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EGT Digital will showcase the upgraded Sugartime 1000, available for visitors to try in demo mode, and offer a sneak peek at the upcoming Hermes Fortunes 2000 at SiGMA Central Europe, Rome (4 – 6 November, booth 2050). Both titles build on fan-favorite originals, offering players thrilling upgrades, bold visuals, and massive win potential.

The company also kicks off SiGMA Rome 2025 celebrating five B2B Award nominations for innovation and growth: 

• B2B Industry Leader Italy 2025
• AI Pioneer in Platform Innovation 2025
• Fastest Growing Aggregator 2025
• Best Game Provider Italy 2025
• Best Bonus Engine 2025

Sugartime 1000 – double the flavor, ten times the fun

Visitors will be able to experience Sugartime 1000 firsthand in demo mode. The sweet hit returns with multipliers up to x1000, the Toppling Reels feature, and the Clover Chance Jackpot for nonstop excitement.

Players can trigger Free Spins with 4 – 6 scatters or activate Super Free Spins with guaranteed high multipliers and wins reaching 25,000x the bet value. The result is a faster, more colorful, and even more rewarding experience that keeps the charm of the original.

Hermes Fortunes 2000 – mythic wins take flight

Visitors will get a sneak peek at this mythology-inspired sequel before its official release. The messenger of the gods brings bigger rewards with multipliers up to x2000, Free Spins where symbols can transform into multipliers, and a Super Free Spins mode guaranteeing x20+ multipliers. Linked to the Clover Chance Jackpot, this upgraded sequel offers a divine mix of myth and adrenaline.

“Both Sugartime 1000 and Hermes Fortunes 2000 reflect our respect for the players who made the originals so loved,” said Tsvetomira Drumeva, Head of Sales at EGT Digital. “We wanted to give fans the same excitement they cherish while upgrading every element of gameplay for an even more dynamic and immersive experience.” 

Expanding the game universe

At SiGMA Central Europe, EGT Digital will also present its broader content lineup, featuring over 150 in-house developed slots and popular jackpots like Bell Link, Clover Chance, and Gods & Kings Link.

EGT Digital’s Aggregator solution will also be in focus, offering access to over 13,000 games from 200+ global providers through a seamless, high-performance integration.

Boosting engagement through innovation

EGT Digital will also highlight its X-Nave platform - an all-in-one, modular solution featuring Casino, Sportsbook, CRM, Payment Gateway, and the powerful Campaign Manager module.

Now enhanced with proprietary AI, X-Nave personalizes player experiences, optimizes performance, and ensures responsible gaming. Its  Campaign Manager helps operators drive engagement, loyalty, and results through automated tournaments, Gift Spins, and Buy Bonus competitions, turning gameplay into measurable marketing success across all devices.

Visit EGT Digital at booth 2050 during SiGMA Europe, Rome, from 4 – 6 November. 

The post Award-Nominated EGT Digital Brings Sweet Spins, Smart Tech, and New Thrills to SiGMA Central Europe 2025 appeared first on European Gaming Industry News.

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Lisbon’s streets set the pace for Season 2 of GR8 Tech’s Bet It Drives—the drive-time podcast where iGaming’s most interesting voices speak freely. Hosted by Yevhen Krazhan, Chief Sales Officer at GR8 Tech, each episode captures raw insight, candid stories, and the energy you can only find on the road.

Episode 4 of the Season 2 finale puts the spotlight on Kelly Kehn, founder, board member, and startup advisor in gaming. As co-founder of Defy the Odds (DTO), she’s building a launchpad and community connecting startups, investors, and operators—with a focus on female and minority founders. Previously, she co-founded the All-In Diversity Project, held ecosystem roles at happyhour.io and SBC, and serves on boards including FUNNZ.

