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FSB elevates profile of PowerPlay.com

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Platform provider’s first Caribbean offering sees new site climb the charts

 

Leading platform provider FSB has seen its recent roll-out of a digital sports betting and online casino for operator PowerPlay break new ground in the Caribbean.

FSB’s trading tools are tailor-made for the demands of live betting and have been readily pressed into service with PowerPlay, who are now providing gaming experiences customised to the Central American and Caribbean markets, where live betting on football, cricket, tennis and basketball are proving particularly popular.

Just a fortnight after launch, the increased activity and figures for the new betting site are stunning. According to Alexa rankings, PowerPlay.com is now among the Top 100 most visited sites in Jamaica alone, where in excess of 150,000 unique users equate to 10% of the active online community.

Running off FSB’s unique pricing models, Caribbean customers now enjoy the most sophisticated and reactive odds available across all sports. FSB’s mobile-first strategy neatly complements trends in the Caribbean market whose internet usage is composed of approximately 80% mobile traffic.

This partnership’s cutting-edge architecture also demonstrates a rare ability to mould the platform organically to the brand, as opposed to generically bolting on a cover. This has allowed PowerPlay to reframe and partition headline markets, homepage sliders and betslips to speak to any territory.

FSB always works with worldwide operators to deliver flexible front-ends which connect with core brand identity, allied to a personalised user interface. The new site is the first in the region for FSB and a new venture for their partner, which currently runs operations in the nightlife and entertainment industry in Barbados, including land-based casinos.

FSB’s proprietary platform, which features real-time algorithmic pricing models coupled to CRM tools for player segmentation and bonusing, has also delivered a live casino complete with a full portfolio of casino games from leading industry suppliers.

The site has been launched across 20 countries including Jamaica, Barbados, Curaçao, Trinidad & Tobago and Mexico, with plans to extend its reach throughout South America and beyond, thanks to FSB’s nimble integration which facilitates multiple translations and currency payments. It’s the latest step in FSB’s growing global footprint.

FSB’s Business Development Director, Richard Thorp, said: “We were delighted when PowerPlay chose us for their online launch and proud the platform has engaged with their customers so quickly.

“It’s a great endorsement of our sportsbook and casino solution in its flexibility to open up new territories. To have PowerPlay provably endorse those credentials provides a compelling test case.”

Dean Serrao, CEO of PowerPlay, said: “After just two weeks of operation, we’re already thrilled with our new site and our blossoming relationship with FSB. Our combined package has helped capture players’ imaginations and drive their engagement to new levels, while the platform itself is effortlessly handling the increased trading volume.

“We are FSB’s first customer in the Caribbean and are particularly excited at the potential to expand to the rest of Central America soon, emboldened by this capacity to provide tailored local offerings.”

ABOUT FSB:
London-based FSB (www.fsbtech.com) has created the industry’s most scalable, flexible, and efficient sports betting and gaming platform. Utilised by operators on four continents, the modern technology is designed for the demands of live betting and a fragmented regulatory landscape, providing light physical deployments worldwide backed by centralised control systems. Available as a fully-managed service or an enterprise solution, the system allows partners to use FSB’s software platform to run their own business the way they want. The platform is integrated with the industry’s best casino games suppliers. FSB provides brands with everything needed to run a responsible sports betting and gaming business, complete with full reporting, social responsibility tools, bonusing tools, segmentation, payments and data analytics.

 

ABOUT POWERPLAY:

Curacao-based PowerPlay.com provides online sports betting and casino services to gamers across the world. Focusing on Caribbean and Central American players via footballcrickettennis and basketball the company is able to create a uniquely customized experience for local players.

 


Source: Latest News on European Gaming Media Network

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Peter & Sons Bolsters Italian Market Presence Via Octavian Lab Deal

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New content partnership sees maverick game studio hit Octavian Lab platform

Award-winning game studio Peter & Sons has amped up its presence in the Italian market thanks to a new deal with Octavian Lab.

Rome-based software provider Octavian is a major supplier of igaming solutions to the Italian market, and the deal sees it become one of Peter & Sons’ main aggregate partners in Italy. The company powers big players like Entain-owned Eurobet, Snaitech, Sisal, Betfair and many others. Octavian Lab has recently received a special mention as best aggregator of the year during EGR Italy awards 2024.

