EEGaming

Press Box PR appoints Erin Gallagher as B2B account director

Press Box PR has appointed iGaming industry journalist Erin Gallagher as B2B account director, the agency said.

Based in Press Box PR’s Manchester office, Gallagher will work with the company’s betting and gaming team to support new and existing campaigns, strengthen media relations and identify new growth opportunities, according to the agency.

Gallagher has more than a decade of experience in the gambling sector, including early work in a family on-course bookmaking business. She joined SBC Media as a journalist in 2018 and later held roles including media executive, media manager and Editor of SBC Leaders Magazine.

In 2024, Gallagher joined GameOn Marketing as a content strategist. Most recently, she served as PR Director at PRace.

James McMath, Head of B2B at Press Box PR, said: "We're very excited to have Erin join the Press Box PR team in our Manchester office.

"As Press Box PR continues to expand further into the betting, iGaming and crypto space, Erin's experience of the gambling industry, coupled with her media management background and industry contacts, will strengthen our offering to the industry going forward."

Gallagher added: "I'm absolutely delighted to be joining the Press Box PR team! I've been following them closely for a few years now, and their growth is nothing short of incredible. The Press Box PR team has established itself as a powerhouse when it comes to marketing and PR and I look forward to supporting the agency's continued growth in 2026 beyond."