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Tombola Partners with Breast Cancer Now to Launch “Eyes Down, Check Up” Campaign
Tombola has teamed up with leading research and support charity, Breast Cancer Now to launch their “eyes down, check up” campaign, which aims to encourage one million people to regularly check their breasts and raise up to £1million for the charity.
Every 10 minutes in the UK, one woman is diagnosed with breast cancer, and one man is diagnosed daily. Around two thirds of breast cancers in England are found when a woman detects an unusual breast change and gets this checked by a GP. Yet fewer than half (44%) of women surveyed (YouGov, April 2025) said they don’t check their breasts regularly while one in ten say they can’t remember the last time they checked their breasts.
Britain’s leading bingo brand, tombola, aims to change that through their collaboration with Breast Cancer Now, urging people across the UK to remember a key message: give your breasts some TLC – touch, look, check.
Tombola, in partnership with the charity Breast Cancer Now, has created, “Breast Check Now” an easy-to-use tool, that takes around one minute to complete and features a reminder to encourage regular breast checks – a habit that could save your life.
The online tool will educate people to know the main signs and symptoms of breast cancer, including lumps or swelling in the breast, upper chest or armpit area, and changes in breast size or shape, skin changes like puckering or dimpling, nipple changes like inversion or discharge, colour changes where the breast may look darker red or inflamed or rashing and crusting around the nipple.
Over the course of the next year, tombola aim to raise up to £1million for the charity through a blizzard of fundraising activity. This includes a series of five incredible live “Bingo Against Breast Cancer” charity games, where jackpots of £50,000 will be won, and at least £50,000 per game will be donated to the charity.
To mark the new partnership, tombola brand ambassador Josie Gibson, will take to the high street at Westfield Stratford City for some practical education with an interactive installation, which aims to give members of the public a hands on experience, helping people to feel more confident and empowered to regularly breast check and get any new or unusual breast changes checked by a GP, while also signposting them where to turn for support on Thursday 7th August.
The event will also feature relaxed “Sofa Sessions” hosted by Josie alongside experts from Breast Cancer Now to tackle conversations about breast health, break taboos and encourage regular breast checking. By encouraging this proactive, regular self-care, tombola hopes the initiative will make breast checking feel like less of a chore and encourage more people to make it a habit.
Josie Gibson said: “I’m so honoured to be part of tombola’s partnership with Breast Cancer Now and to support the amazing work they do. I didn’t realise until recently how many of us feel unsure about spotting the signs of breast cancer – me included!
“But that’s why I’m here to help spread the word and make sure everyone knows what to look out for. This is just the start of my own journey learning about something that can feel scary, but if we all check ourselves regularly and make it part of our routine, it can really make a difference. So, let’s look out for ourselves and each other, and make self-checking a regular habit.”
Tombola launched the partnership with Breast Cancer Now after finding that more than half (52%) of their community were affected by breast cancer, either directly or indirectly.
Marion Ryan, managing director at tombola, added: “With half of our community affected by breast cancer – either personally or through someone they love – we are dedicated to standing by them and offering the support they need. This partnership is about more than just raising awareness. It’s about empowering our community with the knowledge, tools, and confidence to take action.
“By working together with Breast Cancer Now, we hope to reach over one million people, strengthening vital support networks and services, and make a real difference in the lives that matter. I am delighted to share tombola are making an initial donation of £250,000 to the charity to kick start the partnership.”
Claire Rowney, CEO of Breast Cancer Now, said: “Around two-thirds of breast cancers are identified through women checking their breasts and getting any new or unusual change checked by a GP, and we know that regular breast checking is a critical first step to diagnosis. The earlier breast cancer is diagnosed the more likely treatment will be successful.
“As such we’re really excited that as part of our partnership, tombola has launched an innovative, easy-to-use tool to raise awareness of the signs and symptoms of breast cancer and help even more people to understand what to look out for and feel empowered to take action if something doesn’t feel right.
“Our ambition is that by 2050 anyone diagnosed with breast cancer will live, and live well.”
Former Sports Minister and breast cancer survivor Dame Tracey Crouch said: “Inspired by others who have been through cancer, I encouraged people to check their ‘bits and bobbins’ after my own diagnosis to raise awareness of breast cancer. It’s critical that people know the signs of breast cancer and check themselves regularly, which is why the partnership between tombola and Breast Cancer Now, which will reach over a million people, is so important in the fight to tackle this disease.”
The post Tombola Partners with Breast Cancer Now to Launch “Eyes Down, Check Up” Campaign appeared first on European Gaming Industry News.

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Gamblers Connect Launches Dedicated ‘Game Providers’ and ‘B2B Providers’ Sections to Strengthen Industry Partnerships and Visibility
Gamblers Connect, the award-winning iGaming affiliate and media platform, officially announced the launch of two new partner-focused destinations on its website: the Game Providers section and the B2B Providers section.
