Connect with us

Powered

728x90 banner available here

Latest News

FDJ United (OBG) agrees PartnerMatrix Intelligence deal

Published

on

Reading Time: 2 minutes

 

Tier-1 operator FDJ United (OBG) has selected PartnerMatrix Intelligence’s data-driven tracking toolset to power its multi-brand affiliate strategy across regulated European markets.

Part of the EveryMatrix Group, PartnerMatrix Intelligence (PMI) provides unmatched affiliate insights and full online visibility for iGaming operators.

PMI technology will enable FDJ United (OBG) to gain a real-time overview of which global sites are promoting its brands, across which pages and to what precise degree of success. It will measure ranking and performance and identify key areas of growth and optimisation with in-depth reporting tools.

Using PMI the operator group will be able to pinpoint precise pages anywhere in the world that bring its brands the most first-time depositors, and instantly take actionable decisions, while sourcing untapped opportunities by discovering new affiliates in any target market.

Affiliate managers who use PMI significantly speed up processes, saving time and resources when looking at which affiliates and sites perform best, what new affiliates to target based on performance, and action real-time optimisation based on traffic analysis at page and link level across millions of websites worldwide.

PMI has recently introduced an enhanced, intuitive interface, making it easier for operators to navigate and extract insights, with new feature ‘Trending Websites’ allowing brands to easily spot fast-growing affiliates and uncover new opportunities.

Vahe Khalatyan, CEO, PartnerMatrix, said: “We’re thrilled to work alongside such a well-respected operator group providing them with affiliate data traffic insights that gives them the ‘why’ behind FTDs, where they are best performing and where they should invest. This will enable their many brands to take instant revenue generating and cost saving decisions and is technology that no one else can offer.”

Ryan Henderson, Head of Affiliates, FDJ United (OBG), said: “PartnerMatrix was a natural choice once we’d seen the full range of its capabilities and we’re confident it will help our affiliate teams across multiple brands to work more efficiently, discover new growth areas, and stay one step ahead.”

The post FDJ United (OBG) agrees PartnerMatrix Intelligence deal appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

Continue Reading
Advertisement
Prague Gaming & TECH Summit 2025 (25-26 March)
Click to comment

You must be logged in to post a comment Login

Leave a Reply

Latest News

Interim Report January-June 2025

Published

on

Reading Time: < 1 minute

Second quarter: April – June 2025
– Total revenues amounted to mSEK 11.8 (11.1), an increase of 7%
– B2B revenues amounted to mSEK 9.1 (8.3), an increase of 9%
– B2C revenues amounted to mSEK 1.4 (1.4)
– Other revenues amounted to mSEK 1.3 (1.3), an increase of 1%
– EBITDA improved to mSEK 0.0 (-0.9)
– Net result improved to mSEK -0.3 (-1.9)
– Earnings per share amounted to SEK -0.01 (-0.07)

Interim period: January – June 2025
– Total revenues amounted to mSEK 24.2 (19.1), an increase of 27%
– B2B revenues amounted to mSEK 17.9 (14.8), an increase of 21%
– B2C revenues amounted to mSEK 3.3 (2.9), an increase of 13%
– Other revenues amounted to mSEK 3.1 (1.3), an increase of 138%
– EBITDA improved to mSEK -1.2 (-3.7)
– Net result improved to mSEK -1.2 (-4.8)
– Earnings per share amounted to SEK -0.11 (-0.17)

Significant events after the quarter
Scout’s B2C brand, Fanteam, has in the first half of August launched a new third party Sportsbook.

The post Interim Report January-June 2025 appeared first on European Gaming Industry News.

Continue Reading

Latest News

13th Trial Hercules Abyssways™ sees the demi-god battle Hera’s wrath

Published

on

Reading Time: < 1 minute

Play’n GO deepens its mythological lineup with 13th Trial Hercules Abyssways™, a cinematic slot that follows Hercules into the heart of Mount Olympus for a divine showdown.

