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G2 Teams Up With Lufthansa For League of Legends World Championship 2025

George Miller
September 30, 2025
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Today, G2, one of the world’s leading entertainment and esports brands, announced it’ll be teaming up with Lufthansa, Germany’s flagship airline, ahead of the League of Legends World Championship 2025. 

As G2 prepares to represent Europe on the international stage, Lufthansa will serve as the official travel partner for the team, ensuring they travel in style and comfort to China, where this year’s championship will be held across Beijing, Shanghai, and Chengdu from October 14 to November 9, 2025.

This partnership underscores the increasing convergence of esports and global brands, as well as Lufthansa’s continued investment in esports and gaming. Stay tuned for more information on the partnership, including fan activations and experiences.

The post G2 Teams Up With Lufthansa For League of Legends World Championship 2025 appeared first on European Gaming Industry News.

George Miller

George Miller

George Miller began his career in content marketing before joining the HIPTHER team in 2016 as an Editor and Content Manager. His ability to distill complex regulatory data into newsworthy B2B content led to his appointment as Head of Content in 2017.…

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At the heart of the ever-evolving gaming and technology sectors lies EEGaming.org, a premier B2B platform and the definitive Intelligence Hub for industry leaders. As a flagship publication of HIPTHER, we bridge the gap between regional heritage and global innovation, redefining how the industry connects, informs, and inspires.

Expertise & Evolution – More Than Just News

Reaching a vast network of decision-makers, EEGaming.org goes beyond the headlines to deliver high-stakes intelligence and strategic foresight. From the intricacies of European regulations to the rapid evolution of global tech, we provide comprehensive coverage across the verticals that drive the industry:

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  • ✔ Strategic Betting and Esports
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Whether through our daily "Zero Fluff" news, exclusive executive interviews, or in-depth market reports, our content provides the Expertise required to navigate today’s markets and the Evolution needed to lead tomorrow’s.

Bringing the Industry Together

Our impact extends far beyond the digital page. EEGaming.org is a proud host of virtual meetups and industry-leading conferences that spark dialogue, foster collaboration, and drive innovation. Through detailed reports and live events, we create a space where operators, suppliers, regulators, and professional services come together to shape the future of gaming.

Get In Touch

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Business & Advertising: [email protected]

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