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Marharyta Yerina, Experienced Strategic Leader, Joins ELA Games as Managing Director

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ELA Games, a pioneering iGaming software development studio, officially announces Marharyta Yerina’s appointment as Managing Director. This strategic leadership recruitment marks a crucial shift for the company as it seeks to expand on its rapid growth and become a global presence in the industry.

Marharyta brings over 12 years of experience as a senior finance and business strategy leader in multiple industries. Her strong financial management and operations foundation have allowed her to lead global finance and iGaming companies and drive profitability while optimising efficiency.

She’s spent the last six years in the online gaming industry and has played a crucial role in developing and leading high-performing teams. As an established leader, she is responsible for the formulation and execution of strategic processes that encourage financial growth.

Marharyta commented on her new role, “Joining ELA Games, a rapidly growing and dynamic company in iGaming, is an exciting prospect for me as I anticipate having a key role in its development. I look forward to using my expertise and knowledge to help make meaningful operational changes to see the company realise its potential and maintain its positive growth trajectory.”

ELA Games’ appointment of Marharyta Yerina as Managing Director highlights the company’s forward-thinking and proactive approach as it expands. With this crucial leadership move, the studio is primed to solidify its status as a premier software supplier in the iGaming industry.

The post Marharyta Yerina, Experienced Strategic Leader, Joins ELA Games as Managing Director appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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SA Gaming is thrilled to announce the launch of Fish Prawn Crab

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SA Gaming is thrilled to announce the launch of Fish Prawn Crab, a timeless dice game that has captured hearts across Asia for generations. Players can predict the roll of three dice and bet on symbols or combinations to win big.

Different from common dice, the dice in Fish Prawn Crab uses symbols instead of numbers represented by dots. The six faces of a die in Fish Prawn Crab are Fish, Calabash, Tiger, Crab, Prawn and Rooster.

The bet types available include Specific Symbols (betting on a specific symbol appearing face up), Specific Double (a specific combination of two different symbols appearing face up), and Triples of the same color or same symbol.

The post SA Gaming is thrilled to announce the launch of Fish Prawn Crab appeared first on European Gaming Industry News.

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SkillOnNet Doubles Down on Portugal with Blockbuster BacanaPlay TV and OOH Blitz

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Global entertainment giant SkillOnNet has unveiled a blockbuster TV and billboard campaign in Portugal for BacanaPlay, its flagship Portuguese-language online casino brand.

The campaign stars culinary icon and beloved Portuguese TV personality Ljubomir Stanisic, whose unmistakable energy helps bring the brand’s taglines to life: “Hey BacanaPlay!” and “Dá um play na vida,” which can be translated as “Press Play on Life.”

Born in Sarajevo, Stanisic is one of Portugal’s top celebrities, a Michelin-starred restaurateur who presents hit TV shows, including Hell’s Kitchen Famosos and Pesadelo na Cozinha. His star power and cultural impact make him an irresistible face for BacanaPlay’s message of fearless fun.

The marketing push builds on previous high-profile campaigns that have helped make BacanaPlay a household name in Portugal since its launch in 2020. The push kicked off this month with a nationwide TV blitz and a widespread Out-of-Home (OOH) presence, with bold, eye-catching traditional print and digital billboards in Portugal’s busiest urban hubs.

The TV ad sees Stanisic transported from his busy kitchen into a stylized Wild West Saloon after logging onto BacanaPlay on his mobile device. Suddenly a bar fight erupts as cards and gambling chips fly in cinematic slow motion.

The ad reinforces the ability for BacanaPlay to transport players into a word of entertainment, highlighting the fun aspect of the brand and showcasing the platform as a portal to a whole universe of experiences.

Pedro Garcia, Portuguese Country Manager at SkillOnNet said: “With this campaign, we wanted to show that BacanaPlay isn’t just a gaming platform — it’s a mindset. It’s about stepping out of the everyday and into something more exciting, more cinematic. ‘Dá um play na vida’ is our way of saying ‘live boldly, have fun.’ Ljubomir was the perfect choice — he’s fearless, he’s intense, and he knows how to turn life into an experience. That’s exactly what BacanaPlay is all about.”

The post SkillOnNet Doubles Down on Portugal with Blockbuster BacanaPlay TV and OOH Blitz appeared first on European Gaming Industry News.

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New studio Ebaka Games launches to bring chaos and soul back to casinos

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The most hyped new studio in years, Ebaka Games, has launched to give casino players games that thrill, packed full of soul, madness and mechanics you can feel in your fingers.

The studio is the lovechild of a secret cabal of iGaming execs, investors, unhinged degens, gamblers and chaos-loving risk-takers from some of the biggest names in the industry, led by iGaming entrepreneur Dmitry Belianin.

Its games take an unconventional approach to player engagement, utilising customisable progression and distinct game levels to deliver truly personal user experiences.

“We’re not here to play it safe. The Ebaka Games team will blow up the formula, inject some soul and build games that actually make you feel something,” says Ebaka Games co-founder Dmitry Belianin.

“Let’s face it, players are f*****g bored. We’ve come together to do something completely different and create 2025’s boldest portfolio of new games. Embrace the madness and the chaos, it’s what online casino players want. If you’re looking for the same old thing, you’ve come to the wrong place.”

Ebaka Game is a studio that puts the player first. The team is fuelled by a visceral desire to escape the churn of reskins and generic art, building games that hit harder and leave a mark.

The studio will initially launch a new wave of games, including Instant Win, Crash, Mines, Tower, Plinko and Limbo titles, each with multiple volatility levels and tailored gameplay paths.

The post New studio Ebaka Games launches to bring chaos and soul back to casinos appeared first on European Gaming Industry News.

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