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Betinvest sets its sights on US expansion at G2E
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Following its continued focus on enhancing representation in North America, Betinvest has confirmed it will be using its presence at this year’s G2E Las Vegas exhibition to drive it’s established sports betting positioning across the United States building towards their ultimate goal of a full-service office in the country.
Described by Valentyn Kyrylenko, VP of Business Development at Betinvest, as a “dedicated strategy to develop our internationally renowned technologies, solutions and services within the US”, Betinvest is set to make a strong impact in Las Vegas with a number of special commercial offers and promotions tailored specifically to the new sports betting landscape. Kyrylenko explained: “North America is a hugely significant region for Betinvest in terms of our current growth across the world and G2E is set to play a big part. We already have active representation in the US in the locations where sports betting is currently legal but we want to use our expertise and established credentials to help drive the sector forward following the Supreme Court’s decision earlier this year.”
Betinvest, which has over 19 years experience providing advanced digital solutions for the sports betting industry, has confirmed it will deliver unique discounts, cost-free connections and a pricing structure optimized to new clients when it exhibits in Las Vegas this October. “We want to increase our visibility with North American partners,” he continued. “In order to do this and highlight our commitment to the region, we’re coming to G2E loaded with special commercial offers and promotional conditions for cooperation as part of a dedicated strategy to develop our internationally renowned technologies, solutions and services within the US.
Betinvest’s aim is to grow our company’s network and enhance our ability to push technological trends in the region alongside opening a full-service office, which we hope to be able to give you more detailed information on following the event.”
Sports Betting is not the only focus for Betinvest in the US territory as Kyrylenko also hinted that the company will promote its Artificial Intelligence solutions as part of its global development from trade shows over the coming months. He said: “Betinvest is betting on machine learning and AI as the next major step for the iGaming industry. As a company we have already implemented some elements of machine learning to our CRM and although this only represents our first steps into the technology we are making a substantial commitment to the technology and hoping to develop at a rate which suits our tech and our clients. The Betinvest team will be on hand at our upcoming shows to discuss the potential of AI and how self learning algorithms and new data trends will revolutionize the iGaming sector and could transform their businesses in the near future.”
He concluded: “In addition to North America, Betinvest will also be focusing on promoting our Sports Betting expertise and iGaming solutions to the Asian and African markets. Exhibiting at large-scale events in these regions, such as G2E, ICE Africa, SiGMA and ICE London, allow us direct access to provide visitors with new opportunities and continue the development of these expanding sectors internationally. We look forward to meeting our current business partners across the globe as well as new clients in these exciting territories at these events leading into 2019.”
Betinvest will be exhibiting at Booth 4618 at G2E Las Vegas. For more information on how Betinvest can help you discover hidden values in your customers at upcoming events, contact Valentyn Kyrylenko, [email protected], +38 067 444 76 31.
Source: Latest News on European Gaming Media Network
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SOFTSWISS Wraps Up SiGMA Europe 2024 with Key Achievements
SOFTSWISS has successfully wrapped up its participation in SiGMA Europe 2024. This final major event of the year highlighted the achievements and progress of the iGaming industry over the past months. With a dynamic presence and the award-winning concept ‘Grab Success in iGaming’, SOFTSWISS made a lasting impact over the three action-packed days of the conference.
The SOFTSWISS booth became a nexus for clients, partners, and industry professionals, sparking new connections and fueling discussions on the latest trends. Among the highlights was the unveiling of the iGaming Trends Report 2025, offering a forward-looking analysis of the industry’s trajectory. Positioned as the ‘mother of all conferences’, SiGMA Europe proved the ideal stage for the report’s launch, with all 27,000 attendees able to grant complimentary access to this vital resource.
“iGaming is growing at a rapid pace, and for many, the main challenge is to keep up with this growth. SOFTSWISS takes a much broader view in this regard: it is important for us to understand where iGaming is heading and anticipate trends in order to strengthen our leadership positions,” said Vitali Matsukevich, COO at SOFTSWISS.
Before the expo officially opened, SOFTSWISS was honoured as the Best Platform Provider at the SiGMA Europe Awards 2024. This accolade is a testament to the company’s commitment to delivering robust, innovative technology solutions that empower iGaming operators worldwide.
One of the event’s most highly anticipated discussions, “How to Choose a Secure and Safe Crypto Casino,” featured Vitali Matsukevich among its expert panellists. The session drew a full house, reflecting the high interest in the future of crypto casinos amidst the evolving global economic and political landscape.
During the discussion, Matsukevich shared his deep knowledge and insights on leveraging blockchain technology to ensure smarter, safer choices for consumers in the crypto casino space. His expertise underscored SOFTSWISS’ position at the forefront of innovation in this fast-growing market segment.
SiGMA Europe 2024 provided a platform not only to showcase SOFTSWISS’ accomplishments but also to reaffirm its role as an industry leader. Already preparing for the next major event, ICE Barcelona 2025 in January, SOFTSWISS will once again present its cutting-edge tools and insights to operators worldwide.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post SOFTSWISS Wraps Up SiGMA Europe 2024 with Key Achievements appeared first on European Gaming Industry News.
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Casino Guru and Mindway AI advance RG self-test game in time for SGW24
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Expert comment: Safer Gambling Week 2024
Safer Gambling Week commentary
As a company focused on generating high-quality, responsible gambling traffic to our operator partner sites, safer gambling is a daily consideration for QiH Group. We recognise Safer Gambling Week as a valuable opportunity to stay engaged with the broader industry conversations and to hear from the community on responsible gambling.
As affiliates are often an initial touchpoint for customers, our priority is maintaining a safe, compliant environment that benefits our partners and, ultimately, their customers.
We believe in supporting a balanced approach where gambling remains what it should be: safe, enjoyable entertainment.
– Andrew Lee, COO, QiH Group
Being a firm of licensing solicitors, one of our principal roles is helping our clients stay compliant with the Licensing Conditions and Codes of Practice, and the licensing objectives, so responsible gambling is something we focus on every day for clients.
It is important that we raise awareness of safer gambling and signpost the professional help and support services that are available to those who need it – ensuring the millions of people who enjoy gambling responsibly continue to do so in a safe environment.
– Nick Arron, Lead Solicitor, Poppleston Allen
The post Expert comment: Safer Gambling Week 2024 appeared first on European Gaming Industry News.
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