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Leading games developer, Incentive Games is proud to announce the official launch of ‘Prize Matcher’ a daily free-to-play game for bet365 in New Jersey and Pennsylvania. This expansion marks a significant milestone in bet365’s ongoing commitment to delivering innovative, engaging gaming experiences for players in regulated U.S. markets.

Prize Matcher builds on the success of previous free-to-play games, offering an exclusive experience tailored for bet365’s audience.

Now available to players in New Jersey and Pennsylvania via the Casino and Sports products, Prize Matcher provides an exciting opportunity to win prizes by collecting symbols throughout the week. Each day, players can reveal three tiles, collect symbols, and claim rewards. Every Monday at 5pm local time, the game’s grid resets, delivering fresh opportunities and surprises.

A particularly exciting feature is the ‘Diamond’ symbol. Players who uncover this rare gem will receive an instant prize (no symbol matching required).

Ahmed Baker, Chief Commercial Officer at Incentive Games, commented, “Expanding Prize Matcher into New Jersey and Pennsylvania is a major milestone for Incentive Games and a testament to our strong partnership with bet365. We take pride in creating innovative, free-to-play experiences that enhance player engagement. This launch reinforces our commitment to delivering cutting-edge products that drive customer retention for our clients.”

A bet365 spokesperson added, “Once again, our partners at Incentive Games continue to raise the standard for innovation with the launch of Prize Matcher. We’re confident that our customers in New Jersey and Pennsylvania will enjoy a fantastic free-to-play gaming experience!”

Players in New Jersey and Pennsylvania can access the game via the following websites: 

  • NJ: casino.nj.bet365.com/promotions/us/prize-matcher
  • PA: casino.pa.bet365.com/promotions/us/prize-matcher

 

New and eligible customers only. Your Bonus Bets are non-withdrawable. Any returns from Bonus Bets wagers will be added to your Withdrawable Balance, but the Bonus Bets wager is excluded from any returns. Returns exclude Bet Credits stake. Max. prize, time limits, bet/game restrictions, and T&Cs apply.

You must be over 21 to play. If you or someone you know has a gambling problem, and wants help, call 1-800-GAMBLER.

Significant Offer Terms and Conditions

· Promotion runs from 05:00 PM local time on April 7, 2025 until 04:59 PM local time on July 28, 2025. The promotion is divided into weekly periods. Each weekly promotional period will begin at 05:00 PM local time on Monday and end at 04:59 PM local time the following Monday. Once the weekly promotional period has ended the grid will reset.

· You can reveal up to three tiles on your grid each day by clicking them. Unused reveals will not carry over to the following day. You are not guaranteed to win a prize in any promotional period. Your prizes will be credited automatically. In the event that your prize is not credited automatically, it may take up to 72 hours from the end of the corresponding promotional period for your prize to be credited.

· Your Bonus Bets will expire 7 days after they are added to your Bonus Bets balance. If additional Bonus Bets are added to your Bonus Bets balance within this 7 day period, the total Bonus Bets balance will expire 7 days after the last addition.

· To claim your Bonus Bets, go to the Account menu on Sports, choose My Offers and click Claim. You will have seven days to claim.

· Cash prizes must be accepted within 7 days of crediting and will be added to your withdrawable balance. Any unaccepted cash prizes will be removed after 7 days.

· You can claim your Spins by logging in to your Casino account and clicking Accept on the pop-up. Alternatively, navigate to Casino in the Sports app and click Accept on the pop-up. Spins must be accepted within 7 days. Once accepted, you will have 7 days to use your Spins. Spins can be used on Book of Claddagh, Book of Sekhmet Deluxe and Chamber of Alchemy and are valued at $0.10. Any unused Spins will removed 7 days after claiming.

· $10 Casino Bonuses must be accepted within 7 days. Once accepted, you will need to wager the bonus once on eligible games before you can withdraw your bonus funds and any winnings from them. The bonus can only be used on the following games: Sticky Stacked Fire 7s, Cash Eruption and Lightning Blaze. If the wagering requirement has not been met within 7 days of acceptance of the bonus, any funds held in the Bonus Funds balance will be removed. A bet on a single game round cannot exceed $1.

· All prizes won from the New Jersey Prize Matcher must be used when you are located in the state of New Jersey.

· This offer is only available to new and eligible customers.

 

The post appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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GR8 Tech Hits the Road with New “Bet It Drives” Podcast—First Guest: Alex Pratt

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iGaming just got a new ride. Bet It Drives, GR8 Tech’s new podcast, takes the industry’s most interesting voices out of the studio and into the fast lane. Hosted by Yevhen Krazhan, CSO, each episode is filmed entirely in a moving car, with cameras rolling and London as the backdrop.

No predictable Q&As: Bet It Drives pairs high-energy visuals with relaxed, unscripted dialogue. Shot by the award-winning crew behind campaigns for global brands, the format blends high-energy visuals with the kind of candid moments you only get when people are truly relaxed.

“Bet It Drives was born from a simple idea—great conversations happen when people feel at ease,” said Yevhen Krazhan. “Driving through London strips away the formality, lets personalities shine, and captures the pace and unpredictability that define the iGaming industry.”

The premiere kicks off with Alex Pratt, Group Managing Director of Clarion Gaming, who oversees a portfolio of leading B2B events and media brands, including ICE, iGB Affiliate, and iGaming Business. With over two decades in the iGaming industry, Pratt has been instrumental in shaping its evolution and is recognized for his insights into emerging markets, technological advancements, and fostering community within the gaming sector.

