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Betable promotes Daniel Shannon to lead next stage of expansion

Turnkey iGaming platform Betable has promoted Daniel Shannon to the newly created role of Director of Growth, as the company prepares for its next phase of expansion in regulated markets.

In his new position, Shannon will lead Betable’s growth strategy across key territories, including the UK and the Philippines, with several major deals expected to be finalised in the near future.

Shannon previously served as Head of Acquisition at Betable and brings additional experience from senior roles at Manchester-based CBS Global Marketing.

As Director of Growth, he will be responsible for driving commercial performance, scaling revenue, optimising operations, and expanding Betable’s presence across global regulated markets.

Charlie Noble, COO at Betable, said:
“Dan has quickly become an integral part of the Betable team, and this promotion reflects both his impact and our confidence in his ability to lead the business forward. As we continue to grow in regulated markets, his commercial insight and operational focus will be invaluable.”

Daniel Shannon, Director of Growth at Betable, added:
“I’m excited to take on this role at such a pivotal time for Betable. We’ve built strong foundations, and the focus now is on scaling that success into new regulated markets, strengthening partnerships, and delivering consistent growth. There’s a significant opportunity ahead, and I’m looking forward to helping the business realise it.”

Adrienn Sarkany is a Contributing Editor at EEG (Expertise & Evolution Gaming), where she brings a unique cross-cultural perspective to the EE Intelligence Hub. Currently pursuing a degree in Finnish and Korean Language and Literature, Adrienn…

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