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That was unforgettable! – The Boomerang Bet “AC Milan vs. Bologna Trip” Instagram Giveaway winner shared his emotions

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Boomerang Bet held the “AC Milan vs. Bologna Trip” Instagram Giveaway from April 14th to May 1st. All followers of the brand’s Instagram account were eligible to participate. To enter, users had to like the giveaway post, tag a friend they’d like to attend the AC Milan vs. Bologna match with, and repost the message to their Instagram Story. On May 3rd, the winner was announced, and the prize included:

  • Two VIP tickets to the AC Milan vs. Bologna match on May 11, 2025;
  • Round-trip airfare (within Europe) to Milan and back;
  • A two-night hotel stay for two.

The contest was made possible because of Boomerang Bet is an Official Regional Partner of AC Milan. In 2025, the strategic partnership between the parties celebrates its first anniversary.

Winner’s experience

The winner of the competition shared his emotions about winning and attending the match between AC Milan and Bologna (The winner’s story is shared with their consent).

How did you first hear about the giveaway, and what made you decide to enter?

I first saw an Instagram Ad about the giveaway. I decided to enter because visiting San Siro had always been part of my long-term plans and dreams.

What was your reaction when you found out you won?

I immediately called my travel buddy. We were both extremely excited about the trip and couldn’t wait to tell our families and the members of our “football WhatsApp chat” group that we had won.

What was the matchday like? Can you describe the atmosphere at the stadium? Was there a moment that gave you goosebumps?

The matchday was incredible. We made our way from the hotel to the San Siro stadium, and there were already lots of people there, celebrating, having drinks, and enjoying food. When we found our seats and looked around, it was the first time we both got goosebumps at the same time because we couldn’t believe we had actually made it.

What made this trip truly unforgettable for you? Would you do it again? And if so, where would you go next?

What made the trip unforgettable was the incredible atmosphere at the stadium and the celebration of AC Milan’s first goal. The Curva Sud [The AC Milan fan stand] was particularly impressive. After the match, we went out and met some Rossoneri [nickname for AC Milan because of their uniforms with red and black stripes] fans, and we ended up chatting with them in various bars around the stadium for most of the evening.

Of course, we would love to visit another stadium. Our next goal is to go to PAOK Thessaloniki because of their passionate fans, and we also want to explore Greece.

I would like to thank Boomerang Bet for a wonderful experience. Everything was perfectly organized, and I’d love to take part in future giveaways. Good luck to everyone!

Boomerang Bet Creates Memorable Moments for Fans

Contests hosted by Boomerang Bet offer fans unique and exciting opportunities. In this case, the winner was able to attend a match of his favorite team and visit Milan, a city he had never been to before. This win provided him with an experience that money simply cannot buy. His story proves that anyone can be a winner.

Disclaimer: this contest is not associated with gambling activities.

The post That was unforgettable! – The Boomerang Bet “AC Milan vs. Bologna Trip” Instagram Giveaway winner shared his emotions appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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City of Sound strikes a golden chord

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Play’n GO amplifies its music slot portfolio with City of Sound, a high-energy title that channels the grit and glamour of the Britpop era into a game packed with Gold Records, surprise wins, and headline-worthy features.

City of Sound drops players into the raw, reverb-drenched pulse of 1990s Britpop, telling the story of two brothers with stadium dreams and second-hand gear. From bedrooms plastered in gig posters to arenas soaked in spotlight, this slot captures a scene – and a spirit – where every spin feels like a set closer. With its 5-reel, 25-payline structure and dynamic visuals, it continues Play’n GO’s legacy of music-themed games, joining the likes of NSYNC Pop and KISS Reels of Rock.

Golden vinyl is your currency of fame. Six or more Gold Records trigger the Gold Re-Spins, where each new record resets the count and multiplies the possibilities. The Gold Record Case can land mid-feature to cash in the entire stage’s value instantly – a true headliner moment. Beyond the spotlight, Gold Records build silently in the Gold Record Stack, which can spill into surprise wins when least expected.

Then there’s the Mega Free Spins – five guaranteed spins with a larger-than-life 3×3 Mega Symbol landing in random positions. It’s a feature that doesn’t just echo through the game – it changes the tempo. And when a Mega Gold Record hits? It splits into nine symbols and launches a bonus performance: the Gold Re-Spins within the Free Spins.

Like Lordi Reel Monsters and The Paying Piano Club, City of Sound blends musical flair with bold, engaging mechanics. Fans of Legion Gold Victory! will recognise echoes in the Gold Re-Spins – now tuned to a different genre and turned up to eleven.

