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OddsMatrix announces record performance numbers during 2024/25 football season

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OddsMatrix, EveryMatrix’s tier-1 turnkey sportsbook platform and odds feed service, has revealed significant year-on-year growth across its football product during the 2024/25 season, headlined by a rise in player prop betting.

Inclusive of all domestic global club football, major continental championships and international competitions, OddsMatrix delivered an average 2024/25 margin of 11.8%, a sharp increase on 2023/24 performance.

Overall turnover grew 28% season-on-season with volume of football bets placed on the platform surging 34% from 241.5 million in 2023/24 to 324.1 million in 2024/25 as the supplier continued to expand its client network and benefit from existing customer growth.

Demonstrating that behaviours are changing within the football betting community, the steepest season-on-season growth came in player prop betting. Dominated by the Shots on Target and Player to be Booked markets, player prop turnover grew 72% compared to 2023/24 with revenues from the betting type increasing 84% among OddsMatrix’s growing, global client base.

Fuelled by OddsMatrix’s recent integration partnership with Kero Sports and further development of its own in-house prop pricing models, player prop betting growth was further pronounced during the Champions League with shots betting accelerating 158% season-on-season while wagering on assists increased 149% during the 2024/25 continental championship.

The OddsMatrix numbers also point to sustained momentum for the well-established Bet Builder product. Firmly established as a sportsbook essential, the product continues to grow, alongside the award-winning sportsbook revealing a 127% season-on-season rise in Bet Builder turnover – driven by deeper in-house pricing integration.

Last week OddsMatrix was crowned sports betting supplier and sportsbook platform supplier of the year at the EGR B2B Awards 2025, alongside EveryMatrix picking up three major honours including top prize Full service platform of the year.

Tor Skeie, CEO, OddsMatrix, said: “It’s been another memorable club football season, with standout moments from PSG, Liverpool and Napoli. At OddsMatrix, we’re proud to have achieved exceptional year-on-year growth across our core football product metrics. 

“In the last 12 months, not only have we rolled out a new proprietary horse racing solution, we’ve worked hard to enhance our football product with broader event coverage, increased in-house pricing, extended market uptime, enriched content, faster settlement, and smarter risk management – demonstrating our continued commitment to strengthening the core of our sportsbook offering. 

“These enhancements were instrumental in securing turnkey sportsbook partnerships with several ambitious operators during the 2024/25 season and we look forward to building on this momentum with more innovative product developments lined up for the new 2025/26 campaign.” 

The post OddsMatrix announces record performance numbers during 2024/25 football season appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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CT Interactive Expands In Romania with New Game Launch on Maxbet.ro

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CT Interactive has further expanded its presence in the regulated Romanian market through the launch of new gaming content on Maxbet.ro. The collaboration introduces a selection of top-performing titles designed to boost player engagement and enhance the overall gaming experience across the region.

As part of the collaboration, Maxbet.ro will feature two exclusive titles available only to its players — Kyoto Magic and Fruits & Sweets Buy Bonus.

Martin Ivanov, Chief Operating Officer at CT Interactive, said: “Our collaboration with Maxbet.ro reflects our commitment to developing high-quality content that meets the demands of the modern Romanian player. Titles like Fruits & Sweets Buy Bonus and Kyoto Magic showcase the best of our portfolio – dynamic gameplay, strategic depth, attractive bonus features and excellent math models.”

“We are confident that our exclusive titles will enhance the gaming experience for Maxbet’s players, offering them a richer, more immersive, and engaging journey,” added Bogdan Smeu, Regional Manager for Romania at CT Interactive.

In addition to the exclusive titles, Maxbet.ro will now feature a selection of CT Interactive’s most popular games, including 20 Mega Star, Lucky Clover 10, The Shining Globe, Zet Fruits and Doctor Winstein Buy Bonus.

The post CT Interactive Expands In Romania with New Game Launch on Maxbet.ro appeared first on European Gaming Industry News.

