EEGaming

T5C and talkSPORT launch Predict 6 free-to-play Premier League game

T5C and talkSPORT have launched Predict 6, a new free-to-play football predictor built for the 2026/27 Premier League season. The product is aimed at talkSPORT listeners and digital users, who are invited to predict match winners, correct scores and the goalscorer in a featured game from selected rounds of fixtures.

The game will be promoted across talkSPORT’s broadcast, social and digital channels, with players competing for a £50,000 jackpot. A further engagement feature will see talkSPORT presenters and pundits take part, with their picks appearing on the leaderboard each round.

According to the companies, Predict 6 is purpose-built for talkSPORT, with T5C designing the mechanic, scoring model, visual presentation, content management and customer journey around the station’s Premier League coverage and commercial objectives. The product also includes T5C’s BRUNO platform, which converts each player’s picks into a suggested accumulator, “priced live by talkSPORT BET”.

Gareth Williams, Betting and Gaming Director, talkSPORT commented:

"talkSPORT is the definitive home of sports opinion, and the Predict 6 free-to-play game offers our football-mad audience a compelling new way to engage with the Premier League this season. Fans can now test their knowledge and lock in their predictions for the upcoming games.

We are delighted to continue our partnership with T5C. They understand the talkSPORT community perfectly and know how to drive engagement with a bespoke game built just for them."

Adam Patton, Founder & CEO at T5C, added:

“talkSPORT has one of the most engaged football audiences in the country, and a game for that audience can't be a template with a new badge on it. It has to sit inside the conversation the listeners are already having. Predict 6 was built around talkSPORT's brand, its presenters and its Premier League coverage, and it wouldn't work anywhere else.

For a media business the logic is simple: you already own the audience, and free-to-play turns it into registered, returning users, while giving talkSPORT a natural route through to talkSPORT BET where it makes sense. That's real commercial value, built on an audience they already have.”