Leicester City Football Club is continuing to build its international profile with the announcement of leading global online gaming company M88 as a new Official Betting Partner.
– M88 becomes Leicester City’s Official Betting Partner
– The partnership will see M88’s branding across LED advertising boards at King Power Stadium
– Asia’s premier online betting and gambling site offers a variety of sports betting, casino and slots products
Asia’s premier online betting and gaming site, M88 is committed to providing the best entertainment experience and customer satisfaction.
The online gaming company offers a variety of sports betting, casino and slots products, with competitive odds and bonuses.
The partnership will see M88 leverage Leicester City’s global brand in its marketing activities and the betting company’s logo will appear across King Power Stadium on LED advertising boards.
Jonathan Gregory, Leicester City’s Commercial Director said: “We are excited to begin this partnership with M88 who already have a strong presence in the sports industry. We have built a series of key relationships across Asia and our partnership with M88 only strengthens Leicester City’s already significant connection with the region.”
A spokesperson at M88 said: “We are delighted to add Leicester City to our list of partners through this multi-club deal, as we gain more market share year-on-year. We are excited to engage with Leicester City’s fan base and cannot wait to bring our loyal customers closer to the Club.”
M88 offer over 30,000 live betting events every month, in-running cash-out function, all major payment methods and 24/7 market leading customer service.
Source: Press Releases Published on European Gaming Media Network
PartnerMatrix powers TotoGaming Affiliate Program
EveryMatrix is delighted to support the launch of TotoGaming Affiliate Program through its PartnerMatrix Affiliate Management solution directly integrated with TotoGaming’s current platform as a 3rd party.
Through PartnerMatrix, TotoGaming Affiliates provides flexible commissions structure, an easy-to-use and friendly interface, plenty of marketing tools, support for attractive bonuses and promotions and constant expert guidance.
Furthermore, PartnerMatrix simplifies affiliate managers’ operational efforts through in-depth reporting with real-time statistics, accurate tracking of the impact of promotions, allowing them to easily manage data, payment plans, marketing tools, and affiliate settings from a single location. The back-office in PartnerMatrix is highly focused on both administrator and affiliate comfort and it gives the opportunity to reach each angle of the promoted brand.
Victoria Poghosyan, the Deputy COO on Commerce at TotoGaming said: “As we already have a leading position in the Armenian market both as an online and land-based gaming operator, it was inevitable to extend our services further, therefore we designed a program that will cater the interest of our affiliates at best. Our partnership with PartnerMatrix came naturally since we pursue the same goal – to make affiliates successful through excellent campaigns.”
Levon Nikoghosyan, PartnerMatrix CEO, added: “We’re thrilled to be TotoGaming’s choice for their affiliate platform and looking forward to strengthening this partnership in 2019 as the companies continue to grow together. PartnerMatrix has now considerable expertise in optimising the affiliate channel and leverages its market-leading platform to help operators launch and manage successful affiliate programmes.”
PartnerMatrix is continuously innovating to benefit both operators and affiliates. The platform recently made available features such as Reactivation Rewards for affiliates, Server to Server (S2S) tracking that improves the accuracy of the conversion, and Player Segmentation for better optimization of the affiliate rewards. PartnerMatrix also delivers feeds and APIs for affiliates to obtain reports and data automatically.
About TotoGaming :
TotoGaming is a reputable iGaming operator, partnered with Digitain, providing betting opportunities to players across multiple sports betting and online casino products during last 15 years. TotoGaming’s in-house 400 traders cover 65 sports, 7500 leagues, 3000 betting markets, 40 000 pre-match monthly events, 30 000 real live monthly events. The Live Casino and online casino cater for various slots and games. The variety of excellent gaming experiences are supported by a superior customer support service and care for players. TotoGaming is headquartered in Yerevan, Armenia.
EveryMatrix delivers a modular and API driven product suite including a market leading one-stop shop casino content aggregator and integration platform, a cross-product bonusing engine, a fully managed sportsbook and sport data services, a stand-alone payment processing product, and a multi-brand affiliate/agent management system.
To offer the services required by operators, the EveryMatrix products work together as an entire platform or independently and can be easily integrated with existing platforms to accommodate different types of clients from bookmakers to lotteries and, from existing large operations to newcomers.
The Login Casino Awards 2018 Winners Are Chosen
For the past eight weeks readers of the magazine and industry experts were taking part in the voting Login Casino Awards to choose the leaders of the gambling industry. Now we are happy to announce the names of the winners in six nominations.
The results of the voting showed that the winner in the category Best Marketing Campaign is betting company Betcity. Their campaign Cashback for Unsuccessful Bets included guaranteed returns of bettors’ funds in the form of free bets.
