Hot Toys signs on as official sponsor for Fortnite Global Championship 2026

Hot Toys has joined the Fortnite Global Championship 2026 as an Official Sponsor and the event’s exclusive partner in the physical collectibles category, according to competitive entertainment company BLAST. The championship will be held at the Lotto Arena in Antwerp, Belgium, on 26-27 September.

BLAST said the Fortnite Global Championship will land in Antwerp for the first time and will see players compete for a $2 million prize pool. Hot Toys’ sponsorship will include broadcast, digital and in-arena activations tied to the event.

Fan-facing activity includes a “Legendary Drop” social content series, a dedicated branded arena stand, and the option to buy selected Hot Toys products through the official FNCS online and event stores. Hot Toys will also feature in the broadcast via a daily branded highlight paired with a featured collectible, alongside integrations across Fortnite Competitive’s digital channels and the Twitch broadcast.

James Brown, Commercial Director at BLAST said: “Hot Toys has built an incredible reputation for creating high-quality collectibles that bring some of the world’s biggest entertainment franchises to life.”

Franck Dubois, CEO of Hot Toys Japan said: “I actually play Fortnite daily for real; and even attended the FNCS Lyon Finals last year! As a long-time fan, it is an honor for Hot Toys to officially support FNCS.

“The community was craving higher-end merchandise, and Hot Toys is here to deliver. I hope that fans worldwide will recognize the love we put into these items. With their support, these will be the first of many Hot Toys Fortnite products for years to come.”

BLAST said more details on the collectibles and onsite experience will be revealed closer to the event.