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Altenar Extends Sportsbook Partnership with Anakatech Following Strong Growth

Altenar, a leading sportsbook platform provider, and Anakatech Interactive Limited have agreed to extend their long-term sportsbook technology partnership, reinforcing continued collaboration across key regulated markets.

Anakatech Interactive Limited, established in 2013, develops a powerful gaming platform built in-house with its own game studios producing 220+ online and mobile-friendly scratch, slot, crash, table and lottery games, and this broader gaming expertise underpins its growing sportsbook and casino operations.

The partnership spans key regulated markets, with a strong focus on the UK, where Anakatech operates brands such as Betnero and Luckymate.The renewal reflects strong commercial performance and sustained business growth driven by the partnership.

Under the agreement, Anakatech will continue to leverage Altenar’s fully managed sportsbook solution across its portfolio, supporting both existing brand expansion and the planned launch of new brands.

The decision to extend the partnership was driven by solid performance and consistent month-on-month growth, with Anakatech achieving more than 103% growth over the past 18 months while operating on Altenar’s platform.

The deal also reflects Anakatech’s confidence in Altenar’s stable and scalable environment, with the operator also highlighting the value of receiving not only core platform delivery, but also tailored support aligned with its specific business needs.

Altenar provides Anakatech with a fully managed sportsbook solution including:

  • End-to-end sportsbook platform management
  • Advanced risk management tools
  • Customised betting markets
  • 24/7 operational and technical support
  • Ongoing product enhancements and feature development aligned with operator needs

Vasilis Betzelos, Head of Commercial Account Managers at Altenar, said: “We are pleased to continue our partnership with Anakatech Interactive Limited. The growth they have achieved demonstrates the strength of the collaboration, and we remain committed to supporting their continued expansion across existing and new brands.”

Ivan Di Pieri, Head of Sportsbook at Anakatech, said: “Adding a sportsbook vertical to our range of services has been a long-considered move. We are pleased to partner with one of the industry’s top providers and are confident that our offering will continue to improve over time.”

Adrienn Sarkany is a Contributing Editor at EEG (Expertise & Evolution Gaming), where she brings a unique cross-cultural perspective to the EE Intelligence Hub. Currently pursuing a degree in Finnish and Korean Language and Literature, Adrienn…

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