During the ride, Alex opened up about:

  • ICE vs. iGB Live—which is his personal favorite, and why.
  • Organizing world-class iGaming events and how major decisions like moving ICE to Barcelona come together behind the scenes.
  • Partnering with big tech and how such collaborations shape the future of iGaming.
  • Advice for startups attending conferences.
  • Alex’s Spotify playlist and the tracks that keep him going.
  • The most jaw-dropping booths he’s ever seen on the exhibition floor.
  • Which panels or attendees would he ban for the greater good of the industry.
  • Memorable after-parties—the kind you don’t forget, even if you wish you could.

“Alex really showed us what is happening on the front and the back of high-end igaming events,” said Krazhan. “From the strategic calls that shape entire conferences to the wild stories that never make the press, this episode is a perfect mix of insider knowledge, candid moments, and the kind of energy that makes you wish the ride was longer.”

With upcoming guests including Stephen Crystal, Rohini Sardana, and Helen Walton, Bet It Drives is set to deliver brilliant storytelling, unscripted moments, and a visual style unlike anything else in iGaming media.

Access Episode 1 with Alex Pratt on YouTube or Spotify—and buckle up.

The post GR8 Tech Hits the Road with New “Bet It Drives” Podcast—First Guest: Alex Pratt appeared first on European Gaming Industry News.

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Hyprop and MTN Launch SHIFT COD Tournament as Part of 2025 Shift Gaming Experience

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With four spots, one stage and R60 000 on the line, South Africa’s sharpest squads are gearing up for a Call of Duty clash like no other.

The 2025 Hyprop MTN Shift Gaming Experience is about to get louder, faster and more intense. Hyprop, in collaboration with MTN, is introducing SHIFT COD – a Call of Duty tournament designed to test South Africa’s sharpest squads in a no-excuses, high-pressure arena. Four online qualifiers. One LAN finale. R60,000 in prize money. Only the best survive.

The format stays sharp and unforgiving: each qualifier is a single-elimination best-of-five series. Teams will battle across Hardpoint, Search and Destroy, and Control. Only the top squad from each of the four qualifier events will earn a shot at the LAN finale, taking place at Canal Walk on 12 and 13 September. Finalists will cover their own travel and accommodation, but the stage – and the spotlight – will be waiting.

“The Shift Gaming Experience is about putting real competition at the centre of public spaces and connecting people through the power of play,” said Christie Stanbridge, Brand and Campaigns Marketing Manager at Hyprop. “Adding Call of Duty to the lineup takes the intensity up a notch. We’re giving gamers a serious platform to show what they can do – live, on stage and in front of a crowd.”

The four qualifiers took place online, where teams signed up for free:

All qualifier finals were broadcast, giving fans full access to the action and allowing players to gain exposure beyond the scoreboard.

Four teams qualify for the LAN finale, where they’ll compete in a double-elimination bracket for a prize pool structured as follows:

  • 1st place: R30,000
  • 2nd place: R15,000
  • 3rd place: R10,000
  • 4th place: R5,000

Now in its third year, the Hyprop MTN Shift Gaming Experience has become one of the country’s most visible platforms for esports and casual gaming. Hosted at Hyprop-owned malls including Canal Walk, Clearwater and The Glen, the experience blends competitive tournaments with public engagement to bring gaming into the mainstream.

“MTN SHIFT isn’t about gimmicks. It’s built for players, whether you’re grinding in ranked or showing up to prove a point on LAN,” said Stanbridge. “We’ve seen how gaming can energise our spaces and create new communities. SHIFT COD builds on that energy.”

With only four LAN spots available, the window to make your mark is narrow, and the competition will be ruthless. Visit acgl.gg/mtnshift.

Remaining Tournament Dates & Venues:

SHIFT COD is part of the MTN Shift Gaming Experience which takes place at:

Capegate – Online Qualifier: 31 Aug | In-Centre Event: 5 – 7 Sep

Canal Walk – Online Qualifier: 7 Sep | In-Centre Event: 17 – 21 Sep

The post Hyprop and MTN Launch SHIFT COD Tournament as Part of 2025 Shift Gaming Experience appeared first on European Gaming Industry News.

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Embrace the Mayhem with BGaming’s Joker vs Joker

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Rapidly expanding content provider pits two Jokers against one another in the all-new Joker vs Joker slot

 

Popular iGaming content provider BGaming invites players to enter a multiverse of mayhem in the Joker vs Joker slot. This daring new title puts a spin on the classic Joker theme by leaning into the popular multiverse trend and pitting two Jokers against one another.

Joker vs Joker combines a nostalgic 1950s comic book aesthetic with modern and innovative slot mechanics to create a unique gaming experience. The slot is a prime example of BGaming’s publishing efforts — the result of collaboration with the Golden Goat Gaming studio, bringing a completely original creative vision to life.

In the game, two different Jokers battle it out for supremacy on the reels thanks to the innovative Versus feature. Players are tasked with spinning the reels and landing wins of up to 7,500x their stake. Of course, the Jokers have several tricks up their sleeves to help players along the way, awarding mystery multipliers as a result of their fights. The game comes loaded with an exciting Free Spins feature where VS symbols appear every spin, as well as the increased possibility of triggering the Multiplier Wild showdowns with the No Joke Spin mode.

Joker vs Joker serves up a robust math model, featuring medium-volatility gameplay and the strong RTP of 95.50%. Players can also skip the queue and trigger the Free Spins bonus by using the game’s Buy Bonus feature.

Nikita Zavadsky, Custom Games Product Owner at BGaming, said: “Multiversal action is everywhere you look these days, and we decided to get the online slot world in on the action.

Joker vs Joker has allowed our team to express ourselves creatively and put a new spin on the iconic Joker theme. We are also very proud of the game’s retro visuals and design, and are delighted to have worked alongside Golden Goat Gaming in developing the slot.”

The post Embrace the Mayhem with BGaming’s Joker vs Joker appeared first on European Gaming Industry News.

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