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Blockchain is the new technological paradigm redefining the way to transact

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The blockchain is the new technological paradigm redefining the way to transact. This type of technology has the potential to change the way we purchase and sell, interact with the authorities and verify the validity of services and things. It merges the openness of the Internet with the security of advanced cryptography and it offers its users a swift, clean and transparent manner to verify key data and build trust.

Why the blockchain though?

There is significant investment in blockchain technology from tech industry giants such as Microsoft and IBM with millions of dollars spent on blockchain-powered projects. Furthermore, it is estimated that the financial and banking industry would be able to save $8 to $12 billion annually if employing blockchain solutions. The technology is already showing potential and it is expected that the global blockchain market to be worth $20 billion by 2024.

Since its inception, there has been an immediate boom of interest due to its potential. In spite of its popularity and the frenzy it has created, this new technological development is often misunderstood and misplaced. But how can the blockchain be applied to different industries? Is it that flexible it can disrupt key industries with its revolutionary idea? Despite the current application of blockchain in various fields and industries, statistics show that an overwhelming 84% of C-Levels are starting to be aware of its potential and are looking at incorporating this revolutionary technology in business operations. Thus, we are not talking about a trend anymore, but we are looking at a viable alternative option to our traditional system.

Is the Blockchain a game changer?

First of all, the blockchain it was created to offer transparency and accountability when transacting. Secondly, this new technology does not represent a universal replacement for systems of production and finance, but it is more beneficial to certain industries only. Thirdly, the blockchain goes beyond transactional security as it creates a public ledger where all transactions are recorded and instantly verified against each other to ensure accuracy.

The rush to pioneer new technologies, or to apply existing ones in innovative new ways, is fierce. Businesses constantly seek to stand out from the crowd, and the fastest way to differentiate one’s self is by delivering the best user-experience. Blockchain’s fundamental feature is to create an engaging user experience rather than being a ubiquitous solution to our traditional operations systems.

Among the industries where blockchain can have a positive impact and set ground for a new experience is the interactive gaming one where different solutions started to flourish as soon as the crypto frenzy made its way out. However, as blockchain started to disrupt the gaming arena, consumers started to get more familiar with the benefits, all in an environment they are already used to.

The gaming industry and blockchain technology are the major actors of a new wave of competitive technological upheaval. New projects, such as the ICOs, provide open source development and economic frameworks that can offer game developers the chance to break new grounds.

So the question is, what can the blockchain do for the gaming industry?

The need for innovation in the gaming industry is acute. But to disrupt the industry, the concept of a fair game, based on transparency and some luck, has to be a top priority when incorporating the blockchain technology. The current consumer demographics is different than a decade ago when the gaming industry took off and users tastes and preferences became much more complex. Thus, blockchain technology represents a natural step in this situation and it is more than an overhyped marketing trigger. It creates new value by designing new generation solutions which are more efficient, trustworthy and transparent.

Despite blockchain being used by several gaming projects, only a few survived and most of them are advertising themselves as “smart casino” platforms offering popular games.

However, blockchain technology proves to be a more fit option for a different type of gaming project that is a full-scale specialized B2B platform aiming to provide the gaming operators with an innovative blockchain experience. One of such projects is SP8DE, whose objective in 2018 is to launch a sophisticated decentralized blockchain-based system for online and offline interactive gaming providers.

Evgeny Borchers, co-founder and Chief Visionary Officer of Sp8de explains. “SP8DE’s protocol is a striking use case that provides actual value not just for the gaming industry, but for anyone who needs to reliably and accurately generate random numbers with an indisputable public “paper trail” that ensures transparency. Numbers cannot be manipulated by anyone and it’s also easy to implement. The platform is specifically designed to address the challenges that publishers would normally face in integrating such a new technology with their existing tech stack. Thus, the SP8DE protocol is combining the benefits of off-chain and on-chain RNGs which makes it easier to implement for different kinds of gaming providers”.

Ensuring a brand new user-experience and security using public ledgers could be the answer for game developers to step up their competition. After all, blockchain seems to be the solution for revamping the world of gaming companies and their users. It is a matter of vision and research for entrepreneurs and projects in the gaming industry to make the most out of the blockchain technology. It is only a matter of time until more smart ideas will emerge and the game arena will do blockchain technology justice.


Source: Latest News on European Gaming Media Network

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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SOFTSWISS Wraps Up SiGMA Europe 2024 with Key Achievements

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SOFTSWISS has successfully wrapped up its participation in SiGMA Europe 2024. This final major event of the year highlighted the achievements and progress of the iGaming industry over the past months. With a dynamic presence and the award-winning concept ‘Grab Success in iGaming’, SOFTSWISS made a lasting impact over the three action-packed days of the conference.

The SOFTSWISS booth became a nexus for clients, partners, and industry professionals, sparking new connections and fueling discussions on the latest trends. Among the highlights was the unveiling of the iGaming Trends Report 2025, offering a forward-looking analysis of the industry’s trajectory. Positioned as the ‘mother of all conferences’, SiGMA Europe proved the ideal stage for the report’s launch, with all 27,000 attendees able to grant complimentary access to this vital resource.

