Octoplay has gone live with bet365 in the United Kingdom, adding the operator to its roster of tier-one partners in the regulated UK market.
The supplier said the bet365 rollout follows recent UK launches with Virgin Bet and BetVictor as it expands distribution with major local brands.
Outside the UK, Octoplay pointed to recent go-lives with Paf in Finland, PokerStars in Spain and Italy, and Superbet in Brazil.
“Our partnership with bet365 represents another step in our accelerating UK expansion,” says Ralitsa Georgieva, CEO at Octoplay. “Working with one of the industry’s most recognized operators validates our approach and builds on the momentum we’ve established through successful integrations with leading UK brands throughout 2025.”
“We are pleased to partner with Octoplay and introduce their game portfolio to our UK players,” says Clement Le Scanff, Head of Gaming at bet365. “Their focus on quality content and player engagement aligns with our commitment to providing the best entertainment to our customers.”
Octoplay said it holds active licenses in 17 jurisdictions, including the United Kingdom, Malta, Romania, Sweden, Slovakia, Italy, Belgium, Denmark, the Netherlands, Greece, Spain, Finland, Brazil, New Jersey, Michigan, Ontario, and Georgia.
