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Pariplay Launches Enchantingly Epic ‘Bai She Zhuan’ Video Slot
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Gaming software provider offers mystery and excitement with release of new slots game based on a legendary Chinese mythology
22 August 2018 – Pariplay Ltd., a gaming technology company serving iGaming operators, land-based casinos and lotteries, has launched Bai She Zhuan, a delightfully original online video slot. Developed by Pariplay’s in-house studio, the slot will inspire repeat visits through its unique gameplay, a collection of enticing rewards and the two captivating characters at the centre of its mythical tale.
Inspired by the Legend of the White Snake, Pariplay’s Bai She Zhuan online slot features 5 reels and 25 lines of non-stop action. With two intriguing protagonists – Bai Suzhen (the lady) and Fa Hai (a Buddhist monk) – who are imprisoned in the concrete sculptures, players will literally chip their way to bigger rewards as they seek to free them.
Releasing a character will trigger a corresponding special feature, whether it is Bai Suzhen’s Free Spins or Fa Hai’s Bonus Game. Each has the potential to be retriggered and help players increase their winnings. Other special features include Bai Suzhen’s Snake Wild Symbol and Fa Hai’s Turtle Wild Symbol.
As with any great story, Bai She Zhuan will be accessible to target audiences around the globe. Available in 21 different languages, the Legend of the White Snake has been optimised for play in Chinese, French, German, Japanese, Spanish, Swedish and more.
In addition to being thematically gripping, players will enjoy a superior gaming experience that is bolstered by authentic Chinese imagery, crisp graphics and a compelling soundtrack to match.
Certified by gaming regulators in the UK, Isle of Man and Malta, Bai She Zhuan also boasts a 94% return to player (RTP) ratio. The standard ‘Autobet/Autoplay’ feature, which can be set for 5 to 50 rounds, is another convenient game feature that encourages sustained player engagement. This function has been optimised to adhere to UK Gambling Commission regulatory requirements for loss limits and maximum number of autobet/autoplay rounds (i.e. 25 rounds in the UK).
With the release of Bai She Zhuan, Pariplay continues to grow its catalogue of games, which now stands at 100+ titles. These include original games, such as the recently-launched Rio Fever, along with Chitty Bang and Wild Cherry. Atari® Star Raiders, Valiant Entertainment’s Bloodshot®, and The Three Stooges® all form part of the company’s portfolio of branded titles.
Developed in HTML5, Bai She Zhuan is enabled for play across smartphones, tablets and desktop. The mobile players can enjoy the game both in landscape and in portrait mode.
Richard Mintz, Commercial and Marketing Director at Pariplay, said: “Bai She Zhuan offers an epic gameplay experience that will engage players through rewarding bonus features, which are unlocked by achieving optimal symbol combinations as well as by helping Bai Suzhen and Fa Hai escape their concrete prisons. We’re very excited to share the Legend of the White Snake with our partners and players.”
For more information about the launch of the Bai She Zhuan slot, contact Pariplay.
About Pariplay Ltd.
Pariplay Limited is a leading provider of Internet Gaming Systems, offering state-of-the-art, in-house developed gaming platforms and Internet games as well as integrated third-party games from leading industry companies. Founded in 2010, our team has over 50 gaming experts with offices in Tel Aviv, Israel, Sofia, Bulgaria and Gibraltar, built to support our customers’ requirements in a dynamic and competitive environment.
The group is licensed and regulated by the Gibraltar Gambling Commission, Alderney Gambling Control Commission and by the UK Gambling Commission. Our Gaming Systems, RNG and all games are certified and tested by the leading testing labs and meet the highest industry standards for online gaming testing and certification.
As a business-to-business provider of games of skill and chance, Pariplay fully understands the importance of responsible gaming and has implemented policies and tools within its systems and games to provide industry-leading entertainment in a socially responsible fashion. The system combines identity verification with age verification and geo-Location services to determine whether an individual meets the minimum age requirement and is playing within a specific territory. Pariplay has implemented multiple responsible gaming tools to meet different regulatory standards and have provided players with a sophisticated self-exclusion tool that offers them an easy way to manage their gaming habits.
Source: Latest News on European Gaming Media Network
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Soft2Bet, a leading provider of iGaming turnkey solutions, has been nominated for Best Solutions for iGaming Industry in Romania 2025 by Romania Gaming Celebration 11 – Casino Inside Gala Awards. The nomination highlights Soft2Bet’s continued investment in the country and its ability to deliver highly localised and high-performing solutions for local operators and players, powered by its proprietary gamification engine, MEGA (Motivational Engineering Gaming Application).
This nomination is the latest in a series of achievements in the Romanian market, highlighting Soft2Bet’s data-driven iGaming solutions for player retention. Previously, the company was honoured as the Best iGaming Solutions Provider in Romania at the 12th Reunion of Gambling Professionals. Furthermore, its local brand, Don.ro, secured the title of Best New Launch of 2024 at the same event, and in the process showcased how its approach to creating compelling brands specifically tailored for Romanian players is highly successful.
