Vivid Gaming signs slot content distribution deal with Betsson

Agreement will see Betsson roll out Vivid Gaming’s full slot portfolio across multiple regulated jurisdictions.

Vivid Gaming has signed a new distribution partnership with Betsson that will put the supplier’s slot portfolio live across the operator’s brands in multiple jurisdictions.

Under the agreement, Betsson will offer Vivid Gaming’s “full portfolio” of slot titles. The companies did not disclose a rollout timetable, launch markets, or commercial terms.

Vivid Gaming said it has built a portfolio of more than 30 slot titles since launch, with 34 games currently in its catalogue.

Matthew Attard, Head of Client Success at Vivid Gaming, said: “Partnering with Betsson represents another significant milestone in Vivid Gaming’s growth journey. As one of the industry’s most respected and recognised operators, Betsson provides an exceptional platform to showcase our full portfolio across multiple jurisdictions. This collaboration reflects our commitment to expanding our global footprint through strategic partnerships and delivering premium gaming experiences to an even wider audience.”

The deal adds another content supply relationship for Betsson as the operator continues to expand its casino offering across regulated markets, while giving Vivid Gaming access to Betsson’s distribution footprint.