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EGBA Launches Pledge on Responsible Influencer Marketing
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The European Gaming and Betting Association (EGBA) announced a new comprehensive pledge establishing standards for responsible influencer marketing across Europe’s gambling sector, reinforcing its commitment to promote best practices in responsible advertising and consumer protection throughout the EU.
The Pledge on Responsible Influencer Marketing in Online Gambling was developed in collaboration with the European Advertising Standards Alliance (EASA) and is the first industry-wide set of influencer marketing standards in Europe’s gambling sector. It represents a significant step forward in addressing the fast-paced evolution of online marketing, particularly the growing use of influencers in the gambling industry.
Building on EGBA’s pioneering Code of Conduct on responsible advertising for online gambling (EGBA Code), the pledge sets out additional standards for all influencer marketing content produced on behalf of EGBA members.
A Comprehensive Framework for Responsible Influencer Marketing
The pledge establishes three core pillars designed to ensure the highest standards of consumer protection:
• Enhanced Advertising Standards: The pledge introduces rules and guidelines on enhanced transparency and age-gating mechanisms to prevent minors from accessing influencer marketing content for online gambling. It builds on the EGBA Code’s prohibition of gambling marketing content appealing to minors by introducing content moderation requirements and audience demographic checks.
• Influencer Selection Criteria: EGBA members commit to working exclusively with influencers who have been screened for responsible marketing conduct and who abide by all applicable advertising standards and legislation. EGBA members encourage the use of training programmes to ensure the influencers they work with remain on top of the latest regulatory and self-regulatory developments for advertising.
• Independent Monitoring and Compliance: EGBA members commit to regularly monitor their influencer marketing content by independent entities, and to promptly remove any content that is non-compliant with the pledge.
The pledge applies to all forms of influencer content, including live streams, stories, posts, videos and any digital content formats.
“As the online advertising landscape continues to evolve, we’re proud to lead the industry with the first comprehensive standards for influencer marketing in Europe’s gambling sector. This pledge demonstrates our members’ commitment to responsible advertising and willingness to go beyond regulatory requirements to ensure the highest standards of transparency and minor protection in their influencer partnerships,” said Maarten Haijer, Secretary General of EGBA.
EGBA members represent leading online gambling operators who are licensed and regulated within the EU. The association has been at the forefront of establishing responsible advertising standards across the industry, with the EGBA Code serving as the first pan-European framework for responsible advertising in Europe’s online gambling sector.
The new influencer marketing pledge will be implemented through EGBA members’ marketing practices, with active engagement with influencers to promote awareness of these enhanced standards.
The post EGBA Launches Pledge on Responsible Influencer Marketing appeared first on European Gaming Industry News.
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Dream Play Unleashes Fun`n Games — Where Innovation Meets the Wheel of Fortune
Dream Play, the international iGaming provider redefining entertainment through innovation and design, proudly launches Funn Games — a high-energy slot experience built to spin, thrill, and win big.
From its Kyiv, Warsaw, Limassol, Valencia, and Bali offices, Dream Play unites global creativity under one vision: to craft world-class iGaming experiences powered by passion and precision. With PlayCity and Romanian licenses, and pre-listed statuses with GCGRA (UAE) and MGA, the company brings regulated excellence and cross-market expertise to every release.
Backed by a team of veterans from Parimatch, Playson, Play’n GO, Caleta, and other leaders, Dream Play continues to expand its portfolio — now boasting 50+ premium titles across 200+ operators worldwide.
The Game That Spins Beyond the Ordinary
At the heart of Fun`n Games lies the Colossal Proton Wheel, an explosive feature that reimagines how players chase excitement. Every spin feels alive — with cascading soundscapes, kinetic visuals, and mechanics that keep the action spinning endlessly.
The base game features 11 elements, but once the bonus round ignites, the energy scales up to 16, bringing with it enhanced chances, buy-bonus options, and a feeling of pure unpredictability. With a 95.12% RTP, medium volatility, and a maximum win of x5000, this slot is crafted for both adrenaline-seekers and strategy-driven players.
Key Highlights
🎯 Colossal Proton Wheel: A game-defining mechanic that turns every spin into a spectacle.
🔥 Expanded Bonus Universe: 11 elements in base play — 16 in the bonus, each one ramping up intensity.
💰 Buy Bonus Option: Instant access to the action for players who can’t wait for the thrill.
⚙️ Balanced Gameplay: 95.12% RTP and medium volatility ensure excitement with sustainability.
🎨 Dream Play Visual Signature: Vibrant graphics and immersive effects that make every spin memorable.
📱 Full Device Harmony: Optimized performance across all devices and resolutions.
From the Studio
“Fun`n Games isn’t just another slot — it’s a full sensory experience,” said Andrii Mahinich, Project Manager at Dream Play. “We wanted to capture that feeling of suspense and excitement that makes players say ‘just one more spin.’ It’s fun, it’s fast, and it’s unmistakably Dream Play.”
