SiGMA

SiGMA to fly 300 affiliates to Malta this November

Published

9 years ago

March 14, 2016

Two years and counting! The show has gained a lot of momentum since its inception, with big brands joining the list of premium sponsors and exhibitors from previous years. The show has cemented itself as the best igaming expo in the Mediterranean, bringing together affiliates, operators, solution providers and regulators under one roof in the heart of the igaming industry.

Shortly after the summit and a well-earned break we took heed of feedback from the delegates and exhibitors and will be introducing some interesting upgrades, including, but not limited to the following:

Conferences: The organisers are shifting all conferences to a bigger conference room within the hotel, with full AC! They’ve also established new partnerships to ensure that delegates receive the best quality content.
300 Flights: Inspired by the movie 300, in an unprecedented move, the organisers this year are giving away the equivalent in flights for affiliates from all over Europe. Exhibitors are encouraged to invite VIP guests, flights on SiGMA, and throw a string of hospitality events around SiGMA. After all, Malta lends itself quite well for hospitality.
Coffee: Last year’s ‘instant coffee breaks’ will be upgraded to ‘premium coffee breaks’. This was possible thanks to an exclusive partnership with Lavazza.
Free Lunch: Free standing lunch will also be available on both days, giving delegates more time for business.
SiGMA Pitch: The idea of a ‘SiGMA Pitch’ should go down well with so many start-ups, innovators and investors. With so many mergers and acquisitions, expect some serious deals to be made in a ‘Dragon’s Den’/‘Shark Tank’-like environment.
Show Dates: Many wished for our dates to be further away from BAC and EiG so the organisers agreed to shift the show three weeks away from Berlin and back to back with their friends from MiGS, creating a dynamite Malta Gaming Week.

With the above upgrades, they’re building on the success story of the previous two shows. That a show invests in bringing 300 affiliates, covering flights, is unprecedented, but the organisers are positive this would leave a positive impact on the show in general, and with the many exhibitors specifically.

Sigma2015-270

Interestingly enough, SiGMA has carved out a niche in the igaming events calendar – recruitment. Besides the usual business leads, an increasing number of exhibitors are relying on SiGMA for head hunting. Landing the right talent is no easy feat and with a solid workforce of 12,000 people, Malta provides the ideal recruitment backdrop. Tipico promoted Tipico-Careers last year. Expect more companies to jump on this idea and involve their HR department in budgeting for the show this year.

Sigma2015-485

Making sure that the right, long term networking environment is nurtured, predominantly with the SiGMA show itself, but also throughout the year with a number of networking events. True to their word, they have been able to connect an endless number of C-level executives, suppliers, operators and affiliates with each other, and we, EEG, together with SiGMA, look forward to welcome even more industry players to this igaming nucleus.

Affiliates and operators who wish to find out more about the 300 flights opportunity may email [email protected] or call +356 99263626. Registration will open in May and further details are available on www.maltaigamingsummit.com.

Zoltan "Hawkie" Tundik

With an experience of over 8 years in the online gambling industry, as an affiliate, later affiliate manager and consultant, I consider myself a veteran of the industry and can guarantee that you will be served with the most accurate information.

Prague Gaming & TECH Summit 2025 (25-26 March)

Click to comment

You must be logged in to post a comment Login

You must be logged in to post a comment.

Latest News

Upgaming will be attending the Sigma Europe 2022 conference

Published

2 years ago

November 2, 2022

George Miller

Upgaming will be attending the Sigma Europe 2022 conference

2022 Has been one of the most adventurous years for Leading iGaming solutions provider Upgaming which has announced it’s exhibition at Sigma Europe 2022 from 15-17 November. Stating that it will be the last event they’ll exhibit this year, they are planning to make it the most memorable for their existing and potential partners, operators and content providers.

Dates: 15-17 November

Location: Malta, MFCC

Stand: S 51

Book a meeting

Leading iGaming solutions provider Upgaming will be showcasing its well established, highly scalable products and solutions to the audience as well as new products, including Casino aggregation platform with its sister product of casino API, as well as innovative sportsbook API integration.

CMO of Upgaming Goga Bibiluri says:

“We are proud to announce that Upgaming will be presenting its content aggregation platform, which opens up a new world of opportunities to iGaming operators with it’s 8 000 + Online casino games, and can be integrated through a seamless casino api integration, but that’s not all, We will be presenting brand new Sportsbook API Solution, that enables any casino operator to integrate Upgaming’s highly scalable sportsbook into their own casino website within a week, opening world of new opportunities for the operators who are looking to upscale their existing business.”

