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MediaTroopers sets up Brazilian entity to support regulated gaming market

MediaTroopers has announced the development of a new local entity in Brazil as it targets the country’s newly regulated gaming market. The company said the initiative includes a registered company, a front office, and local banking infrastructure.

According to MediaTroopers, the Brazilian entity is intended to act as a bridge for its international partners—including operators, vendors and financial institutions—looking to enter the regulated market. The company added that it will also serve as a local point of contact for operators already active in Brazil.

MediaTroopers said the local set-up is designed to support services such as localized player acquisition, media buying and affiliate strategy at a regional level, aligning with its broader approach to “sustainable, compliant operations in high-growth markets.”

“Brazil represents one of the most exciting growth opportunities in regulated iGaming, and MediaTroopers is fully committed to supporting operators in this market,” said Shmulik Segal, CEO of MediaTroopers.

“By establishing a local company, front office, and banking infrastructure, we are creating a stronger operational foundation for our clients. This presence allows us to act both as a bridge for international brands entering Brazil and as a service hub for active operators looking to scale responsibly and efficiently.”

Adrienn Sarkany is a Contributing Editor at EEG (Expertise & Evolution Gaming), where she brings a unique cross-cultural perspective to the EE Intelligence Hub. Currently pursuing a degree in Finnish and Korean Language and Literature, Adrienn…

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