LOW6 buys UK-based Splash Games to scale Rivalz B2B skill gaming

Splash CEO Joshua Sprey joins LOW6 as Head of Commercial – Skill Gaming as Rivalz readies launches with multiple global brands.

LOW6 has acquired UK skill gaming company Splash Games, bringing Splash’s real-money, head-to-head tournament experience into LOW6 as it pushes its B2B white-label PvP skill gaming product, Rivalz, to operators and global brands.

Splash Games, founded in Brighton and co-founded by Joshua Sprey, built a consumer-facing skill gaming platform featuring cash tournaments across casual titles including Solitaire Splash, Bubble Splash and Word Splash. LOW6 said the acquisition will feed that operational experience—covering PvP tournaments, skill-based matchmaking and retention—into its B2B roadmap.

“LOW6 believe PvP skill gaming is one of the most exciting new verticals being unlocked, with enormous potential for global brands to engage audiences in new ways,” said Jamie Mitchell, CEO & Co-Founder of LOW6. “Our acquisition of Splash Games is a major step in accelerating LOW6’s B2B white-label offering, and we’re incredibly excited to be launching with multiple global brands as we lead the charge in this emerging market.”

LOW6 launched Rivalz in 2026 and said the platform is built and set to go live soon with multiple tier 1 operators in the USA. Under the model described by the company, operators deploy Rivalz via API in their own brand and UI, while LOW6 manages contest operations, compliance tooling and ongoing technical operation. LOW6’s skill game portfolio includes blackjack, hold’em, 8-ball pool, colour sort and darts.

Sprey will join LOW6 as Head of Commercial – Skill Gaming. “Skill gaming has been building momentum for years, and the market is now ready to grow at pace. Operator demand is real and accelerating, and everything LOW6 has built points towards this moment,” he said. “I’m delighted they chose to acquire Splash Games, and thrilled to be joining them on the journey. The opportunity in B2B skill gaming is enormous, and I don’t believe any organisation is better placed to realise it.”