BALLY WULFF Draws a Positive Conclusion from the In-house Trade Fairs 2026

Fifteen cities, numerous new products and plenty of positive feedback: BALLY WULFF looks back on successful in-house trade shows. In September and October, the Berlin-based company presented its new generation of hardware and software. The modern case designs and the diverse gaming worlds were particularly well-received by customers. Discussions about new applications and business opportunities were also very promising.

New product generation impresses customers nationwide. With WULFF UP and WULFF SLANT, BALLY WULFF introduced two new enclosure lines with impressively sized monitor options. BALLY WULFF also focuses on variety in its software. Display operators can now choose from five product lines: ACTION STAR, BALLY WULFF STAR, HERO STAR, HOT STAR and WULFF STAR.

The new portfolio also includes the game worlds XTENSION LINK, MAXIPLAY, CLASSICS MAXIPLAY, LINK MASTER, CLASSICS and the FEATURE world. Another highlight is Triple Spark. This cross-game bonus feature combines three different features and can be activated in any base game.

“The response to our two new hardware lines and our new software has been consistently positive,” summarizes Grit Zimmermann, Sales Manager at BALLY WULFF.

Customers were particularly impressed by the curved cases and the accompanying XTENSION LINK gaming concept with four games.

Francesco Vescio, Head of Marketing & PR, said: “Many customers have told us that with the new products we are once again making a clear statement in the market.”

Discussions on site also confirmed how important a diverse range of games is for arcade operators. BALLY WULFF aims to address this need by combining modern hardware, diverse software, and new features to create additional opportunities at the arcade site.