13th Trial Hercules Abyssways™ reimagines the legendary hero’s final trial, thrusting players into a celestial conflict where every move carries mythic weight. This slot marries rich narrative with dynamic gameplay, as Hercules faces divine obstacles, aided by Pegasus and the unpredictable hand of Zeus. A bold entry in Play’n GO’s Greek mythology catalogue, this title challenges expectations through its unique visual identity and fluid mechanics.

At the core of the experience is the Abyssways™ feature – a reel system that grows and contracts throughout Free Spins, altering the landscape with every turn. Players will see the power struggle unfold visually as Hera burns symbols away from below while new rows rise above, reshaping the game with constant momentum. The Will of Zeus randomly empowers Wilds to expand dramatically, mirroring his capricious favour. And if Hercules is in short supply, Pegasus swoops in to restore balance and maintain his presence on the reels.

This myth-driven slot stands proudly alongside titles like Rise of Olympus and Gates of Troy, yet forges its own path through mechanical innovation. Its dynamic structure and evolving board state offer a more reactive, story-led experience that rewards player engagement and attentiveness.

Magnus Wallentin, Games Ambassador at Play’n GO, said:

“13th Trial Hercules Abyssways™ pushes our design forward. Abyssways™ transforms the grid into something alive – an arena where mythology and mechanics merge.”

Epic storytelling, moving parts, and divine drama combine to make 13th Trial Hercules Abyssways™ a standout addition to the mythological slot genre.

The post 13th Trial Hercules Abyssways™ sees the demi-god battle Hera’s wrath appeared first on European Gaming Industry News.

Continue Reading

Latest News

Stakelogic unearths chaos and treasure in Tomb of Mystery

Published

on

Reading Time: 2 minutes

Stakelogic is taking players on an expedition into the heart of ancient Egypt with Tomb of Mystery, a high energy 5×3 video slot packed with suspense, supernatural mayhem and the promise of buried riches.

Deep beneath the scorching desert sands, Tomb of Mystery follows a heroic treasure hunter as they plunge into a long-forgotten tomb rumoured to hold unimaginable wealth. But players aren’t alone down there. Lurking in the shadows is a mischievous mummy determined to cause chaos, dropping Coins, triggering Wild Reels, and turning every spin into a high-stakes game of chance.

Featuring 20 paylines and an RTP of up to 96.01%, Tomb of Mystery delivers nonstop action through a series of exciting features. As players guide their archaeologist through this ancient labyrinth, the Wild Reel mechanic adds extra excitement. Triggered by collecting two Coins on a single reel, it transforms the entire reel into a 1×4 Expanding Wild for the next two paid spins. Each reel has its own Coin Meter, with progress saved between spins and per bet level, so every Coin collected brings players closer to untold treasure.

The havoc continues with the Mummy Mayhem Feature, which sees the Mummy randomly drop 2–4 Coins into empty meters above the reels in both the Base Game and Free Spins.

The Free Spins feature kicks off with a unique Mini Game, where all 20 positions spin independently to award Coin Symbols and Free Spins. With retriggers and extended Wild Reel play in action, the tomb’s rewards might keep flowing long after the dust settles.

With a maximum win potential of 2,000x the bet, players can double their chances of unlocking Free Spins by activating Super Stake™ or buy directly into the Bonus for 100x their stake.

James Jelliffe, Head of Slots at Stakelogic, said: “Tomb of Mystery is all about pulling players into a world of suspense. The mischievous mummy injects a playful unpredictability into every spin, while features like Wild Reels, Coin Meters, and Super Stake add layers of excitement and strategy. It’s a slot packed with surprises, and we can’t wait to see who’s brave enough to unlock the tomb’s legendary power.”

Tomb of Mystery is available to all partners from 14 August 2025.

The post Stakelogic unearths chaos and treasure in Tomb of Mystery appeared first on European Gaming Industry News.

Continue Reading

Trending

EEGaming.org is part of HIPTHER, parent brand of various prominent news outlets and international conferences. These platforms and events span a wide range of industries, including Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports, and several others. This indicates that EEGaming.org is part of a larger network that focuses on a diverse array of sectors, particularly those related to cutting-edge technology and modern lifestyle trends.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2025 HIPTHER. All Rights Reserved. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania

We are constantly showing banners about important news regarding events and product launches. Please turn AdBlock off in order to see these areas.