Latest News
Genius Sports partners with Index Exchange
Genius Sports announced a strategic partnership with Index Exchange, one of the world’s largest independent supply-side platforms, to create a marketplace via Index Marketplaces. This collaboration enhances FANHub, the activation platform purpose-built to reach sports fans, by expanding access to premium, brand-safe advertising inventory across the web, mobile and streaming TV.
The partnership connects FANHub’s sophisticated sports advertising capabilities with Index Exchange’s extensive publisher network, encompassing over 1300 display and video publishers, 1000 mobile apps and 120+ streaming TV publishers.
This integration enables sports marketers to leverage FANHub’s real-time sports data and fan-targeting capabilities, with advanced audience curation to reach first- and third-party audiences at scale.
“By partnering with Index Exchange, we’re expanding FANHub’s reach while maintaining our commitment to premium inventory and transparent reporting. This collaboration gives our partners access to high-quality placements across channels, powered by our real-time sports data and fan-focused platform features,” said Josh Linforth, CRO at Genius Sports.
A FANHub Marketplace via Index Marketplaces allows marketers to:
• Maintain full control over media packages and targeting
• Activate deal IDs to enable matchable audiences to tailored inventory
• Maximize campaign efficiency with no additional platform fees
• Benefit from transparent performance reporting
“Media buyers who want to reach sports fans require both scale and precision to effectively engage their audience across their entire consumer journey. Our partnership with Genius Sports combines FANHub’s innovative sports features with our trusted publisher ecosystem, empowering sports marketers to deliver impactful, contextually relevant campaigns during the most critical and engaging events–unlocking new possibilities in programmatic advertising,” said Daniel Fairclough, Vice President, Independent Demand, at Index Exchange.
FANHub clients can now activate campaigns across Index Exchange’s inventory through a streamlined workflow, combining sports-specific targeting and optimisation with premium publisher reach.
The post Genius Sports partners with Index Exchange appeared first on European Gaming Industry News.

Latest News
Logifuture enters high-growth Croatian market with Mozzart partnership
Leading South-Eastern Europe operator integrates virtual product Simulate
Logifuture, an award-winning supplier of iGaming products, has expanded its partnership with leading South-Eastern Europe operator Mozzart to launch its Simulate virtual product in Croatia. This latest rollout follows the success of the same product in Serbia and Kenya, where the collaboration between the two companies has already delivered strong results.
Simulate delivers an entirely new level of engagement – something players have never seen before. It adds instant fun to the betting experience, allowing users to simulate the outcome of their betslip in just a few seconds, using real teams, real events, and real markets. No waiting for matches to start. No delays. Just instant action and instant payouts, bringing an extra layer of excitement that enhances the classic sportsbook experience.
Croatia represents a key growth market for both Mozzart and Logifuture, with its rapidly expanding online gaming sector offering a dynamic opportunity to engage a new and diverse audience.
‘Fast, immersive experiences’
Niccolo Cassettari, Chief Business Development Officer at Logifuture, said: “We’re proud to partner with Mozzartbet Croatia to launch Simulate, our next-gen football game designed for players who crave fast, immersive experiences. The Croatian market has a strong appetite for innovative sports content, and Simulate delivers exactly that – real match scenarios, rapid gameplay, and a format that keeps users engaged round after round.
“This collaboration reflects our shared commitment to pushing the boundaries of virtual sports. For Logifuture, it’s about more than just adding another game to the portfolio – it’s about enhancing Mozzartbet’s user offering with something genuinely different. We’re confident Simulate will quickly resonate with their audience and drive both engagement and retention.”
Katarina Masal, Virtual Games Sector Manager at Mozzartbet Group, said: “At Mozzartbet, our commitment has always been to deliver exceptional gaming experiences to our players.
“The positive response we saw with Simulate in other markets made it an easy choice to expand this partnership into another exciting market for us.
“We’re excited to introduce Simulate and eager to offer our Croatian players an engaging and immersive gaming experience.”
The post Logifuture enters high-growth Croatian market with Mozzart partnership appeared first on European Gaming Industry News.
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Former Betway director joins Yolo Entertainment as Chief Revenue Officer
Sportsbet.io and Bitcasino operator Yolo Entertainment has appointed former Betway Commercial Development Director Stephanie Eddy as its new Chief Revenue Officer.
Eddy joins after more than a decade at Betway, and will oversee Yolo Entertainment’s commercial performance across key regions and strategic channels.
