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TXODDS GOES LIVE WITH LACERTA SPORTS’ PRICE MANAGEMENT SERVICE

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Starlizard’s B2B Arm to Provide Soccer and Cricket Odds for TX Fusion Platform
TXODDS, the pioneering supplier of sports betting data, has collaborated with elite market makers Lacerta Sports to integrate its price management service within its TX Soccer Elite and TX Cricket Elite products.
Operator partners to TXODDS now have access to the gold standard in soccer and cricket pricing. Lacerta’s price feeds—available with 100% true pricing or a fully marginated offering—are made available via the TX Fusion platform, which boasts ultra-low latency data feeds for both pre-match and in-play markets.
The unique partnership empowers sportsbooks to access odds data from Lacerta’s renowned pricing models seamlessly, tested and proven in low-margin, high-volume environments across 350+ global leagues and competitions for soccer.
The TX Cricket Elite product also delivers market-high match coverage across all formats, powered by Lacerta’s unique multi-sourced scout inputs and modelling, designed for Indian-style exchange markets and adapted for western betting requirements.
With the soccer and cricket offerings already live, the two parties are also currently working towards launching additional feeds for basketball and multiple NCAA sports, giving US brands the chance to better stand out in an increasingly homogenous odds marketplace.
Einar Knobel, CEO at TXODDS, commented on the partnership: “Lacerta Sports and Starlizard’s reputation precedes them when it comes to trading expertise. They’re tested within the most challenging betting conditions, and we’re pleased to be the first odds data provider to partner with them for the benefit of our global sportsbook partners.
“TX Cricket Elite and TX Soccer Elite combine best-in-class trading expertise with the ultra-low latency of our delivery platform, and this will empower operator partners to lead the market in their respective sports with sharper pricing, built for their trading requirements.”
Steve Edery, CEO at Lacerta Sports, added: “Starlizard has been the undisputed leader of sports betting and modelling for 25 years. Lacerta is a new B2B arm that has leveraged this best-in-class Lizard IP to offer the market a different approach to pricing, risk management and customer analysis. We offer operators a partnership approach – collaborating to innovate top-quality products underwritten by a proven, battle-hardened edge that we believe is years ahead of anything else out there in the market.”

The post TXODDS GOES LIVE WITH LACERTA SPORTS’ PRICE MANAGEMENT SERVICE appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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WorldMatch Partners with Aristocrat Interactive to Offer Full Portfolio on its Aggregation Platform

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WorldMatch has announced that its full portfolio of games is now available via Aristocrat Interactive’s aggregation platform. This landmark relationship represents a significant milestone in WorldMatch’s ongoing international expansion, and solidifies its presence in regulated markets through a collaboration with one of the industry’s most respected and innovative forces.

As part of the deal, WorldMatch’s acclaimed suite of slots, table games and instant games will be seamlessly integrated into Aristocrat Interactive’s state-of-the-art aggregation platform. This ensures that operators working with Aristocrat Interactive can now access and deliver WorldMatch’s high-performance, feature-rich titles to their players, boosting engagement and enhancing retention across key regulated territories.

“We are incredibly proud to bring our games to Aristocrat Interactive’s powerful iGaming ecosystem. Aristocrat Interactive is synonymous with excellence and innovation in gaming, and this relationship is a testament to the quality, creativity, and technical precision that define our content. We’re excited to reach new audiences and strengthen our global footprint alongside a partner that shares our vision for the future of digital entertainment,” said Xhuljana Demerxhiu, Head of Sales at WorldMatch.

WorldMatch’s games are built with a mobile-first approach, ensuring superior performance across devices and delivering immersive experiences with captivating visuals, dynamic mechanics and localised features. By joining the Aristocrat Interactive platform, WorldMatch gains a valuable distribution channel with access to leading operators and a robust, scalable infrastructure designed to support growth and regulatory compliance across multiple jurisdictions.

The post WorldMatch Partners with Aristocrat Interactive to Offer Full Portfolio on its Aggregation Platform appeared first on European Gaming Industry News.

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Belgian Regulator Supports New Law for Tougher Player Protection and Increased Oversight

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The Belgian gaming regulator Kansspelcommissie (KSC) has issued an endorsement of a proposed legislative bill aimed at strengthening player protection and enhancing regulatory oversight over gambling in Belgium.

The draft legislation’s key provisions include a proposed weekly deposit cap of €200 ($232.85) per gambling platform, a prohibition on gambling with credit, restrictions on the number of betting licences issued to newsagents and an extension of the national gambling self-exclusion register to include bars. The bill also proposes limits on the number of slot machines permitted in bar settings.

The bill also seeks to address the regulator’s concerns about its own operational capability and staff shortages. It proposes that the regulator must have at least 10 full-time members of staff, and it would also increase the maximum number of police officers that can be seconded to the commission be from four to eight.

While the KSC has broadly endorsed the bill’s objectives, it has recommended a phased rollout for certain measures, particularly the expansion of the exclusion system, which is expected to be fully implemented by May 2026. The commission also expressed some reservations about a total ban on credit card gambling.

The post Belgian Regulator Supports New Law for Tougher Player Protection and Increased Oversight appeared first on European Gaming Industry News.

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Superbet Appoints Sacha Dragic as Sole CEO

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Starting January 1, 2026, Sacha Dragic will become sole CEO of Superbet, while Jimmy Maymann will return to the Board of Directors. As part of the new leadership structure and also effective as of January 1, 2026, Albert S., current Group COO, will take on the role of Deputy CEO, aligning strategy and driving execution across the organisation.

At the same time, Eamonn O’Loughlin, current CCO International, will take on the role of Chief Operating Officer, expanding his responsibilities to lead customer Operations and Partnerships across the Group, while retaining commercial leadership for markets outside CEE.

Sacha Dragic, Founder and incoming CEO of Superbet Group, said: “I want to recognize Jimmy Maymann, whose leadership and partnership have shaped much of our progress to date. Over the past couple of years, we have achieved remarkable results, advancing our product and technology capabilities, strengthening our position in key markets, and building a culture of financial discipline and accountability. This planned evolution of our leadership team marks a natural step in our growth journey. It reflects the maturity of our organization and our ambition to push forward, positioning Superbet for the next phase of sustainable global expansion.”

Jimmy Maymann, incoming Member of the Board, Superbet Group, said: “When Sacha first asked me to join the Board three years ago, our ambition was made clear: to transform Superbet into a global challenger built on world-class product and technology platform. It was necessary to accelerate that change from within, and I took the lead on that chapter of transformation.

“Together, we have achieved a lot: launching Brazil, growing our actives, revenue and EBITDA while strengthening our product and tech stack, and now, with the migration of Romania to our own platform, we are nearing completion of our first phase of transformation. As we prepare for the next phase, simplifying how we operate will help us move even faster, with a single-threaded leader, our founder, Sacha Dragic.

“It’s been a privilege to work with Sacha and the whole Superbet team and I’ll continue to do so as an advisor and as part of the Group’s Board. This is a great company with a huge potential ahead and I’ll stay engaged and help see it materialize.”

The post Superbet Appoints Sacha Dragic as Sole CEO appeared first on European Gaming Industry News.

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