Games Ambassador at Play’n GO, Magnus Wallentin, said:“City of Sound captures the swagger and struggle of Britpop in a slot that’s all about big moments and bigger rewards. It’s not just nostalgic – it’s chart-worthy.”

Whether you lived through the Britpop era or just spin the vinyl, City of Sound delivers a reel experience worth turning up for.

The post City of Sound strikes a golden chord appeared first on European Gaming Industry News.

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SOFTSWISS Sportsbook Rolls Out Powerful API 2.0

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SOFTSWISS, a leading global tech company providing software for the iGaming industry, has introduced API 2.0 to its Sportsbook, unlocking faster, simpler and more flexible integrations. The update reduces integration time for clients and enables seamless onboarding of new features, all while supporting broad compatibility across diverse technologies and platforms.

The updated transactional process in API 2.0 removes the need for multiple technical connection points (endpoints), replacing them with just two essential ones. This makes it significantly easier and faster for platforms to connect to the Sportsbook – instead of managing complex bet details, they simply handle balance updates, while the Sportsbook manages the full betting flow. As a result, integration becomes quicker, more reliable, and more cost-efficient.

Another key benefit is that API 2.0 picks up new Sportsbook features automatically, without requiring any changes in the client’s code. That means new tools and functionality can be rolled out instantly, without additional effort from the client’s development team. The API also follows one unified structure that works for any platform, so there is no need to build separate versions for different partners. This simplifies technical maintenance and helps clients scale faster.

Alexander Kamenetskyi, Head of SOFTSWISS Sportsbook, comments: “We’ve built API 2.0 to be as open and adaptable as possible. It’s now easier than ever to integrate our Sportsbook into any casino platform – no matter how it’s structured. By simplifying the contract and making metadata handling optional, we empower our clients to focus on wallet processing while we take care of everything else. That’s the strength of this solution – it’s plug-and-play but powerful.”

API 2.0 offers greater flexibility by allowing platforms to customise the integration based on their specific needs – for example, by showing or hiding certain data fields. This means the Sportsbook can easily adapt to different frontends and wallet systems, even those that do not have built-in support for sports betting. The updated setup also ensures smoother and more stable integrations, with automatic checks to catch issues early. Looking ahead, partners will be able to test everything themselves through a simple interface and get instant feedback, making the onboarding process even faster.

The API launch follows recent accolades for the SOFTSWISS Sportsbook. The platform was recognised as the Innovation of the Year at the Sports Betting East Africa Summit and was named Best Sports Betting Provider in the Nordics at the Baltic and Scandinavian Gaming Awards 2025, affirming its leadership in product excellence and market adaptability.

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 30,000 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team counts over 2,000 employees.

The post SOFTSWISS Sportsbook Rolls Out Powerful API 2.0 appeared first on European Gaming Industry News.

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Colin Webster (right) seen here receiving  an award from His Highness Sheikh Ahmed Bin Mohammed al Maktoun (left) in 2019, has again set a precedent in the esports community by highlighting the importance of all roles that contribute to the ecosystem.

Colin Webster, President of Mind Sports South Africa (MSSA), has announced a significant policy change: shout-casters will now be included as official support staff within the national esports squad and will be eligible to receive Protea Colours.

This development acknowledges the vital role shout-casters play in enhancing the visibility and professionalism of esports events. However, it must be noted that such shout-casters must be fully-paid-up members of a club affiliated to MSSA.

Shout-casters Recognized as National Support Staff

By integrating shout-casters into the national team framework, MSSA ensures that these professionals are formally recognized for their contributions. This inclusion not only validates their efforts but also aligns with MSSA’s commitment to fostering a comprehensive and inclusive esports environment.

Eligibility for Protea Colours

With this policy update, shout-casters who meet the necessary criteria and are selected as part of the national squad’s support staff will be awarded Protea Colours. This honour places them alongside players and coaches in representing South Africa on the international esports stage, reflecting their integral role in the team’s success.

Impact on South African Esports

This move by MSSA sets a precedent in the esports community, highlighting the importance of all roles that contribute to the ecosystem. By recognizing shout-casters, MSSA not only boosts morale among these professionals but also encourages higher standards and dedication, ultimately enhancing the quality and reach of South African esports.

For more information and updates, you can visit MSSA’s official Facebook page or their Instagram profile.

 

The post appeared first on European Gaming Industry News.

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