Latest News
Buzz Bingo and Playtech launch groundbreaking platform
Reading Time: 4 minutes
Leading gambling technology specialist Playtech has partnered with Buzz Bingo to deliver a ground-breaking content delivery and CRM solution across both Bingo and Casino, integrating their award-winning IMS player management platform.
Playtech has collaborated closely with Buzz Bingo since the brand’s high-profile launch earlier this year, offering players a range of Bingo variants and a wide selection of Playtech Casino content. Backed by the industry-leading IMS platform, the solution includes a comprehensive CRM toolset, with Playtech’s new Engagement 360 platform giving Buzz Bingo the power to design and fully optimise end-to-end player journeys.
Additionally, integration with the Playtech Open Platform (POP) gives Buzz Bingo access to an exceptional range of original and third-party game content. With several major content providers on board from day one and many others launching soon, Buzz Bingo players can choose from one of the industry’s widest selections of Bingo variants and Casino slot games.
The next stage of the project is the synchronisation of Buzz Bingo’s retail and online offerings to create a true omni-channel experience, including a full retail player account base migration to IMS. The move will allow players to use their retail accounts to play online, and vice versa, using a single wallet for all channels, whilst also creating a single customer management and CRM activity view for Buzz Bingo.
Shimon Akad, Chief Operating Officer at Playtech, comments: ‘The launch of the Buzz Bingo platform is the most ambitious project our team has delivered to date. A huge amount of work has gone into delivering a comprehensive ‘day one’ experience, including a rich third-party games offering, from both a Bingo and Casino perspective. With further technical enhancements to come and with a series of major third-party content providers already on board, we’re confident that this is the beginning of a long and fruitful relationship with Buzz Bingo’.
Chris Matthews, CEO at Buzz Bingo, adds: ‘It’s fantastic to see all the amazing work that has gone into this project come to fruition. Our collaboration with Playtech allows us to offer one of the widest selections of Bingo games and slots in the market, as well as delivering an enhanced player journey across our physical venues and online.
‘Delivering and implementing the new platform has been a major undertaking, but the commitment and professionalism of the Playtech team has made it a smooth experience – and we’re delighted with the results. The wider Buzz Bingo team and I are looking forward to continuing to work with Playtech as we take the platform to the next stage’.
Find out more about Buzz Bingo at www.buzzbingo.co
About Playtech:
Founded in 1999 and premium listed on the Main Market of the London Stock Exchange, Playtech is a technology leader in the gambling and financial trading industries.
Playtech is the gambling industry’s leading technology company, delivering business intelligence-driven gambling software, services, content and platform technology across the industry’s most popular product verticals, including casino, live casino, sports betting, virtual sports, bingo and poker. It is the pioneer of omni-channel gambling technology through its integrated platform technology, Playtech ONE. Playtech ONE delivers data-driven marketing expertise, single wallet functionality, CRM and responsible gambling solutions across one single platform across product verticals and across retail and online.
Playtech’s partners with and invests in the leading brands in regulated and newly regulated markets to deliver its data-driven gambling technology across the retail and online value chain. Playtech provides its technology on a B2B basis to the industry’s leading retail and online operators, land-based casino groups and government sponsored entities such as lotteries. As of June 2018, through the acquisition of Snaitech, Playtech directly owns and operates the leading sports betting and gaming brand in online and retail in Italy, Snai. Snaitech operates a B2B2C model as a service provider, allowing franchisees to utilise the Playtech technology stack in in the retail environment while operating the leading brand, Snai, directly online as a B2C business.
Playtech’s Financials Division, named TradeTech Group, is a technology leader in the CFD and financial trading industry and operates both on a B2C and B2B basis.
Playtech has in total c.5,800 employees across 17 countries and is headquartered in the Isle of Man.
About Buzz Bingo:
Buzz Bingo is the largest retail bingo operator in Britain and launched buzzbingo.com in September 2018. Backed by Caledonia Investments plc, Buzz Bingo runs its clubs and website from its Nottingham and London headquarters.
From brand name research through to market intelligence and the best way to build online communities, Buzz Bingo was developed with customer needs guiding every decision made. This approach has resulted in new, exciting, accessible ways for customers of all ages to play and engage with each other both on and offline.