These hubs are designed to give verified partners richer exposure, clearer positioning, and a single home for comprehensive company profiles, reviews, and work highlights.
Gamblers Connect has specially curated profiles for official Game Provider partners, featuring company history, entertainment categories, flagship titles, and direct links to online casinos where their games are available. Profiles also showcase notable projects and media mentions, with direct navigation to games, categories, and live operator placements. To extend reach, partners enjoy ongoing amplification through Gamblers Connect’s media network and communications channels.
The B2B Providers Section provides in-depth profiles and reviews for official B2B partners—covering background, core services, market presence, and notable projects—built to help operators, studios, and peers evaluate capabilities at a glance. Unlike standard directories, these hubs serve as an exclusive showcase, designed to provide clarity, context, and visibility for partners while helping decision-makers connect with the right collaborators.
Gjorgje Ristikj, Founder of Gamblers Connect, said: “These hubs for Game Providers and B2B Companies are not just pages, they are powerful tools that help partners tell their story and reach decision-makers. Our goal is simple: to make it easier for the industry to discover, compare, and connect.”
Companies interested in being officially featured and reviewed on Gamblers Connect can request inclusion. [email protected] [email protected] | Telegram: @lukadimitrijevic
The post Gamblers Connect Launches Dedicated ‘Game Providers’ and ‘B2B Providers’ Sections to Strengthen Industry Partnerships and Visibility appeared first on European Gaming Industry News.
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Gamblers Connect Shortlisted for Prestigious Affiliate Awards at SiGMA EURO-MED and SBC Summit 2025
Gamblers Connect, the award-winning iGaming media and affiliate platform, is proud to announce that it has been shortlisted for two major industry accolades: Best Affiliate 2025 at SiGMA EURO-MED and Affiliate Traffic Source of the Year at the SBC Summit Affiliate Leaders Awards.
These nominations highlight Gamblers Connect’s continued commitment to transparency, innovation, and delivering meaningful value to both players and partners across the global iGaming landscape.
Gjorgje Ristikj, Founder of Gamblers Connect, said: “Being shortlisted for two such prestigious awards is a true recognition of the hard work and dedication our entire team has invested over the past year. It reinforces our mission to stand out not only as a trusted affiliate partner but also as a key driver of visibility and sustainable growth within the industry.”
In 2025, Gamblers Connect expanded its ecosystem with dedicated Game Provider and B2B Provider sections, introduced exclusive PR collaborations and interviews, and strengthened its role as a reliable traffic source for operators and providers worldwide.
With a focus on SEO excellence, responsible gambling practices, and long-term partnerships, Gamblers Connect has cemented its reputation as one of the most influential affiliates in the sector.
These nominations showcase the strength of Gamblers Connect’s dual identity — both as a trusted content hub for players and as a strategic growth partner for B2B companies, operators, and providers.
The post Gamblers Connect Shortlisted for Prestigious Affiliate Awards at SiGMA EURO-MED and SBC Summit 2025 appeared first on European Gaming Industry News.
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Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine
Ukraine now has its first full-fledged Ukrainian-language live product, created by local specialists for local players.
The format combines modern technology with national identity, turning gameplay into a space where native language is heard from the very first moment.
Favbet opened a new opportunity for the market in the live segment. Without waiting for audience demand, the company shaped it itself, introducing its own branded live studio powered by Spinner. This proactive step secured Favbet’s reputation as an innovator that sets standards and creates trends.
The project was entrusted to Spinner — a modern and ambitious B2B provider with Ukrainian DNA and technological expertise, capable of delivering a fully branded studio in the state language. The partnership united shared values, high standards, and a clear understanding that players choose content closest and most relatable to them.
The studio’s atmosphere reflects Ukrainian character and hospitality. Hosts communicate in a relaxed manner, respond in real time, keep conversations flowing, and add light humor. It is a place players come not only for the game but also for live interaction and a sense of community.
Deep customization, Ukrainian-speaking hosts, and instant support create the comfort level every Favbet user deserves. Demand has grown so rapidly that in just one year the number of tables doubled from six to twelve.
Most importantly, these games are available exclusively on Favbet’s website and mobile applications.
Favbet × Spinner made Ukrainian the foundation and raised the quality bar to the level of global best practices.
PARTICIPATION IN GAMBLING CAN LEAD TO ADDICTION. PLEASE FOLLOW RESPONSIBLE GAMING PRINCIPLES.
License for online casino operations dated 20.04.2021 issued to LLC “BC Favbet” under CRGL Decision No. 137 of 05.04.2021 (as amended), and license for bookmaking operations dated 28.12.2022 issued to LLC “BC Favbet” under CRGL Decision No. 433 of 13.12.2022.
The post Favbet × Spinner: An Exclusive Live Studio That Has Already Gained Recognition in Ukraine appeared first on European Gaming Industry News.
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