During the ride, Kelly opens up about:

• Why iGaming events matter: the community, access, and acceleration you only get in the room.
• Defy the Odds (DTO): why she and her co-founders built it, what it is, and how founders plug in.
• Women in iGaming: real challenges and how to lower the barrier to entry; inclusion as a growth strategy.
• Pitch ideas that paid off and common startup pitch mistakes.
• The next possible unicorn in iGaming and what makes it possible.
• Soundtrack to success: the song for a win, the pre-coaching track, and the one that sums up her career.
• The boldest ideas: intention, asking for help, and doing the homework.
• The unwritten rule of iGaming.
• Halloween rubric: the scariest moments in life and career, and why saying the hard thing out loud matters.
• Kelly’s Champion Rule: Be kind to yourself and to others.

“As Kelly said, ‘When we open the space to more people and more perspectives, we all win and the pie gets bigger.’ This episode was the perfect finish of our Season 2 in Lisbon,” said Krazhan.

Watch or listen to Season 2, Episode 4 with Kelly Kehn on:

• YouTube
• Spotify
• Apple Podcasts

Season 2 of Bet It Drives launched with Rasmus Sojmark, kept pace with Tiago Pereira and Kyrylo Korobka, and now crosses the line with Kelly Kehn in the finale. But still, don’t unbuckle yet: Season 3 is coming soon with more interesting conversations and more reasons to hit play. Follow GR8 Tech to stay in the loop.

The next chapter of iGaming belongs to champions who play smart and bold. Join GR8 Tech at SiGMA Central Europe 2025, Rome, November 3–6, booth 5028-2, and discover the Heavyweight Rulebook—built for operators ready to scale, localize, and win.

The post GR8 Tech’s Bet It Drives Season 2 Finale: Kelly Kehn on Opening iGaming to New Founders appeared first on European Gaming Industry News.

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Regulations for online gambling marketing must urgently be brought into the digital age, a new report from the charity GambleAware has warned.

The report reveals that despite gambling being an age-restricted product, children are being exposed to gambling marketing online, before they reach an age at which they can critically evaluate it. This is leading to gambling being normalised and portrayed as “risk-free”, which increases the risk of them experiencing gambling harm.

Gambling harms are becoming an increasing part of children’s lives, with previous research finding that in 2024, around 85,000 children in Britain were experiencing harm from their own gambling, a figure which has doubled since 20233. GambleAware’s new report highlights how seeing gambling marketing and content, online and via social and streaming platforms, could be encouraging children to gamble and contributing to the number experiencing harm.

The new report calls out poor regulation of gambling marketing online, highlighting how more needs to be done to ensure the rules reflect the unique challenges presented by the digital age and urges a reduction in self-regulation to protect children from being exposed to age-restricted gambling content. Alongside this, GambleAware is also calling for mandatory health warnings to be put on all gambling marketing so people are aware of the risks and support available.

Specific changes to help protect children could include moves to hold online platforms to greater account and ensuring existing government programmes, such as the Online Safety Act and Online Advertising Programme, more directly address gambling marketing and content online. Alongside this, other recommendations include the alignment and strengthening of online safety regulatory powers and programmes.

GambleAware research also found strong public support from children and adults for changes to gambling marketing and advertising regulation. Around four in five children (79%) say they want more rules around gambling content and advertising on social media. Alongside this, over seven in ten adults also agree, saying they want more regulation around gambling advertising on social media (74%) and gambling related content on social media (70%).

Anna Hargrave, GambleAware Transition CEO, said: “Gambling operators invest significant resources into online marketing because it works at getting people to gamble more. This has resulted in children and young people being exposed to gambling content online before an age at which they can critically evaluate it and understand the risks that come with it.

“The current regulations covering gambling marketing and advertising online were designed before most children had easy access to the internet. Urgent action is needed to update these rules and bring them into the digital age to help keep children and young people safe from gambling harm.”

The post GambleAware Warns Outdated Gambling Advertising and Marketing Regulations are Leaving Children at Risk of Gambling Harm appeared first on European Gaming Industry News.