Don.ro has rapidly established itself as one of Romania’s most recognisable online entertainment platforms. Its success is built on a highly intuitive user experience (UX), a comprehensive range of casino and sportsbook options, and strategic, locally focused marketing campaigns. In addition, Don.ro has strengthened its brand appeal and established strong trust with Romanian players thanks to its partnership with the CFR Cluj 1907 football club, in the process contributing to local sports.
Don.ro uses Soft2Bet’s advanced MEGA technology to boost player engagement with missions, challenges and personalised rewards. This proprietary technology also ensures responsible gaming. MEGA allows operators to customise player experiences, rewards and activation triggers to fit local market needs. These features increase engagement, retention and long-term value for both casino and sports betting platforms.
Yoel Zuckerberg, Chief Product Officer at Soft2Bet, stated: “Being nominated in the Best Solutions for iGaming Industry in Romania 2025 category is a clear recognition of all the work our teams have accomplished with Don.ro and confirmation of the success in Romania. Our focus is on building locally relevant experiences, powered by MEGA and supported by strong compliance and design standards. We are proud of what we are achieving in Romania and remain committed to bringing quality iCasino engagement tactics and long-term strategies to our players.”
The post Soft2Bet Nominated for Best Solutions for iGaming Industry in Romania 2025 appeared first on European Gaming Industry News.
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London-based video virtuals and instant win games specialist Highlight Games Limited today announces that its flagship soccer products are now live online in Romania with the Fortuna Entertainment Group.
Highlight’s premium SOCCERBET games which feature genuine archive footage from some of the biggest leagues and teams in football are now available to Fortuna’s online customers in Romania via its Casa Pariurilor and Fortuna Romania brands. Available iterations of the product include Italian Football featuring Serie A, Spanish Football featuring LaLiga and English Football featuring English Premier League teams.
Steven Holmes, CEO, Highlight Games said: ‘I’m delighted to see our SOCCERBET portfolio go live with FEG in Romania. This launch represents another significant milestone in our expansion across regulated European markets, and we look forward to building on our partnership with Fortuna and bringing even more compelling content to its customers in the months ahead.’
Erik Klems, Group RNG Product Manager, Fortuna Entertainment Group added: ‘We are excited to introduce Highlight Games’ SOCCERBET products to our Romanian customers. The combination of authentic archive football footage and innovative gameplay brings something genuinely fresh to the market and perfectly complements our existing portfolio. At FEG, we are committed to offering players the best and most engaging experiences available, and this partnership with Highlight Games supports that mission. We anticipate a strong reaction from players and see great potential for continued collaboration.’
The post HIGHLIGHT GAMES LIVE IN ROMANIA WITH FORTUNA ENTERTAINMENT GROUP appeared first on European Gaming Industry News.
Atlaslive has been shortlisted for three categories at the European iGaming Awards 2026: Best Customer Service Award, Best Sportsbetting Innovation, and Best iGaming Platform Supplier.
The European iGaming Awards is held annually during ICE Barcelona and brings together companies shaping the future of sportsbook and casino technology. The 2026 ceremony will take place on 19 January 2026 in Barcelona, recognising providers whose work has gained strong industry attention during the year.
Atlaslive’s shortlisting reflects a year of steady product improvement, new sportsbook features, and strengthened service operations. The company has focused on creating tools that support operator growth while keeping platform setup flexible and transparent.
“The shortlist recognizes the work our people do every day. Most improvements never make it into headlines, but together they shape the experience our partners and their players have every day. Being named in three categories tells us that this everyday work matters.”
—Anastasiia Poltavets, CMO, Atlaslive
About the European iGaming Awards
Organized by Datateam Business Media, the European iGaming Awards highlight companies that bring reliable products, thoughtful features, and stable services to the sector. Finalists are selected by a panel of industry professionals, with winners announced during the awards ceremony held alongside ICE Barcelona.
About Atlaslive
Atlaslive is a global B2B iGaming platform provider offering sportsbook and casino technology built for high-load environments. The company focuses on product quality, platform stability, and open communication with operators worldwide.
This document is provided to you for your information and discussion only. This document was based on public sources of information and was created by the Atlaslive team for marketing usage. It is not a solicitation or an offer to buy or sell any gambling-related product. Nothing in this document constitutes legal or business development advice. This document has been prepared from sources Atlaslive believes to be reliable, but we do not guarantee its accuracy or completeness and do not accept liability for any loss arising from its use. Atlaslive reserves the right to remedy any errors that may be present in this document.
About Atlaslive
Atlaslive, formerly known as Atlas-IAC, underwent a rebranding campaign in May 2024. It is a B2B software development company that specializes in creating a multifunctional and automated platform to optimize the workflow of sports betting and casino operators. Key components of the Atlaslive Platform include Sportsbook, Casino, Risk Management and Anti-Fraud Tools, CRM, Bonus Engine, Business Analytics, Payment Systems, and Retail Module. Follow the company on LinkedIn to stay updated with the latest news in iGaming technology.
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