Evoplay, the award-winning game development studio, has officially concluded its largest-ever network campaign, Big Adventures, with the grand prize winner revealed during a live draw held on March 12.
Running for nine months from June 2025 to February 2026, the promotion became one of Evoplay’s most ambitious engagement initiatives to date. The campaign featured a €2.5 million total prize pool, distributed more than 115,000 random prizes, and delivered 180 days of player activity across participating operator platforms.
Throughout the promotion, players competed in multiple tournament phases while unlocking additional rewards through interactive mechanics such as Prize Drops and Wheel of Fortune events.
Although thousands of prizes were awarded during the campaign, the highlight came with the announcement of the Grand Mega Prize: a VIP trip to the Maldives for two, including flights, premium accommodation, and a curated island experience organised by Evoplay.
The winner was selected through a live random draw among the Top 100 players on the final leaderboard, recognising those who performed best throughout the tournament stages.
The recording of the draw is available here: https://youtube.com/live/mpPQB0MSyZM
In addition to the main prizes, Big Adventures also rewarded loyal players through quarterly giveaways, where top participants received the latest iPhone Pro Max devices.
Beyond player engagement, the campaign was also designed to deliver strong value for operators. Built-in gamification tools — including leaderboard APIs, promotional assets, and integrated campaign widgets — allowed operators to promote the event seamlessly across their platforms.
Following the success of Big Adventures, Evoplay has already launched its next large-scale campaign, Four Seasons of Legends, beginning with the Spring edition. The new initiative offers operators another opportunity to participate in a network-wide promotion aimed at boosting player engagement and retention.
Diana Larina, Head of Marketing at Evoplay, said:
“Big Adventures has been a landmark campaign for Evoplay and our operator partners. Over the past nine months we’ve seen incredible engagement from players around the world, with thousands of prizes won and strong participation across every phase of the campaign.
“The live finale was the perfect way to close the campaign and celebrate the community that took part, and we’re already looking ahead to the next major campaign, which will give operators even more opportunities to engage their players.”
