Wazdan launches €4m Seasonal Drop promo network across Halloween, Christmas and Valentine’s

Three-stage campaign runs from 23 October through to 14 February 2027 using Mystery Drop and Mystery Multiplier Drop mechanics.

Wazdan has launched Seasonal Drop, a network promotion with a total prize pool of €4,000,000 that runs across three calendar moments: Halloween, Christmas and Valentine’s Day. The company said the campaign is available to operator partners with themed content and marketing materials under the tagline “MASTER THE SEASONS”.

The first stage, Spirits & Spins, runs from 23rd October to 1st November and uses Wazdan’s Mystery Drop™ mechanic. Wazdan said players can pick one of nine Mystery Boxes to reveal an instant cash or physical prize.

The second stage, Calendar of Gain™, runs from the 1st to 26th December and is powered by Mystery Multiplier™ Drop. Wazdan said the promotion awards additional cash prizes based on players’ bets, multiplied by a random number.

The final stage, Love at First Drop, runs from 29th January to 14th February 2027 and also uses Mystery Multiplier™ Drop. Wazdan positioned the Valentine’s phase as a retention-focused extension designed to sustain engagement after the holiday period.

Andrzej Hyla, Chief Commercial Officer at Wazdan, said: “Wazdan Seasonal Drop brings three standout moments in the calendar year together under one campaign, giving our partners a consistent way to engage their audiences from Halloween through to Valentine’s Day.

“With €4,000,000 in prizes, two of our established promotional tools and dedicated seasonal themes, we are providing operators with more than a prize pool. They are benefiting from a ready-to-use campaign backed by our proven content, promotional expertise and support.”