Betclic has become the new official sponsor of the Polish national amputee football team. The agreement will run until the end of 2028 and covers not only the men’s national team but also the women’s national team and the Amp Futbol Ekstraklasa competition. The partnership will encompass activities beyond standard brand exposure and will also include projects promoting amputee football and engaging fans.
Under the agreement, the Betclic logo will appear on the official match kits of the Polish national team, among others. The partnership covers not only the men’s national team but also the women’s national team and the top division of amputee football in Poland. The bookmaker also gained industry exclusivity in supporting the women’s national team and league competitions.
The partners have announced initiatives that go beyond the standard sponsorship model. Plans include joint events, promotional projects and materials created with the participation of the athletes. The collaboration is intended to be long-term and encompass both marketing activities and social initiatives.
“Starting our partnership with Betclic is more than just sponsorship for us. We’re thrilled to have a brand joining our ranks that understands the excitement surrounding amputee football and wants to develop this sport with us, approaching it from a multi-level perspective. For years, Betclic has been implementing projects and campaigns that engage fans and build significant recognition, so we believe this partnership will help us further increase awareness of amputee football in Poland. We have a very important time ahead of us, culminating in the World Cup in Mexico, so we appreciate the trust and long-term approach to our partnership,” said Mateusz Widłak, President of the Polish Amputee Football Association.
The new partnership comes as preparations for the most important event of the season for the men’s national team begin. In November, the Polish team will compete at the World Cup in San Juan de los Lagos, Mexico. Betclic plans to launch fan-focused activities around the tournament, including video campaigns and marketing activations.
This collaboration also aligns with the operator’s social initiatives. It also represents another stage in the development of a sport that has been building its position in Poland for over a decade and consistently achieving international success. Polish national teams are among the world’s leading teams, and Polish clubs regularly compete for the highest honors in European competitions.
“Everyone seems to support the Polish national amputee football team, and the players always repay this support with great play and 100% commitment. The main slogan of our latest campaign is ‘One Betclic for emotions’ – and in the case of these national teams’ matches, emotions are simply guaranteed. We admire the journey the entire community has come through over the years. We are delighted that we will be writing the next chapters of this story together,” said Szymon Stachowicz, Partnership Marketing Specialist at Betclic Polska.
