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UK Gambling Minister Baroness Twycross Visits Hippodrome Casino to Learn More About the Casino Sector
UK Minister for Gambling Baroness Twycross has visited the Hippodrome Casino to learn more about the UK casino sector.
This year marks the 125th anniversary of the iconic London venue, which first opened in January 1900 with a show starring Charlie Chaplin, and has gone to present some of the West End’s boldest and most innovative new entertainments, including in its most recent incarnation as the legendary Hippodrome Casino.
Baroness Twycross visited the venue and met staff alongside Hippodrome Executive Chairman Simon Thomas and BGC CEO Grainne Hurst.
Grainne Hurst, CEO of BGC, said: “It was fantastic to visit the Hippodrome Casino alongside Baroness Twycross, giving her the chance to meet staff, and learn more about the land-based casino sector and what it offers to customers in towns and cities across the nation.
“The Hippodrome is an iconic venue in the very heart of London which has wowed and entertained crowds for over a century, and it’s doing that today, offering the finest dining, outstanding shows, and of, course the opportunity to pit your wits against the house on the gaming tables.
“The visit was also an opportunity to raise the all-important, and long-promised modernisation proposals which will allow our would leading casinos to grow, thrive, and meet the needs of their customers.
“These reforms would also unlock millions of pounds in investment into towns and cities across the country, allowing land-based casinos to play their part delivering on the Government’s ambitious growth mission.
“We’re now working hard with the government to make that happen, and I’m delighted we could welcome Gambling Minister Baroness Twycross to the Hippodrome, to see what casinos deliver now, but also what they can deliver in the future, with the right reforms.”
Simon Thomas, Executive Chairman of Hippodrome Casino, said: “It was a real pleasure to welcome Gambling Minister Baroness Twycross to the Hippodrome, and give her a tour of the venue to meet some of our incredible staff.
“There is so much rich history in this iconic venue, which has been dazzling audiences from around the world, for over a century.
“I am proud to say it is still doing that today. Casinos are becoming a mainstream feature of the nighttime entertainment landscape, and the spotlight is on Britain’s world-class casinos, as they innovate and invest.
“The Hippodrome is proud to be a prime example of what the right, balanced legislation can deliver.”
The post UK Gambling Minister Baroness Twycross Visits Hippodrome Casino to Learn More About the Casino Sector appeared first on European Gaming Industry News.

Latest News
ELA Games Casts Its Latest Spell with Witches’ Book
Reading Time: 2 minutes
ELA Games beckons players to step into a shadowy realm of sorcery and mystery with its newest release: Witches’ Book
Bathe in the magic as a powerful coven of three witches conjures their spells across the reels, revealing mysterious rewards and surprises. Each spin is a step toward ultimate strength, where massive riches and bubbling magic await.
The Power of the Book
In the Witches’ Book, magic shimmers in every spin. Players aim to collect enchanted pages and experience the power of each witch’s most mythical spells.
Once players gather enough enchanted pages, they complete the spellbook and choose their witch and symbol to unlock the magical Free Spins. As the witches’ power grows, every symbol has the chance to transform into a Jackpot, turning ordinary spins into powerful, enriching moments.
A medium volatility level and 94.9% RTP ensure that wins are frequent even on the base game. Additionally, multiple surprise features can arise and spread across the 5×3 reel format, making each spin a potion of excitement.
ELA Games’ Magical Touch
Witches’ Book is an enchanting embodiment of ELA Games’ philosophy regarding creative innovation and a focus on engaging gaming experiences. The games’ animations, sound design, and dynamic mechanics blend to create an atmospheric game that will have players a part of the incantation.
Marharyta Yerina, ELA Games’ Managing Director, commented on the release, “With Witches’ Book, our goal was to create a title that emphasises the visually-rich aesthetics that embody the atmosphere of the brooding festive season. Every feature and design element was meticulously crafted to keep players engaged and deliver value for our partners. Witches’ Book is an example of our development approach: leverage creativity to entertain players while driving meaningful performance results for operators.”
Discover Enchanting Riches Now
Players can dive into the mysterious world of magic and spells today, with powerful gameplay and immersive experiences.
Finish your incantation and cast a powerful, lucrative spell today.
The post ELA Games Casts Its Latest Spell with Witches’ Book appeared first on European Gaming Industry News.
Latest News
GR8 Tech’s Bet It Drives Hits the Portuguese Fast Lane with Tiago Pereira of LeBull.pt
Reading Time: 2 minutes
Lisbon’s streets set the pace for Season 2 of GR8 Tech’s Bet It Drives — the drive-time podcast where iGaming’s most interesting voices speak freely, in motion. Hosted by Yevhen Krazhan, Chief Sales Officer at GR8 Tech, each episode captures raw insight, candid stories, and the kind of energy you can only find on the road.