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Spelinspektionen: Gaming Companies with Swedish Licenses Had a Turnover of SEK 6.7 Billion During the Third Quarter

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Gambling companies with a Swedish license had a turnover of SEK 6.7 billion (609 million Euro) in the third quarter of 2025, an increase of 0.5% compared to the same quarter in 2024. Turnover refers to players’ stakes minus paid out winnings. The figures are preliminary and may be revised.

At the end of the quarter, just over 130,000 people were suspended via Spelpaus.se, which is an increase of 2.1% from the previous quarter.

The Swedish Gambling Authority continuously collects and analyses data to monitor trends in the gambling market. Turnover data for games for public benefit purposes is collected directly by the Swedish Gambling Authority. For taxable entities, turnover figures are based on information on decided tax from the Swedish Tax Agency.

The post Spelinspektionen: Gaming Companies with Swedish Licenses Had a Turnover of SEK 6.7 Billion During the Third Quarter appeared first on European Gaming Industry News.

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Amusnet to Participate in BEGE 2025

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Amusnet is going to participate in the Balkan Entertainment and Gaming Expo (BEGE) 2025, one of the region’s prominent gaming industry events, held this November in Sofia.

At Stand #2.2, the company will showcase its latest all-casino solutions — spanning online, live and land-based gaming — emphasising quality and customer-centric approach.

Ivo Georgiev, CEO of Amusnet, said: “From advanced gaming products to real-time player engagement tools, our goal is to continue delivering consistent value across all casino verticals.”

A focal point of the presentation will be Coin Gobbler, one of Amusnet’s t cluster-pay online slot games, which has quickly become among the company’s top performers since its recent launch on the Bulgarian market. During the event, visitors will also be able to take part in the Coin Gobbler Challenge, an engaging activation that allows them to experience the game’s features and win exclusive rewards.

Expanding the Online Portfolio

Alongside Coin Gobbler, visitors will discover new releases, including Roman Coins, Vampire Beast, Secrets of Cairo and Stoichkov #8, a celebrity-branded slot honoring Bulgaria’s football legend. Fan-favourite titles such as 20 Golden Coins, Extra Crown and Candy Palace continue to drive player engagement globally, while 40 Bulky Fruits, Dancing Dead and Hot Deco complete a diverse and powerful lineup.

New Jackpot Systems and Promo Tools

Amusnet will also spotlight its latest jackpot systems and promotional tools designed to elevate player engagement and retention. Highlights include Cash Bomb and Golden Coins Link, as well as innovative solutions like the New Bonus Platform and Tournament Tool. New Bonus Platform is a next-generation engagement tool designed to empower operators with fully customisable, data-driven promotional campaigns. It enables seamless bonus creation, real-time tracking and flexible reward structures, helping partners boost player retention and maximise lifetime value across all gaming channels.

Live Casino: Premium Experiences, Real-Time Thrills The company’s Live Casino offering takes a place at BEGE, featuring 2025 titles such as Candy Wheel, Football Thrill and Showtime Roulette – each blending real-time streaming with advanced technology and captivating entertainment.

Complementing these new games is a portfolio of Live Casino favorites, including Extra Crown Deluxe, Vegas Roulette 500x, 120x Dynamic Roulette, Live European Roulette, Baccarat and Virtual Roulette. Together, these releases reflect Amusnet’s focus on delivering authenticity, innovation and premium quality in every live experience.

Land-Based Excellence: The Type S Series

Amusnet’s land-based segment will be represented by the company’s signature Type S cabinets, including the J55 and 32-inch models, paired with the Jackpot Cards Plus system. The Type S J55 impresses with its curved 55” 4K display, vibrant LED lighting and a rich multi-game suite featuring titles like Extra Crown, Stoichkov #8 and newly developed triple-reel games for maximum engagement.

The post Amusnet to Participate in BEGE 2025 appeared first on European Gaming Industry News.

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