IWG launches Daily Streak retention feature across five North American lotteries
Instant Win Gaming (IWG) has launched Daily Streak, a new retention feature for eInstant games, across five North American lotteries, the supplier said on October 19th, 2026. The company said the feature is already live with two lotteries and that three additional launches are scheduled for later this month.
Daily Streak adds a wheel spin the first time a player enters a participating game each day. IWG said the spin sets that day’s “enhanced benefit,” and that returning on consecutive days retains the existing benefit level or improves it. Missing a day resets the streak and returns the wheel to its starting level.
Atlantic Lottery was the first to go live with Daily Streak via Daily Streak Expander, followed by the Pennsylvania Lottery’s launch of Next Level Loot, according to IWG. The Kentucky Lottery is set to introduce Daily Streak Boost later this month, alongside Daily Streak Expander launches at the Virginia Lottery and New Hampshire Lottery.
IWG also outlined how Daily Streak Expander works, with a 3x5 game board that expands as players progress through Daily Streak wheel levels, unlocking additional prize opportunities and bonus game experiences.
Jason Lisiecki, EVP at IWG, said: “Daily Streak introduces a new way for lotteries to reward players for consecutive daily play of featured eInstant games. We’re grateful to our lottery partners for helping bring this feature to market and see considerable potential for its application across our wider portfolio.”