Sigma Europe 2022 is Upgaming’s third event of the year after the ICE London and iGB Live in April and July. Needless to say, the summit provides new opportunities for every attendee. Therefore, Upgaming will be displaying its latest products at the conference. Visitors will be able to inspect their leading sportsbook software, which is equipped with an ultra-fast API integration tool. Upgaming will also showcase its casino software with more than 8 000 games as well as their well known white label and turnkey solutions, which comes with a highly scalable, flexible and customizable iGaming platform.

Furthermore, besides all of the products mentioned above, Upgaming will also present its warp-speed mini-games, which have already gained popularity amongst gaming lovers due to their engaging gameplay and simple, easy-to-play nature. Apart from Dino and chicken which are already famous, visitors will be able to check out some of the latest releases, including Aquarings, Icefield, and Teleport.

Sigma Europe opens a window of new possibilities to the iGaming providers and operators. Upgaming is looking forward to meeting its existing and potential partners in Malta. We are waiting for you at stand S51.

Press Releases

Playson to showcase promotional features at SiGMA 2019

Published

5 years ago

November 14, 2019

George Miller

Delegates can discover developer’s full range of products at stand G9

Casino software developer Playson is heading to this year’s SiGMA exhibition to promote its wide range of engagement tools along with its popular suite of slots.

The company will be showcasing its comprehensive offering on stand G9 at the event, held at the MFCC Ta-Qali, Malta, between 27-29 November.

Delegates will be able to find out more about the slot supplier’s variety of promotional tools that have proven to increase player acquisition, conversion and retention rates for operators.

These include its easily configurable Free Spins and Feature Trigger options, which allow Playson partners to present bonus rounds and free spins during the gameplay of its slots at the click of a button.

Also included are the provider’s big money tournaments, such as the recent success of Book of Gold: Symbol Choice €40k giveaway, as well as its daily and multilevel jackpots built into Playson games, and its Seamless Play feature which provides an opportunity for the integration of a single game client that can be run both on the desktop and mobile devices.

In addition, those attending the trade exhibition can learn more about the company’s fast-expanding slots portfolio, including its latest releases Book of Gold: Symbol Choice and Solar Queen, as well as its “Timeless Fruit Slots”.

Lars Kollind, Business Development Manager at Playson, said: “SiGMA is one of the biggest events in the iGaming calendar, and we are delighted to be attending show and promoting the wide variety of exceptional products that are the focal point of Playson’s offering.

“I’m looking forward to meeting clients and networking with other industry professionals, and SiGMA provides us with the ideal opportunity to underline the quality we bring to the gaming industry.”

To book a meeting with Playson’s commercial team at the event, please email [email protected] or visit stand G9.

BtoBet

Impressive results achieved by Sigma 2017 with stimulating panel discussions, spectacular displays and riveting performances

Published

7 years ago

November 28, 2017

George Miller

The fourth edition of iGaming conference SiGMA has just concluded, showing a bigger and more involving formula than ever before. It attracted thousands of operators and iGaming professionals at the MFCC, proposing interesting industry trend discussions and plans for the future.

The multinational company BtoBet, sponsor at SiGMA 2017, surprised all attendees with its Technifying iGaming Tour 2017 and portal. It also amazed the public with an unprecedented dancing performance, where 5 international talented and flexuous dancers – Anna Armato, Georgia Evans, Liz Strini-Brown, Patrick Laera and Gianluca Blandi who is also the choreographer – were astonishing interpreters of the importance of a trusted and flexible technological partner to follow on the iGaming floor.

The concept expressed by the dancing show at SiGMA was further explained and discussed in Room A, dedicated to Sportsbook & eSports, where BtoBet’s chairman Alessandro Fried was the key speaker on the panel “Time to move to your own iGaming platform”. There he shared his vision about the importance of “collaboration” and “trust” for operators seeking platform providers that have the capability to aggregate all the available content while providing players with a seamless customer journey.

Commenting on operators’ needs, Fried highlighted: “Any decision to share player data – including names, personal data and preferences – must not be taken lightly, since this is giving insight into the heart of any operator’s business. For this reason, when choosing a technological partner and adopting software that has not been developed in-house but outsourced, it is crucial to consider only providers with an open, independent and foresighted approach.”

Fried concluded “A good technological partner is not only a software provider, but one that gives constant support to their clients through skilled and knowledgeable referrals, holds extensive knowledge of the industry, and helps operators to achieve objectives in a safe environment that cannot cause damage to their business.”

To know more about Fried’s discussion at SiGMA, download the Industry Report “Platform: in-house or outsourced? Trusting times.”