Verso, a proprietary engagement engine, crafted to providelarge-scale,dynamic, and personalized player interaction.
AxiumAI, a pioneer in AI-powered autonomous player interaction, is transforming how sportsbooks connect with consumers in real time to enhance engagement and spending through the introduction of its advanced AI engagement solution, Verso.
Designed specifically for the speed and simultaneity of live sports, Verso’s dynamic content engine fuels both pre-match and in-play interaction via various player touchpoints, resultingin a 10% increase in bets and revenue for its sportsbook clients.
Verso combines significant live match moments, metadata, and AxiumAI’s exclusive insights to autonomously generate captivating engagement stories and offers that boost confidence, expand options, and stimulate transactions.
Verso integratesreal-time match comprehension with individualplayerbehavioralinsights. Its context-sensitive engine constantlyassesses game dynamics and personal preferences to identify the bestproposal at anygiventime. This isdifferentfrom static, template-based systems that cannotrespond to developing events and matchproposals with the actual “peak moments” of a game.
Verso aims to assistoperators and enhanceactivity by facilitating pre-match preparations, in-play interaction, halftime opportunities, and post-bet processes without adding to operational complexity, thereby unlockinggreater value during significantsporting events like the 2026 FIFA World Cup.
AxiumAI demonstrates how applied AI can translate directly into material operational and revenue benefits. By delivering clear, insight-led narratives and individualised propositions at decisive moments, the platform enables intelligent interaction wherever customers engage.
Examples of these compelling and dynamic in-play narratives include:
0-0 Super-sub Henrique’s on! 46 mins – Flamengo bring on Bruno Henrique who’s scored twice in his last 3 matches – Fancy him to break the deadlock against Bragantino? Henrique to score next @ 4.28
Bayern scores a 3rd – Munich goal-fest?
48mins and Bayern make it 0-3 against Augsburg. They scored 6 against Leipzig last weekend – Another rout on the cards? 4.5+ goals @ 3/1
Adam Lewis, Chief Executive Officer at AxiumAI, said: “Deploying Verso enables operators to finally deliver context-aware, personalised engagement at scale, driving incremental stakes, bets, and NGR. Contribution also rises materially, as Verso replaces bonus spend with intelligence, helping our clients thrive in an increasingly challenging regulatory and tax environment.
“Our proprietary technology is leading the industry into a new era of context-aware, intelligent UX, with its dynamic ability to produce informed, data-driven engagement and propositions at every relevant touchpoint.”
Verso by AxiumAI is fueled by an internal database containingover 20 billion football statistics relatedto players, coaches, teams, and games. It offerssupportfor over 30 languages and includes 500,000 matches from 137 countries and over 800 leagues.
The engine’s integration systemguaranteesfast onboarding and is built as a plug-and-play setup,enabling operators to initiatepersonalized engagement swiftly and effectively.