Buzz Bingo’s community is home to over 1.1 million active club members and every week, 103 clubs welcome 200,000 players through their doors.
buzzbingo.com is an omni-channel platform delivering gaming and player engagement capabilities on mobile, tablet, desktop and on Touchpads in all clubs. There are no wagering requirements at buzzbingo.com so players can withdraw their winnings instantly.
Buzz Bingo began a rebrand from Gala Leisure Ltd in May 2018 following the sale of Ladbrokes Coral Group Plc’s retail clubs to Caledonia Investments plc in December 2015. Since then 103 clubs have been rebranded, including 98 in September alone. 19 remaining clubs will reopen in February 2019 under the new name, completing the rebrand.
Galabingo.com and its associated Gala Bingo online brands remains the property of GVC Holdings PLC.
Source: Latest News on European Gaming Media Network
Latest News
Bacta Pledge Support for Safer Gambling Week as Industry Drives Awareness Campaign
Bacta is at the forefront of initiatives to encourage responsible gambling with the leading trade association for the land-based low-stake sector joining the Betting and Gaming Council, the Lotteries Council and the Bingo Association as organisers and supporters of the 2024 edition of Safer Gambling Week (SGW) which runs 18–24 November.
With a core objective of encouraging people to talk and take action to gamble responsibly, the initiative which is running for its eighth year, will feature what the official SGW web site refers to as a “blitz” of safer gambling messages online and in land-based venues in order to spark a nationwide conversation about responsible gambling and the safeguards that have been put in place by the regulated industry.
George McGregor, Bacta’s Executive Director (Government Relations), believes the initiative continues to make a significant contribution to the industry’s endeavours to reduce further the incidence of problem gambling.
He stated: “The first point to make is that Safer Gambling Week draws attention to what Bacta members are practicing every week and every day of the year. This commitment and culture is something that every Bacta member should be extremely proud of.
“The consumer-facing Safer Gambling website poses a series of questions to consider and outlines how to use safer gambling tools such as setting time and deposit limits and how to self-exclude from gambling.”
He added: “As an awareness raising initiative Safer Gambling Week has demonstrated its value. Safer Gambling Week 2023 smashed previous social media records, generating over 50 million impressions across Twitter, Facebook and Instagram.
“The website received half a million visits and the campaign engaged with a large number of cross-party MPs and peers who gave their backing as did Premier League clubs West Ham United and Brighton and Hove Albion.
“Safer Gambling Week demonstrates that Bacta, its members and the industry at large is fully committed to delivering a safe, responsible and enjoyable gambling entertainment experience for all of its customers.”
The post Bacta Pledge Support for Safer Gambling Week as Industry Drives Awareness Campaign appeared first on European Gaming Industry News.
Latest News
Macau Foresees Gaming Revenue Growth to $30 Billion by 2025
Macau’s 2025 casino gross gaming revenue (GGR) is forecast to reach MOP240 billion ($29.9 billion), says the Office of the Chief Executive (CE), in the financial-year 2025 budget plan published on last Thursday, and which has been submitted to the city’s Legislative Assembly.
That would be a 31.1% rise on the MOP183.06 billion achieved in 2023, the first year of trading since pandemic-related restrictions were lifted. It would be an 82.1% recovery rate compared to the MOP292.46 billion in the pre-pandemic trading year of 2019, as per data of the local regulator.
The 2024 budget plan predicted MOP216 billion GGR for this year. The tally for the calendar year to the end of October is MOP190.14 billion. The 2025 budget would represent year-on-year growth of 11.1% from the forecast for 2024.
The 2025 budget plan estimates the Macau government will collect MOP84.0 billion in gaming taxes from the city’s six casino concessionaires for financial year 2025. That is calculated based only from the levy of the so-called “special gaming tax”, which stands at 35% of GGR for the current 10-year gaming concessions that started from January 1, 2023.
With other contributing levies for social causes, the effective tax on Macau casino GGR is 40% for the current concession term.
“It is estimated that the recovery momentum of the integrated tourism and leisure businesses for the next fiscal year [2025] will continue, with a continuous rise in inbound tourist volume, albeit their travel and consumption patterns may see changes,” the Office of the Chief Executive stated in its fiscal year 2025 budget plan.
“Integrated tourism and leisure businesses” is a term used by the authorities to indicate the casino resort sector.
The chief executive office added: “Considering all factors, the fiscal year 2025 gross gaming revenue is estimated to reach MOP240 billion. Such is the principal fiscal income that serves as a foundation for the Macau Special Administrative Government in formulating the fiscal year 2025 budget plan.”
