ComeOn Group is excited to announce a strategic partnership with Dixa, a leading AI-powered platform for conversational customer service.

This collaboration marks a significant milestone in ComeOn Group’s continued AI investment strategy in cutting-edge technology to deliver fast, efficient, and personalised support experiences for its global player base.

As part of this integration, Dixa’s platform will serve as a central hub for customer support across multiple channels, empowering ComeOn Group’s teams with intelligent routing, real-time agent insights, and automated workflows. These advanced AI capabilities will allow the business to respond to player inquiries with greater speed, consistency, and accuracy, while optimizing internal operations and support scalability.

Daniela Vella, Chief Operating Officer at ComeOn Group, said: “This partnership is a strong reflection of our commitment to innovation and operational excellence. This reflects a key milestone of ComeOn’s wider AI strategy. By harnessing AI to enhance both efficiency and personalisation in player support, we’re able to scale our service operations without compromising the high-quality experience our players know and value. It’s a strategic step forward in strengthening our position as a customer-first organisation.”

Christian Friis, Chief Revenue Officer at Dixa, said: “ComeOn Group is a fantastic example of a company putting customer experience at the center of their growth strategy. By unifying support channels and using AI to empower their teams, they’re not just improving service speed – they’re creating more connected, more human experiences – at scale. The rollout of Dixa across ComeOn Group’s brands will enable customer-facing teams to engage in more meaningful, context-rich conversations, leading to quicker resolutions and improved satisfaction. Additionally, AI-driven insights will provide better visibility into support trends, helping to proactively identify and resolve friction points in the customer journey.”

GR8 Tech has appointed Lusine Khudaverdyan as Head of the Casino Business.

Lusine will support the company’s goal of delivering high-performance iGaming solutions—most notably the Infinite Casino Aggregation, which unites the world’s top casino content under one seamless integration—while leading the growth and development of GR8 Tech’s casino vertical to deliver exceptional client value.

A seasoned executive with a deep background in business development, operations, and regional strategy, Lusine brings over a decade of leadership experience in iGaming and adjacent industries. She saw a clear match between her ambitions and GR8 Tech’s future-focused approach.

“I was drawn to GR8 Tech not just for its proven and trusted product, but for the energy and ambition of its people. This is a team that’s truly driven, innovative, and ready to scale,” Lusine said.“From the very beginning, there was a clear alignment between GR8 Tech’s bold vision for expansion and my own professional journey, shaped by years of driving growth across challenging and fast-paced regions where execution meets big-picture thinking.”

As Head of the Casino Business, Lusine will focus on building a competitive, data-driven casino vertical that performs and evolves. Key priorities include product portfolio expansion, operational efficiency, partner collaboration, and new market outreach.

“Lusine brings a rare mix of regional experience, operational depth, and strategic vision. Her leadership will be instrumental in scaling our casino solutions and delivering sustained value to our clients and partners,” said Sergey Ghazaryan, GR8 Tech’s CRO.

Meet Lusine and the GR8 Tech team at SiGMA Asia on June 3–4 to explore GR8 Tech’s solutions, discuss emerging market opportunities, and see how the company is building the future of iGaming.

On May 22, 2025, the European Gaming and Amusement Federation (EUROMAT) held its Annual General Meeting (AGM) in Brussels, Belgium, where members unanimously re-elected Jason Frost as President and Uwe Christiansen as First Vice-President. Karoly Buzás from the Romanian Slot Operators’ Association (ROMSLOT) has been elected as Treasurer of the association.

“I am very proud that our members have once again placed their trust in me, our Vice-President, and our new Treasurer for another term. EUROMAT is thriving with an expanding membership and a clear sense of mission: to make the business environment better for our industry” Jason Frost said.

“One important issue that we need to tackle is the rapid growth of the illegal market. There is not enough focus from regulators on this problem. Illegal gambling channels are proliferating at an alarming rate which makes a mockery of licensing regimes and puts players at risk. We will be pressing the case for tangible initiatives from authorities to get on top of this problem,” Jason Frost added.

The AGM also ratified Damien McCoy of the Irish Amusement Trades Association (IATA) and Bernhard Teuchman of the Spanish association Club de Convergentes as Executive Board Members. In addition, it welcomed the Association of Organizers of Gambling Games and Activities in Bulgaria (AOGGAB) as a new Association Member, along with Aristocrat and Sigma as new Corporate Members.