This will include a sharp focus on driving revenue growth while enhancing the efficiency of Yolo Entertainment’s acquisition funnel.
“Steph is a proven leader with the commercial instincts and strategic vision that align perfectly with our ambitions, and we are thrilled to welcome her to our leadership team,” said Matthew D’Emanuele, CEO of Yolo Entertainment. “Steph’s appointment underscores our commitment to accelerating the growth of Sportsbet.io and Bitcasino, expanding our brand and product portfolio, and delivering an exceptional customer experience. Steph’s expertise will be instrumental as we continue to strengthen our global presence.”
Stephanie Eddy, Chief Revenue Officer at Yolo Entertainment, added: “Yolo Entertainment has consistently pushed boundaries in gaming and crypto. I’m thrilled to join the team at this exciting moment, and help take these world-class brands to even greater heights.”
Over the last few months, Yolo Entertainment has hired a series of industry leaders to help drive the next stage of growth for its Sportsbet.io and Bitcasino brands.
In April, Jock Jamieson-Black, James Clark, Abu Koroma and Charlene Cassar joined in senior positions across CRM, content, product engineering and business intelligence.
The post Former Betway director joins Yolo Entertainment as Chief Revenue Officer appeared first on European Gaming Industry News.
Latest News
Ratification of the 2026 Betting Framework for LA FRANÇAISE DES JEUX, Incorporating Excessive Gambling Mitigation Strategies
Each year, the National Gaming Authority approves the gaming and betting programme for the coming year for operators holding exclusive rights (FDJ and PMU). This approval, where applicable, specifies the conditions for implementing the gaming programme. This is one of the manifestations of the Authority’s close monitoring of operators holding exclusive rights to ensure that they comply with their enhanced obligations, particularly with regard to the prevention of excessive gambling.
First, data from the Canadian Problem Gambling Index (CPGI) communicated by LA FRANÇAISE DES JEUX shows that, for the first time since 2020, the proportion of both excessive and problem gamblers is increasing in 2024 compared to 2023 for all activity under the operator’s exclusive rights, whereas these proportions remained stable between 2020 and 2023.
Furthermore, LA FRANÇAISE DES JEUX has indicated that it wishes to “ensure the attractiveness of the lottery and sports betting offering at points of sale by 2026 through product range promotion, innovation and digitalization”. The operator is thus proposing an intensification of its commercial offering, through dynamic promotion of all its game ranges, a strong innovation strategy and the use of incentive design techniques.
Taking these elements into account, in its decision of July 3, 2025 the ANJ decided to approve the programme for the 2026 games, subject to several strict conditions.
Generally speaking, and given the ambiguity of these messages, the company LA FRANÇAISE DES JEUX must refrain from accompanying the marketing of its new games with promotional messages offering incentives relating to the probability of winning associated with the game offered compared to other games that it markets (statements such as: “more than x chance(s) out of x of winning”, “Best chance of winning €X”) as well as the “minimum winnings” that may be won.
With regard to online games, the company must strive to limit the share of gross gaming revenue generated by excessive and problem players, across all ranges, all segments of the offer and all games offered online. With regard more specifically to the range of online games with successive draws, online scratch cards available from the physical distribution network at 3 euros and more, and that of “Web Exclusive” games, it must reduce this share substantially; in particular, the company must withdraw or modify games with the most excessive level of play.
With regard to draw games, the digital extension of the “Amigo” game is not authorised and the freeze on the range of successive draw games implemented in 2025 is maintained in 2026. The company LA FRANÇAISE DES JEUX must continue to reduce the share of gross gaming revenue (GGR) of the “Bingo Live” game generated by excessive players and take new measures to substantially reduce the risks of the Amigo game in the physical distribution network.
With regard to scratch cards offered in physical distribution networks and online, the freeze on the number of launches of new €3 games or relaunches of already authorised games is maintained at three in 2026. The number of launches of new €5 games or relaunches of already authorised games is limited to two in 2026. The number of scratch cards marketed in 2026 in physical distribution networks and, where applicable, available online based on a unit stake of €5 does not exceed nine.
Concerning games sold exclusively online, the ANJ is requesting a reduction in their total number, which particularly concerns the ranges of games at €2, €3 and €5.
The post Ratification of the 2026 Betting Framework for LA FRANÇAISE DES JEUX, Incorporating Excessive Gambling Mitigation Strategies appeared first on European Gaming Industry News.
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