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PlaySmart secures Isle of Man gambling licence for B2C push

PlaySmart, a B2C online gaming operator, has been granted an Isle of Man gambling licence by the Isle of Man Gambling Supervision Commission (GSC).

The company said the approval supports its strategic expansion into the B2C market. Local iGaming consultancy firm SolutionsHub supported PlaySmart through the licensing process.

PlaySmart is part of the PlayGaming Group, described as a technology-led gaming platform provider. The group said the licence enables PlaySmart to offer services directly to players under the Isle of Man’s regulatory framework.

Nikola Trajkov, CEO at PlaySmart, said: “Securing an Isle of Man licence represents a major step forward for PlaySmart. As we expand into the B2C space, it was important for us to align with a jurisdiction known for its regulatory integrity and long-term stability.

The Isle of Man provides the certainty and strength that support sustainable growth. This licence allows us to move forward confidently as we continue building a scalable, player-focused business.”

James O’Kelly, Head of Corporate Development at SolutionsHub, added: “It has been a pleasure to support PlaySmart through the Isle of Man licensing process. The team demonstrated a clear commitment to high standards and operational readiness, and we look forward to seeing them grow their B2C offering from the Isle of Man.”

Lyle Wraxall, Chief Executive at Digital Isle of Man, added: “We are pleased to welcome PlaySmart to the Isle of Man’s iGaming sector. The Island continues to attract forward-thinking businesses that value strong regulation, long-term stability and a collaborative ecosystem. PlaySmart’s move into B2C reflects the confidence that technology-led operators place in the Island’s regulatory framework as a foundation for sustainable growth.”

Adrienn Sarkany is a Contributing Editor at EEG (Expertise & Evolution Gaming), where she brings a unique cross-cultural perspective to the EE Intelligence Hub. Currently pursuing a degree in Finnish and Korean Language and Literature, Adrienn…

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