Kinetic Digital says Halloween slots triple share of UK players in October 2025

Kinetic Digital reported a sharp October spike in UK players trying Halloween-themed slots across its casino portfolio, with participation nearly tripling compared with the July-to-September average.

The company said Halloween-themed games accounted for 17.4% of slot players in October 2025, up from 5.8% during the preceding three months. The trend peaked on Friday 31 October, when 21.3% of all slot players played at least one Halloween-themed game. Kinetic Digital said the dataset covers activity across Genting Casino, Prime Casino, Mega Casino, Slingo.com and Spin Genie.

By title, White Witch from Playtech’s Fire Blaze Classics series ranked first with 4,991 players during October, according to Kinetic Digital. Pragmatic Play titles followed, with Big Bass Halloween 3 in second place (3,169 players) and Big Bass Halloween 2 in third (1,719 players). The company said Big Bass Halloween 3 launched on its sites in October and “went straight into second place in the rankings.”

In total, Kinetic Digital said 13,221 UK players played a Halloween-themed slot in October, compared with an average of 4,613 per month between July and September. White Witch recorded the largest increase versus its usual monthly audience, attracting “around 45 times” its July-to-September average, while Ghost Father – Awakening rose to 951 players in October from a monthly average of 100.

Dom Aldworth, Head of Brand Marketing at Kinetic Digital, said:

“Halloween provides an opportunity to highlight the variety of themed content available across our portfolio. The data shows how interest in these games can change throughout the year, with October bringing a clear increase in players choosing Halloween-themed slots. Our brands offer a broad selection of games, from established favourites to newer releases, giving players plenty of choice when exploring seasonal content.”