attention they deserve. Slot Showcase changes the game. We’re creating a platform that connects game makers and publishers effortlessly, while also giving players access to more choices than ever before. Think of it as the go-to hub for blockbuster launches, groundbreaking concepts, and real-time studio news.

“From our partnerships across the gaming industry, we’ve seen how much luck and timing can overshadow even the most exceptional games. It’s frustrating to watch so much talent hinge on chance. Slot Showcase is here to level the playing field, giving amazing games the spotlight they deserve. This isn’t just about a better platform—it’s about lifting the entire online casino ecosystem and helping the best ideas succeed. We’re all in on this.”

Slot Showcase has already integrated over 20 studios including Red Tiger, Light & Wonder, Wazdan and PlayDigital. It will soon add a news feed, industry insights, a weekly newsletter, giving subscribers a snapshot of upcoming game releases, and a podcast series featuring innovative voices from studios, aggregators and operators.

The post Chips Launches Industry’s First Casino Game Roadmap, Slot Showcase appeared first on European Gaming Industry News.

Continue Reading

Latest News

Natural8 India gives poker enthusiasts across the country a chance to become Asian Poker Tour (APT) champions from the comfort of their homes!

Published

on

Reading Time: 2 minutes

Ever dreamt of testing your skills at poker competitively, against some of the best poker players in Asia? If you have, then let it be a dream no more! Natural8 India is giving poker players across the country, both amateur and professional, a chance to win up to 20 Asian Poker Tour (APT) trophies with the biggest-ever online APT series with millions in prize pools: the APT Online 2024!

Having kicked off on November 10, the APT Online 2024 offers players a chance to win up to 20 APT trophies, including three exclusive and bespoke APT Online Lion Trophies, and millions in prize pools across the Main Event, High Roller, and Super High Roller tables. Natural8 India will also automatically enter all players participating in any APT Trophy events into the Lucky Draw Flipout at no extra charge, giving five top players a chance to win the APT Main Event Live Packages.

Speaking about the event, Kunal Patni, Executive Director and Country Head, Natural8 India, said, “The APT Online 2024 is an unparalleled opportunity for poker enthusiasts in India to experience the thrill of competitive poker on a grand stage. We are thrilled to bring this prestigious series to players across the country, giving them the chance to not only test their skills against the best and compete for APT trophies and massive prize pools. Our goal is to make top-tier poker accessible to everyone, and we hope to inspire a new wave of talent to rise through India’s growing poker community. We are excited with the response so far and are looking forward to even more players, whether seasoned pros or just starting on their poker journeys, to participate in the exciting, thrilling experience that the APT Online 2024 is shaping up to be!”

With all this available with buy-ins as low as INR 1,100 and from the comfort of your home, what are you waiting for? Visit Natural8 India today and sign up for the table right here, and get a chance to compete against other poker enthusiasts and earn glory by becoming an APT Trophy winner!

The post Natural8 India gives poker enthusiasts across the country a chance to become Asian Poker Tour (APT) champions from the comfort of their homes! appeared first on European Gaming Industry News.

Continue Reading

Trending

EEGaming.org is part of HIPTHER, parent brand of various prominent news outlets and international conferences. These platforms and events span a wide range of industries, including Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports, and several others. This indicates that EEGaming.org is part of a larger network that focuses on a diverse array of sectors, particularly those related to cutting-edge technology and modern lifestyle trends.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2024 HIPTHER Agency. All Rights Reserved. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.