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B2Tech to Present at SiGMA Africa 2026 in Cape Town, Showcasing Its Integrated Betting Ecosystem

B2Tech will present at SiGMA Africa 2026 from 3–5 March 2026. The company’s participation reflects ongoing growth across regulated African jurisdictions and its focus on delivering an integrated framework that connects core omni-channel platform technology, operator brands, a full suite of marketing services, and embedded payments capability. 

SiGMA Africa brings together iGaming and digital entertainment stakeholders, including licensed operators, affiliates, regulators, investors, and suppliers. As African regulation continues to evolve, the event will delve into compliance, licensing, and market entry strategies as well as financial solutions. 

B2Tech designs and delivers best-in-class omni-channel sportsbook and casino platform technology configured for regulated environments. The platform is built to support mobile-first deployment and includes localization features designed for jurisdictional requirements, including multi-currency support and compliance controls aligned with market-by-market obligations. In addition, B2Tech’s platform delivers a range of operational tools that enable licensed operators to manage risk, operate within their local regulatory framework, and analyse performance data to inform strategic decision-making, underscoring the robustness and technical excellence of the platform. 

B2Tech’s technology powers a multitude of leading licensed sports betting and igaming operations across Africa. By combining global technology standards with a local operational model, the company enables operators to adapt to evolving regulatory requirements while benefiting from scalable and efficient infrastructure, positioning the platform as a trusted and high-performance solution for regulated markets. 

Within this ecosystem, YellowBet operates as a pan-African sportsbook and igaming brand powered by B2Tech’s proprietary platform, serving regulated markets through shared infrastructure designed to ensure operational consistency. 

The overall centralization of the platform allows for the control of performance, reporting, and regulatory compliance at a group level while enabling a level of flexibility in each market to ensure the right betting experience is offered to the customers in line with local preferences. Further information regarding YellowBet’s markets and operations is available at https://yellowbet.com/.  

Africa Bet Partners supports affiliate acquisition activity across regulated African betting markets. The program is structured around defined commission models, reporting visibility, and localized promotional alignment intended to support compliant acquisition practices. Combining global technology with local execution, Africa Bet Partners allows affiliates to get into regulated markets in a structured and controlled way, creating a powerful partnership opportunity for affiliates and operators seeking long-term growth in regulated African markets. More information is available at https://africabetpartners.com/

Integrated payments capability is delivered through PayAlo, embedded directly within the B2Tech platform environment, while maintaining API integration capability to provide African payments experiences to third-party platforms and merchants. PayAlo is designed to support deposits and withdrawals across markets, with transaction handling aligned to local exchange rules and regulatory expectations. The payments infrastructure is integrated into the main platform in order to ensure the unified monitoring of compliance, synchronization of reports, and control of transactions for different jurisdictions.  

B2Tech will outline its regional development approach at SiGMA Africa 2026 and explain how an integrated platform model can support regulatory alignment and sustainable market operations. The company will be present at Booth 73, where attendees can engage with its leadership team regarding platform architecture, market expansion, and ecosystem development.  

As regulatory bodies across the continent continue to advance their frameworks, B2Tech’s focus remains on ensuring compliant, scalable technology infrastructure for licensed operators operating across multiple countries, while managing all operations under a single unified management system. 

About B2Tech 

B2Tech is a technology provider specializing in best-in-class sportsbook and casino platform solutions for regulated African markets. The company supports licensed operators through an integrated ecosystem that includes the YellowBet brand, the Africa Bet Partners affiliate program, and integrated payments capability through PayAlo.  

Contact

Norman Itumo Nthiwa

B2Tech Communications

[email protected]

Adrienn Sarkany is a Contributing Editor at EEG (Expertise & Evolution Gaming), where she brings a unique cross-cultural perspective to the EE Intelligence Hub. Currently pursuing a degree in Finnish and Korean Language and Literature, Adrienn…

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