EEGaming

Pragmatic Play launches €1.25m Kevin Hart live casino promo campaign

Pragmatic Play has launched a promotional campaign tied to an upcoming Kevin Hart live casino takeover, running from 19 October to 7 November 2026. The supplier said the campaign features a €1,250,000 total prize pool and culminates in four live sessions hosted by Hart on 6 and 7 November.

The first phase, “PLAY with Kevin”, runs from 19 October to 2 November. Pragmatic Play said players at participating operators can earn Free Chips by collecting the letters “P-L-A-Y” in Kevin’s Picks live casino games, or by collecting “K-E-V-I-N” across Pragmatic Play’s slots portfolio. The supplier said Free Chips awarded in this phase will be redeemable in Kevin’s chosen games.

The second phase, “BET with Kevin”, runs from 2 to 7 November. Pragmatic Play said it will randomly award Free Chips to players in Kevin’s Picks games, with the chips available to use during the live events on 6 and 7 November.

The campaign concludes with “Kevin Makes It Rain” on 6 and 7 November. Pragmatic Play said more than 30,000 prizes will be available, with Hart hosting Pragmatic Play live casino titles that will be revealed on the day.

Irina Cornides, Chief Operating Officer at Pragmatic Play, said: “We are now getting closer to the moment when Kevin Hart steps into the studio, and the excitement around the collaboration is building immensely. 

“With the promotional campaign kicking off today, players will have plenty of opportunities to get involved ahead of Kevin going live. We’re looking forward to bringing the whole experience together and giving players something truly entertaining to look forward to in November.”

Pragmatic Play noted the promotion is not available in the UK or the US, and availability may be restricted in certain jurisdictions.