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First Look Games welcomes Amusnet as its newest partner

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In-demand provider levels up game promotion and marketing by joining award-winning platform that directly connects studios and affiliates

Amusnet has become the latest gaming provider to boost its marketing efforts by partnering with First Look Games, the platform that directly connects game creators with affiliates for game promotion and brand awareness.

Amusnet is an established content provider with top-performing products and innovative solutions live with more than 2,000 online casino brands worldwide. This includes a portfolio of more than 300 captivating slots, engaging table games and immersive live dealer titles.

By joining First Look Games, Amusnet gains access to a branded library where it can upload information and assets for its full catalogue of games and then quickly and easily add new titles as they go live.

This includes things like game sheets, logos, images, videos and even demo links so that affiliates can offer free plays of each slot to their readers – player verification is provided by 1account so demo games can be offered in highly regulated markets such as the UK.

First Look Games’ network of approved affiliates can then download information and assets from Amusnet’s library in bulk or for individual titles and use it to create reviews, previews and other content around the all-casino solutions provider and its games.

Amusnet also has the option to give a select number of affiliates a “first look” at game assets ahead of the official launch so they can create content to build anticipation and awareness of the game before it hits casino lobbies.

Other tools offered by First Look Games include a dedicated Studio Management Centre and an accuracy tracking tool that automatically scans published reviews and highlights any factual errors.

Tom Galanis, CEO of First Look Games, said: “What better way to start the year than by welcoming Amusnet as a First Look Games studio partner? It’s great to see the studio leveraging the reach and engagement affiliates have with players to drive awareness of its titles.

“Amusnet has an incredible portfolio of titles and with new games leaving its production line each month can really elevate the promotion of its games via our platform while also driving brand awareness among affiliates and the large audiences of engaged players they have.”

Plamen Slavov, Senior Game Producer at Amusnet, added: “First Look Games will be a significant marketing partner for us, allowing Amusnet to properly engage with affiliates and their player audiences for the first time.

“We are passionate about the games we produce, many of which go on to be top performers, so we are excited by the opportunity to make more players aware of our portfolio via premium publishers that players listen to and trust.”

The post First Look Games welcomes Amusnet as its newest partner appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Kambi Group plc repurchase of shares during 16 April – 22 April 2025

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Kambi Group plc (“Kambi”) has during the period 16 April to 22 April 2025 (the “Buyback Period”) repurchased a total of 36,500 ordinary shares (ISIN: MT0000780107) as part of the share buyback programme, within the mandate approved at the Extraordinary General Meeting on 20 June 2024 (the “Programme”).

The objective of the Programme is to achieve added value for Kambi’s shareholders and to give the Board increased flexibility with Kambi’s capital structure by reducing the capital. The Programme is being carried out in accordance with the Maltese Companies Act, EU Market Abuse Regulation No 596/2014 (“MAR”) and other applicable rules.

During the Buyback Period, Kambi repurchased a total of 36,500 ordinary shares at a volume-weighted average price of 115.13 SEK. From the beginning of the Programme, which started on 6 November 2024, until and including 22 April 2025, Kambi has repurchased a total of 1,252,000 ordinary shares at a volume-weighted average price of 108.82 SEK per share.

During the Buyback Period, Kambi has repurchased shares as follows:

Date Aggregated daily
volume (number
of ordinary shares)
Weighted average
share price
per day (SEK)
Total daily
transaction
value (SEK)
16 April 2025 14,000 113.84 1,593,739
17 April 2025 14,000 116.46 1,630,402
22 April 2025 8,500 115.08 978,193

All acquisitions have been carried out on Nasdaq First North Growth Market in Stockholm by Carnegie Investment Bank AB on behalf of Kambi. Following the acquisitions and as of 22 April 2025, Kambi’s holding of its own shares amounted to 1,252,000 and the total number of issued shares in Kambi is 29,903,619 ordinary shares. Under the Programme Kambi is authorised to repurchase a maximum of 3,127,830 ordinary shares, up to a maximum amount of €12.0 million.