Under the new partnership, Peter & Sons first went live with Italian gaming powerhouse Eurobet. Founded in 1995, the brand is an igaming pioneer, having offered digital betting since 1999. As a land-based sports betting operator, it’s one of the most recognizable gaming brands in Italy.

Peter & Sons has been wowing the industry since its 2019 formation with a stream of games that dare to be different.

Drawing on influences from everything from cult comic books and cartoons to obscure science fiction, and with an emphasis on storytelling, audio-visual excellence and playability, the maverick Barcelona-based studio is creating some of the most strikingly original and avant garde casino games on the market today.

The studio picked up three awards at the recent MiGEA Malta iGaming Excellence Awards 2024, including Best New Slots Developer of The Year.

Yann Bautista, Founder and Commercial Director at Peter & Sons said: “Our games have already proved popular in Italy, so to move forward with a really big player like Octavian Lab was the next logical step. Italy is a very exciting market that has doubled in size over the last seven years, and we’re thrilled to increase our reach significantly through this deal.”

Emanuele Nocentelli, CEO at Octavian Lab said: “Our platform powers some of the biggest names in Italian gaming, and that means we always want leading-edge content. Peter & Sons are a breath of fresh air. There’s no one reimagining casino gaming quite like Peter & Sons, and the result is a portfolio of inventive and unparalleled games that have a unique power to delight.”

The post Peter & Sons Bolsters Italian Market Presence Via Octavian Lab Deal appeared first on European Gaming Industry News.

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Amusnet Releases “10 Bulky Fruits” Video Slot

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Amusnet has released its latest video slot, 10 Bulky Fruits. It is not an ordinary fruit slot but a dazzling, energetic and exciting game.

This is a 5-reel, 10-fixed paylines video slot that offers vivid gameplay, epic sound effects and a variety of features. Keep an eye out for the Clover Wild Symbol and its great rewards – it appears on the 2nd, 3rd, and 4th reel. The Star and the Dollar are the shiny Scatter symbols boosting the winnings.

10 Bulky Fruits video slot tempts with entertainment and a variety of lucky symbols. Enjoy the fruitilicious bouquet the game offers.

Gamble

Play the game and multiply the winning through the Gambling feature.

Jackpot Cards

The Jackpot Cards bonus game is triggered at random during the gameplay to allow players to win impressive jackpots.

The post Amusnet Releases “10 Bulky Fruits” Video Slot appeared first on European Gaming Industry News.

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Thunderkick strikes again with bowling bonanza Split Happens

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Stacked Walking Wilds and Power Reset feature deliver 3,000x win potential

Independent slots studio Thunderkick has unveiled Split Happens, the latest addition to its product portfolio that combines a quirky bowling theme with Walking Wilds and respins to provide a unique and compelling gaming experience.

The action takes place across a classic 5×3 grid, where winning combinations can be formed both ways to help unlock 3,000x maximum wins.

Base game action is enhanced by Walking Stacked Wilds, which award a minimum of two respins whenever reels two, three or four are filled with bowling pin Wild symbols. Wilds are transformed into Stacked Wilds and move one position toward the outside of the reels with each respin, boosting wins until they leave the grid.

If a Walking Stacked Wild lands on reel three, the Split Happens feature is triggered, cutting the icon in half and placing a Stacked Wild on both reels two and four before respins commence.

The bonus round is activated when three bowling ball scatters are collected in the bonus meter, with five Free Spins awarded. During the feature, a multiplier remains in place above the reels, which increases by 1x with each respin and is applied to all wins featuring a Stacked Wild.

Every time a Stacked Wild lands, the Power Reset feature resets the Free Spins counter to 5, while retaining the existing multiplier to significantly increase wins.

Split Happens is a vibrant addition to Thunderkick’s constantly evolving product portfolio that showcases the provider’s distinctive approach to game creation, leveraging its best-in-class production team to deliver immersive and entertaining gameplay.

Mike Collins, Game Product Owner at Thunderkick, said: “We continually strive to diversify our product portfolio to appeal to a broad player base. Split Happens is our latest creation that combines whimsical graphics with 3,000x win potential to provide something a little different for players.

“In a highly competitive market, embracing themes rarely utilised allows us to stand out as a brand and provide real value for our operator partners.”

The post Thunderkick strikes again with bowling bonanza Split Happens appeared first on European Gaming Industry News.

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