EEGaming

Blueprint Gaming partners with Supergroup’s Betway and Jackpotcity in South Africa

Deal adds Megaways, Cash Strike and branded slots including ted and Game of Thrones to Supergroup’s South African online casino brands.

Blueprint Gaming has signed a South Africa partnership with Supergroup brands Betway and Jackpotcity to distribute its online slot portfolio in the market.

Under the agreement, Betway and Jackpotcity players will gain access to Blueprint titles including its Megaways™ and Cash Strike™ games, plus IP-led releases such as ted™ and Game of Thrones™, with additional games to be rolled out over time.

Blueprint positioned the deal as part of a longer-term South Africa strategy as it looks to expand beyond its initial market entry and reach more customers through established local-facing operators.

Sam Haggblom, Director of Business Development at Blueprint Gaming™, said: “South Africa continues to be an important market for Blueprint as we look to build meaningful, long-term partnerships across the region. Working with key Supergroup brands such as Betway and Jackpotcity gives us a formidable platform to showcase the depth and diversity of our portfolio.

“From our established titles to our expanding range of branded content, we are confident our games will resonate with new players and look forward to building on this partnership as we continue to grow our presence in South Africa.”