“iGaming is growing at a rapid pace, and for many, the main challenge is to keep up with this growth. SOFTSWISS takes a much broader view in this regard: it is important for us to understand where iGaming is heading and anticipate trends in order to strengthen our leadership positions,” said Vitali Matsukevich, COO at SOFTSWISS.

Before the expo officially opened, SOFTSWISS was honoured as the Best Platform Provider at the SiGMA Europe Awards 2024. This accolade is a testament to the company’s commitment to delivering robust, innovative technology solutions that empower iGaming operators worldwide.

One of the event’s most highly anticipated discussions, “How to Choose a Secure and Safe Crypto Casino,” featured Vitali Matsukevich among its expert panellists. The session drew a full house, reflecting the high interest in the future of crypto casinos amidst the evolving global economic and political landscape.

During the discussion, Matsukevich shared his deep knowledge and insights on leveraging blockchain technology to ensure smarter, safer choices for consumers in the crypto casino space. His expertise underscored SOFTSWISS’ position at the forefront of innovation in this fast-growing market segment.

SiGMA Europe 2024 provided a platform not only to showcase SOFTSWISS’ accomplishments but also to reaffirm its role as an industry leader. Already preparing for the next major event, ICE Barcelona 2025 in January, SOFTSWISS will once again present its cutting-edge tools and insights to operators worldwide.

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

The post SOFTSWISS Wraps Up SiGMA Europe 2024 with Key Achievements appeared first on European Gaming Industry News.

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Casino Guru and Mindway AI advance RG self-test game in time for SGW24

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Casino Guru, the leading online casino database and a champion of informed play in the gambling industry, continues to build upon its responsible gambling partnership with Mindway AI, a prominent RG tech and solutions provider focusing on offering actionable real-time insight into consumer gambling behavior, by launching the revised campaign focused on the Gamalyze self-assessment game, in time for Safer Gambling Week 2024 (SGW24).
The game, a reinvention of the self-test, is a card game that allows players to analyze their own gambling habits through engaging and anonymous play. Thanks to a dedicated widget that welcomes players on the home page, the game is available directly on Casino Guru’s website and is also featured as “Game of the Week.”
To help further improve this year’s reach, Casino Guru has teamed up with several casino partners, including CasinoFriday, Shotz, Roman Casino, giving players the opportunity to explore the game while gaining deeper insights into their own gambling habits.
Casino Guru has reached out to subscribers with additional details about the campaign, aiming to significantly expand its impact and raise awareness among a larger audience.
Previous campaign iterations received 1,800 gameplays each, and Casino Guru is now determined to improve on this milestone.
Šimon Vincze, Casino Guru’s Head of Sustainable & Safer Gambling, shared the following: “I am excited about this year’s upgrade to the campaign and can’t wait to see the results. Together with Niamh from Mindway AI, we were looking for ways to attract more people to play the game and learn more about the risks involved as a natural part of their gambling experience. The upgrades we introduced are promising, and we are confident we can increase the numbers significantly.”
Once the self-test game is completed, Mindway AI provides players with detailed feedback on their gameplay, and analyze certain behavioral markers, such as how players respond to rewards and losses, the frequency of their wins and how risky their gambling behavior is.
Ultimately, the assessment seeks to improve people’s understanding of their own risk-taking behavior, and what they can learn from it. Both companies are dedicated to bringing the concept of safer gambling to the forefront of players’ awareness, and this innovative collaboration allows them to achieve this goal in a creative and enjoyable manner.
To access the widget and test your gambling style, head over to Casino Guru’s home page and click on the widget in the upper right corner of the screen, or check the “Game of the Week,” which will feature Gamalyze throughout SGW24.
Casino Guru and Mindway AI first introduced the campaign several years ago, boosting its reach in a player-centric way in time for SGW24.

The post Casino Guru and Mindway AI advance RG self-test game in time for SGW24 appeared first on European Gaming Industry News.

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Expert comment: Safer Gambling Week 2024

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Safer Gambling Week commentary

As a company focused on generating high-quality, responsible gambling traffic to our operator partner sites, safer gambling is a daily consideration for QiH Group. We recognise Safer Gambling Week as a valuable opportunity to stay engaged with the broader industry conversations and to hear from the community on responsible gambling.

As affiliates are often an initial touchpoint for customers, our priority is maintaining a safe, compliant environment that benefits our partners and, ultimately, their customers.

We believe in supporting a balanced approach where gambling remains what it should be: safe, enjoyable entertainment.

– Andrew Lee, COO, QiH Group

Being a firm of licensing solicitors, one of our principal roles is helping our clients stay compliant with the Licensing Conditions and Codes of Practice, and the licensing objectives, so responsible gambling is something we focus on every day for clients.

It is important that we raise awareness of safer gambling and signpost the professional help and support services that are available to those who need it – ensuring the millions of people who enjoy gambling responsibly continue to do so in a safe environment.

– Nick Arron, Lead Solicitor, Poppleston Allen

The post Expert comment: Safer Gambling Week 2024 appeared first on European Gaming Industry News.

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