Moreover, our readership identified BETCITY as Best Betting Company 2018. Throughout the year, it was not only introducing promotional offerings for its clients, but also working hard on improving the quality of service and partnering with the leading sports leagues of Russia.
“We were anxiously watching the voting numbers updating every day, and today we are happy to announce the winners! Throughout the whole year, we were watching and monitoring what surprises betting companies created for their customers, and slot game developers – for their partners and slot machine lovers. We had selected the best nominees for the voting, and the winners became the best of the best! We warmly congratulate our prizewinners and look forward to the next year to hold the new edition of Login Casino Awards! Impress the market with your developments, create new products, stay tuned!” said Daria Temnenko, Brand Manager at Login Casino.
Slot game Kamchatka, developed by Endorphina, was recognized as the most interesting, colorful and high-quality slot. Its distinguishing features included bright but natural graphics as well as high RTP rate, a bonus game, free spins, and a jackpot. The combination of everything abovementioned, which is an uncommon case with developers, could not leave the industry experts and slot machine lovers indifferent.
Besides, the list of winners also includes:
- Nikolay Oganezov, chairman of the bookmaking subcommittee of Russia’s Chamber of Commerce and Industry, in the nomination “Person of the Year”.
- Tom Horn Gaming – best slot developer. Game multifunctionality, thematic diversity and unique approach to slot creation, including graphics hand painting, brought the company to the first place.
- Slotegrator received the well-deserved title Innovator of the Year. Apart from enhancing its already existing products, in 2018 the developer implemented a solution that allowed its customers and partners to simplify the process of integrating a number of payment systems.
The Award Ceremony can be viewed here: https://www.youtube.com/watch?v=RUiy8E0a3tU
The voting results of Login Casino Awards become inaccessible for viewing
December 3, the voting results become inaccessible for public view. Nevertheless, readers are still able to vote for those contestants whom they consider the best.
Over the past seven weeks, since October 22, our readers have been supporting their favorite betting companies as well as the representatives of betting and gambling industry.
Starting from today and up to December 10 inclusive the process of voting will be held in a closed format. Hurry up and vote for the industry leaders!
This year Login Casino Awards includes one more category – Login Casino Gambling Awards. Therefore, the traditional list of nominees from the betting sector expended by the online casino software developers and suppliers.
The current leaders in the category Login Casino Betting Awards are:
- Best Betting Company 2018 – BC Olimp;
- Person of the Year – Nikolay Oganezov;
- Best Marketing Campaign – BC Betcity.
The list of those nominated for Login Casino Gambling Awards is headed by:
- Best Slot Developer – Platipus Limited;
- Best Thematic Slot – Tom Horn;
- Innovator of the Year – Slotegrator.
The participants include the leading betting companies, such as bwin and BingoBoom, as well as software developers – Endorphina, Habanero, etc.
The live webcast of the ceremony of awarding the winners will take place on December 19 at 15:00 MSK here.
Gaming Innovation Group to enter the Croatian market
Scout Gaming launches with the African licensee of the operator brand Betway
Competitive gaming platform nicecactus.gg closes EUR 5 million Series A round and launches a grassroots esports sponsorship fund
Almost Two-Thirds of Japanese Oppose Plans for Integrated Resorts
MyChance Renovates its Platform
DAW Sets Out Wish List for Re-regulation of German Gambling Market
Full House Resorts Partners with Wynn Resorts in Indiana and Colorado
EGT Romania Obtains Type Approvals for AWP and Global Solution
International Counter-Strike: Global Offensive esports tournament EPICENTER will be held in Moscow on December 17-22
Japan to Launch Casino Commission in January 2020
Follow us on Twitter
News3 months ago
The most popular types of gambling according to the Login Casino specialized magazine
Latest News3 months ago
‘UnMarketing’ Influencer Scott Stratten to Present Keynote at Global Gaming Expo
Latest News3 weeks ago
GLMS Officials Discuss Matters Related to Macolin Convention with Experts
Latest News2 months ago
Ingenico ePayments enables YOOZOO Games Global Expansion
Latest News2 months ago
Mercedes-Benz launches a Russia-based esports campaign together with Publicis Sport & Entertainment and ESforce Holding
Latest News2 months ago
Rivers Casino Waukegan Proposed by State’s Most Successful Casino Owners
Latest News2 months ago
Sasebo Chamber of Commerce Confirms Speakers for August 27th Seminar
Latest News2 months ago
Mlungisi Mvoko Sees Gaming as Revenue Source for Eastern Cape Province