Post the Covid-19 pandemic, Macau’s fiscal income had seen a “gradual recovery” since 2023, as economic improvement had been led by the integrated tourism and leisure sector, the document also mentioned.
For the whole of fiscal year 2024, the Macau government had forecast it would collect MOP75.6 billion in gaming taxes from the casino concessionaires, levied as special gaming tax, according to the 2024 budget plan.
The 2025 plan will be current Chief Executive Ho Iat Seng’s ultimate fiscal-year budget proposal before stepping down at the end of his five-year term.
Sam Hou Fai, most recently president of Macau’s Court of Final Appeal, the city’s most senior judicial position, is to succeed Mr Ho as the city’s leader, with a swearing-in ceremony to be held in December.
The post Macau Foresees Gaming Revenue Growth to $30 Billion by 2025 appeared first on European Gaming Industry News.
Latest News
Nolimit City takes you on an outing to the Carnival in Munchies
Nolimit City is serving up a twisted carnival treat in Munchies. Step into the fair grounds as Nolimit’s latest Labs game released following the release of Outsourced: Slash Game. As a Labs title, expect a fresh and experimental spin on the classic Nolimit style. In the heart of the carnival tents lies a curious attraction: Fluffers—a cute, cuddly, but oh-so-smelly creature that’s causing quite the commotion among visitors. Some may say it’s the attraction of the year!
In Munchies, you get up close and personal to Fluffers, who hides a screen in it’s belly. The reel displays one symbol per spin, which can either be a multiplier or a blank. With xBet™ choose between playing with 2 or 4 reels and introducing Linked Wins to the mix. In the case of a multiplier higher than the subsequent reel, its value will be transferred to the subsequent reel. When a Bonus Symbol lands with multiple active reels, they also transform to the subsequent reel rewarding up to 40 Free Spins! God Mode is also an attraction at the carnival.
Fluffers goes from adorable to ravenous in It’s Alive Spins!! However, things get even more ferocious in Devour Spins. When landing a Bonus Symbol in It’s Alive Spins awards and extra 5 Free Spins per Bonus Symbol. The difference in Devour Spins is that the highest multiplier value which lands, gets locked above the reel area and is rewarded to a player with each spin. Whenever a higher multiplier lands on the lower reels, they will replace those locked Multipliers above.
Munchies is a one of a kind slot with a new mechanic that will make you scratch your head in excitement with Linked Wins and a maximum payout of 10,000x the base bet with 1 Reel, 20,000x the base bet with 2 Reels and 40,000x with 4 Reels. Munchies, unlike Nolimit City’s high-volatility slots, is rated as ‘High Volatility’ so be careful because Fluffers doesn’t discriminate when it comes to it’s food!
Per Lindheimer, Head of Product at Nolimit City, said: “Fluffers is a deceptively cute little monster with one thing on his mind: MUNCH! Munchies is unlike anything we’ve dished out before—equal parts quirky and daring. The Linked Wins mechanic allows players to play the way they want, especially on 4 reels, where things get downright crazy. Just don’t get too attached to Fluffers… he’s got a big appetite!“
The post Nolimit City takes you on an outing to the Carnival in Munchies appeared first on European Gaming Industry News.
-
Latest News2 months ago
BlueOcean Gaming Wins Best Aggregator 2024 Award at SiGMA East Europe Awards
-
Latest News2 months ago
BOS/The Swedish Trade Association for Online Gambling commissions Advisense to strengthen efforts against money laundering
-
Latest News2 months ago
EGT’s bestseller Bell Link with another great success: Its bells are now ringing in the Czech market
-
Latest News1 month ago
MIRACL partners with Continent 8 to offer its single-step passwordless MFA solution to simplify the login experience
-
Latest News2 months ago
Applications invited to become safer gambling charity for 2025 editions of ICE, iGB Affiliate and iGB L!VE
-
Latest News1 month ago
ACR Poker’s OSS XL Exceeds Guarantee With Over $46 Million In Prize Pools
-
Latest News1 month ago
Match of LeGGends: Double Down. Highlights of the show match between NAVI and Team Vitality
-
Latest News1 month ago
FBMDS and FBM Foundation host solidarity keepy-uppy initiative at G2E Las Vegas 2024
You must be logged in to post a comment Login