Episode 2 puts the spotlight on Tiago Pereira, Head of Portugal at LeBull.pt, the executive who helped turn a logo and a bull into one of the fastest-growing brands in Portugal’s regulated iGaming market. With more than 20 years in sports betting, affiliates, and casino operations at Placard.pt, Betano.pt, bet.pt, and Sportingbet, Tiago has led market entries, compliance frameworks, sponsorships, and full-funnel digital growth.
During the ride, Tiago opens up about:
- How he found his path and his journey from architecture and computer science to marketing.
- The history of LeBull.
- Portugal vs. Brazil: same language, different mindset: why copy-paste doesn’t work and true localization is key.
- The idea behind the LeBull Night Show, a weekly late-night comedy event.
- His failed marketing project.
- Trusting younger generations.
- His previous approach to marketing when he joined Betano in 2017.
- Why the Portuguese sports betting market relies on the casino vertical.
- The next chapter for affiliation.
- Network or Not Work: mascots, localization, and keeping support teams local.
- A small personal detail that’s still quietly visible online for those who know where to look.
- His Champion Rule: move forward with an “I need to get this done” mindset. Whatever happens, don’t stop. Stay consistent, keep moving forward, and the results will follow.
“Tiago showed us how to win a new market with discipline, curiosity, and the courage to keep moving forward,” said Krazhan.
Watch or listen to Season 2, Episode 2 with Tiago Pereira on:
Bet It Drives Season 2 kicked off with Rasmus Sojmark and keeps the pace with upcoming episodes featuring Kyrylo Korobka and Kelly Kehn. Buckle up. Lisbon’s just getting started.
The next chapter of iGaming belongs to those who play smart and play bold. Meet GR8 Tech at booth 5028-2 during SiGMA Central Europe 2025 in Rome, November 3–6, and discover the Heavyweight Rulebook built for operators ready to scale, localize, and win.
The post GR8 Tech’s Bet It Drives Hits the Portuguese Fast Lane with Tiago Pereira of LeBull.pt appeared first on European Gaming Industry News.
Latest News
Gaming in Germany Conference confirms new speakers, breakout program
Reading Time: 2 minutes
The Gaming in Germany Conference, which will take place November 11 in Berlin, has added several new speakers to its already impressive agenda.
Sebastian Buchholz, Head of Licensing and Market Supervision, Gemeinsame Glücksspielbehörde der Länder (GGL), will deliver the event’s keynote address.
The operator’s perspective will be well represented at this year’s Gaming in Germany Conference, with Christian Heins, Director iGaming Tipico; Alex Green, Vice President – Games, ZEAL Network; and Ewout Keuleers, former General Counsel, Kindred Group all confirmed to make an appearance at our event.
Naturally, attendees will also hear from both German and European trade associations, with Dr. Dirk Quermann, President, Deutscher Online Casinoverband (DOCV); Mathias Dahms, President, Deutscher Sportwettenverband (DSWV); and Maarten Haijer, Secretary General of the European Gaming and Betting Association (EGBA) contributing.
Willem van Oort, founder of Gaming in Germany commented: “I am extremely pleased with this year’s speaker lineup. I think it speaks of the relevance of our event, and especially the key topics that we are highlighting this year: the threat of the black market and the evaluation of the 2021 State Gambling Treaty. I see that licensed operators are highly committed to making the German iGaming market more sustainable and competitive and I am very happy that we are trusted to play a role in promoting fruitful discussion and debate on these topics.”
“As the event takes place while the evaluation of the 2021 State Gambling Treaty is ongoing, this is certainly the time to be part of the conversation,” van Oort added.
Breakout program and networking opportunities
In addition to its main program, the Gaming in Germany Conference will also feature several highly practical breakout sessions on data compliance, game certification, RG, live casino, eSports, and much more.
The full agenda, including breakout program, is available here.
In addition to a loaded program, the Gaming in Germany Conference also offers plenty of networking opportunities during pre-conference dinner, coffee breaks, lunch, and concluding networking drinks.
Practical information
The 2025 Gaming in Germany Conference takes place Tuesday, November 11, 2025, at the DoubleTree Hilton Ku’damm in Berlin – just 100 meters from the magnificent Kurfürstendamm.
The post Gaming in Germany Conference confirms new speakers, breakout program appeared first on European Gaming Industry News.
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