A full breakdown of all transactions carried out during the Buyback Period is attached to this announcement.

Information on the Programme is available on Kambi’s website, kambi.com/investors/share-information/

The post Kambi Group plc repurchase of shares during 16 April – 22 April 2025 appeared first on European Gaming Industry News.

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BMM TESTLABS EXPANDS ITS REACH AND NOW TESTS AND CERTIFIES GAMING PRODUCTS IN THE UNITED ARAB EMIRATES

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BMM Testlabs (“BMM” or “the Company”), the world’s original gaming test lab renowned for exceptional product compliance and certification services, today announced its official approval to test gaming products for the United Arab Emirates’ licensed lottery – The UAE Lottery – and commercial gaming program.

This approval comes from the General Commercial Gaming Regulatory Authority (“GCGRA”), which holds exclusive jurisdiction to regulate, license, and supervise all commercial gaming activities and facilities, including lottery, internet gaming, sports wagering, and land-based gaming facilities. BMM’s certification falls under the ‘Independent Testing Laboratories’ category.

BMM Testlabs’ Chief Executive Officer Martin Storm said, “We are excited and deeply honored that the GCGRA has entrusted BMM Testlabs with the responsibility of testing products for their new lottery, land-based, and digital gaming program, knowing that we’ll do so with the highest levels of impartiality, technical expertise, transparency, efficiency, and, most of all, integrity.”

BMM Testlabs brings 44 years of global leadership in product compliance across regulated markets and is trusted by games, systems, and lottery manufacturers, suppliers, developers, and regulators worldwide.

In addition to product compliance testing, BMM Testlabs’ BIG Cyber provides end-to-end cybersecurity protection solutions, including penetration testing, vulnerability assessments, PCI:DSS evaluations, and managed security services. Through RG24seven Virtual Training, BMM also offers compliance-grade virtual training on responsible gaming, anti-money laundering, and other important topics – presented by industry experts and available in multiple languages.

 

The post BMM TESTLABS EXPANDS ITS REACH AND NOW TESTS AND CERTIFIES GAMING PRODUCTS IN THE UNITED ARAB EMIRATES appeared first on European Gaming Industry News.

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Paysecure partners with DECTA to enhance global payment capabilities

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Paysecure, a trusted payment orchestration platform, is proud to announce its latest partnership with DECTA, an international payment processing company.

This collaboration reflects Paysecure’s ongoing commitment to offering merchants access to a diverse, competitive, and high-performing payment ecosystem.

The collaboration with DECTA is a key step in Paysecure’s ongoing strategy to deliver greater value to merchants worldwide by ensuring they benefit from improved approval rates, competitive pricing models, and efficient payment flows. For Paysecure, it’s another milestone in building a curated network of top-tier PSPs, enabling its clients access to
the most reliable and cost-effective payment partners.

“We are excited to be working with DECTA, a proven provider of payment services to the European markets. DECTA brings a wealth of experience and capability to support Paysecure in its mission to bring a wide choice of payment providers and methods to our customers. Customers can direct transactions to DECTA via Paysecure’s orchestration platform providing a competitive, secure and reliable partner for their payment processing requirements.” — Mike Peplow, Chief Strategy Officer and Head of Partnerships at Paysecure 

“At DECTA, we’re always looking for ways to enhance payment experiences for businesses worldwide. Partnering with Paysecure allows us to combine our expertise and technology to deliver more seamless, efficient, and scalable payment solutions for B2B merchants. Together, we’re creating new opportunities for growth and innovation, and we’re excited about the impact this collaboration will have on our partners and their customers.” — Scott Dawson, CEO at DECTA 

Through this partnership, Paysecure continues its mission to simplify payments and empower merchants with choice, flexibility, and performance, through a single integration point. By working with established providers like DECTA, Paysecure enhances its orchestration capabilities, driving smarter routing, faster settlements, and global scalability for its clients.

 

The post Paysecure partners with DECTA to enhance global payment capabilities appeared first on European Gaming Industry News.

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