Enter the Fun`n Zonez
With Fun`n Games, Dream Play continues its mission to blend creativity, technology, and emotion — producing games that keep players engaged and operators ahead of the curve.
Ready to feel the spin?
Step into Dream Play’s world of fun and innovation here.
Latest News
Winandyou is Heading to SiGMA, Meet Us at Stand 3229!
Rome is getting ready for one of the most exciting events in the iGaming industry this year. From November 3rd to 6th, SiGMA will gather thousands of professionals under one roof – operators, affiliates, investors, and tech innovators, all ready to connect, share insights, and explore new opportunities. This is where deals are made, partnerships are born, and the future of iGaming is discussed. Winandyou is thrilled to be part of this vibrant event and can’t wait to welcome visitors at Stand 3229.
Networking and Morning Coffee
The mornings at SiGMA are all about connecting. Before 2 PM, the Winandyou team will host coffee and networking sessions, providing the perfect setting for meaningful conversations. Visitors can explore individual deals, take advantage of up to 50% RevShare, CPA deals up to $400, and discuss Hybrid deal options. Decision-makers from Winandyou will be present to answer questions, hear your ideas, and discuss potential collaborations directly. It’s the ideal time to build partnerships and set the stage for future deals.
Lunch You’ll Actually Enjoy
We all know how tricky it can be to grab good food at large events. That’s why Winandyou is bringing something special to the stand. At 14:00, visitors can enjoy delicious burgers from a popular catering service. Tasty, fresh, and served right at our stand – no queues, no compromises. A little fuel for productive discussions and a great way to recharge during a busy day.
Cocktails and Conversations
Networking doesn’t stop with lunch. Around 15:00, a bartender will arrive to serve some of the most popular cocktails. Winandyou believes that “the best conversations happen over a great cocktail,” and we’ve made sure that our stand is a place to relax, connect, and have fun. From classic favorites to signature drinks, the bar will be open until the end of the day, ensuring the atmosphere stays lively and inviting.
Exciting Daily Giveaways
To make the visit even more exciting, Winandyou will host daily giveaways at 17:00. Participating is simple, visit Stand 3229, take a photo, post it on social media with our tag, and you could be the lucky winner of incredible prizes:
💻 A brand-new MacBook Air
🎧 Apple AirPods Max
📱 The latest iPhone 17
It’s our way of adding extra fun to your visit and saying thank you for stopping by. Who knows, maybe luck will be on your side!
Why Visit Stand 3229?
Winandyou’s stand isn’t just about deals, It’s about experience. Whether you’re looking to discuss new business opportunities, enjoy a great meal, sip cocktails while networking, or just soak in the energy of SiGMA, our stand will have something for everyone. Visitors can expect a friendly, professional, and lively environment where ideas flow freely, partnerships are formed, and everyone leaves with something valuable, be it knowledge, connections, or maybe even a prize.
See You in Rome! Don’t miss it, Winandyou is ready, and we hope to see you there!
Latest News
Gainr Acquires JanusDeFi to Power AI Stablecoin Factory and Protocol Tokenomics
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Gainr.ai today announced the acquisition of JanusDeFi, a research-led institutional DeFi infrastructure company specialising in AI-powered stablecoin engineering and tokenomics design. The move brings the JanusDeFi team, led by Dr Stylianos Kampakis, one of the earliest academic researchers in tokenomics, into the Gainr ecosystem as part of its expanding decentralised finance architecture.
The acquisition strengthens Gainr’s technical and research capabilities, integrates JanusDeFi’s AI-driven Stablecoin Factory into the Gainr Protocol, and supports the Gainr token pre-sale in early 2026.
Theo Koumis, Founder and CEO of Gainr.ai, commented: “We’re delighted to welcome Dr Kampakis and the JanusDeFi team into Gainr. Their expertise in institutional tokenomics and AI-based stablecoin systems perfectly complements our mission to create a smarter, more transparent, and data-led financial ecosystem. This acquisition accelerates our ability to deliver innovative, compliant, and sustainable solutions for decentralised finance.”
Dr Stylianos Kampakis, CEO of JanusDeFi, added: “Joining Gainr allows us to scale our vision faster and with greater impact. We’ve spent years researching how AI can optimise financial systems, from stablecoin mechanisms to governance modelling. Within the Gainr ecosystem, those ideas can now move from lab to market. It’s a natural alignment of innovation, trust, and long-term purpose.”
Dr Kampakis is a PhD graduate from University College London, MSc from the University of Edinburgh, and advisor to the London Business School’s Data Science Department and will continue to lead on AI tokenomics strategy and institutional integration within Gainr’s expanded R&D division.
This acquisition advances Gainr’s roadmap to build a fully integrated decentralised ecosystem of combining AI, DeFi, and real-world asset infrastructure to deliver scalable, data-driven stability solutions.
The post Gainr Acquires JanusDeFi to Power AI Stablecoin Factory and Protocol Tokenomics appeared first on European Gaming Industry News.
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