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Gaming Americas Weekly Roundup – January 27-February 2
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
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The Michigan Gaming Control Board has issued a cease-and-desist letter to Duranbah Limited N.V., the operator of MyBookie.ag, based in Curaçao. The site offers a variety of casino-style games, such as slots, poker and live-dealer games like blackjack, roulette and craps. It also allows users to place bets on sporting events and horse races. MyBookie.ag offers numerous payment methods for deposits and the funding of players’ accounts, including Visa, MasterCard, American Express, PayPal, various cryptocurrencies and MoneyGram. However, withdrawals can only be made via Bitcoin or bank wire transfer. The MGCB’s investigation revealed that MyBookie.ag’s operation of online casino-style games for paying customers, without a valid Michigan gambling license, breaches several state laws.
Altenar has increased its focus on the North American iGaming market with the appointment of Matthew Ferrara as Sales Manager. Based in Miami, Ferrara has previously spent two years working in Croatia as a live trader on US sports for Superbet before returning to the United States to join micro-betting provider Kero Sports as Business Development Manager, specialising in outbound sales and strategic partnerships. He now strengthens Altenar’s sales team and will focus primarily on the North American market as the sportsbook provider looks to expand its operation.
SUZOHAPP has announced the appointment of Jim Kirner as its new Sales Director for North America. With over 20 years of experience in the gaming industry, Jim brings a wealth of expertise to his role and will be pivotal in driving SUZOHAPP’s sales and product strategies across the region. Throughout his career, Jim has been instrumental in driving transformational changes in the gaming sector, helping companies innovate and enhance the player experience. Prior to joining SUZOHAPP, Jim held key leadership positions at IGT, DiTRONICS, Interblock and Aruze Gaming Global.
Partnerships
The National Football League has announced a partnership with the Responsible Gambling Council to develop and implement a comprehensive responsible gambling training programme specifically designed for university and college student-athletes. The RGC and NFL have identified student athletes as an important audience for targeted responsible gambling and problem gambling prevention initiatives, as previous research has shown their susceptibility to risky gambling behaviour. The programme will launch with a pilot phase at eight universities and colleges across Canada in the upcoming 2025 spring semester. Insights and feedback from this phase will be used to refine and improve the programme before its broader rollout to 30 university and college institutions in the 2025–26 school year.
The PGA TOUR, PENN Entertainment and ESPN are launching a live betting stream on PGA TOUR LIVE on ESPN+. The ESPN BET branded stream will provide key data, insights and live betting analysis during coverage of six marquee FedExCup events across the 2025 PGA TOUR season. ESPN BET on PGA TOUR LIVE, set to premiere at the WM Phoenix Open on ESPN+ starting Thursday, Feb. 6, is made possible by a new multi-year agreement between the PGA TOUR and PENN Entertainment, the operator of ESPN BET. The deal designates ESPN BET as an Official Betting Operator of the PGA TOUR.
The post Gaming Americas Weekly Roundup – January 27-February 2 appeared first on European Gaming Industry News.
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IGT Improves Score in S&P Global Corporate Sustainability Assessment for Fifth Consecutive Year
International Game Technology PLC announced that it achieved an improved score for the fifth consecutive year in the 2024 S&P Corporate Sustainability Assessment (CSA), demonstrating strong year-over-year environmental, social and governance (ESG) performance.
As one of 70 companies assessed in the casinos and gaming category, IGT received an overall CSA score of 62 on Dec. 6, 2024, reflecting an improvement of eight points over the previous year, and a perfect score in the area of transparency and reporting. This score places IGT in the top decile in the casinos and gaming industry.
“Achieving an improved S&P Global CSA score for the fifth consecutive year showcases IGT’s continuous commitment to leading the lottery and gaming industries in global sustainability. IGT’s Sustainable Play program illustrates our commitment to valuing and protecting our people, advancing responsibility, supporting our communities, and fostering sustainable operations. By focusing our efforts on these four pillars, we will continue our aim of building a more sustainable future for our people and planet,” said Wendy Montgomery, IGT SVP, Marketing, Communications and Sustainability.
The post IGT Improves Score in S&P Global Corporate Sustainability Assessment for Fifth Consecutive Year appeared first on European Gaming Industry News.
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OddsMatrix provides LeoVegas Group with sportsbook odds feed to enhance global offering
Tier-1 operator LeoVegas Group will integrate OddsMatrix’s proven odds feed to support its transition to a proprietary sportsbook platform.
OddsMatrix, EveryMatrix’s sportsbook platform and odds feed business, will supply LeoVegas Group with deep, global coverage across multiple territories, sports, markets and events.
OddsMatrix odds feed will be customised for LeoVegas Group’s specific requirements enabling it to benchmark its odds against competitors and pressure test its models.
The partnership will result in LeoVegas Group receiving enriched market odds enabling optimised pricing, increased uptime and its customers with an enhanced user experience.
The well-known tier-1 operator, that celebrates 13 years in the industry in 2025, selected OddsMatrix as an odds feed provider as it transitions to its recently acquired new sports platform.
Erik Nyman, President, EveryMatrix Americas, said: “We’re delighted to be partnering with such a household name as LeoVegas Group, particularly at such an important moment for the brand as it expands its operations across the world and transitions to a new proprietary sportsbook.
“Our odds feed has consistently proven to be a valuable addition for tier-1 operators, and we’re committed to doing exactly that with LeoVegas.”
The post OddsMatrix provides LeoVegas Group with sportsbook odds feed to enhance global offering appeared first on European Gaming Industry News.
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DigiPlus Secures Three Honours at the 60th Anvil Awards
DigiPlus Interactive, the company behind leading digital entertainment platforms BingoPlus, ArenaPlus and GameZone, secured three honours at the 60th Anvil Awards. Recognised as the gold standard of public relations excellence in the Philippines, the Anvil Awards celebrate outstanding programmes and tools that elevate the field of communications and public relations.
DigiPlus was honored with a Gold Anvil for its transformative corporate rebranding campaign, “DigiPlus Reimagined: Pioneering Fun, Technology, and Community”, which highlighted the company’s evolution from a traditional leisure and resorts operator to a leader in digital entertainment. Additionally, DigiPlus garnered two Silver Anvils: one for its 2023 Integrated Report, “Ushering a New Era of Digital Entertainment”, and another for BingoPlus Foundation’s “FutureSmart” programme, an initiative dedicated to empowering the next generation of innovators through education.
The rebranding initiative, developed in collaboration with global brand specialist Landor, encapsulated DigiPlus’ commitment to harness technology and innovation to deliver new forms of entertainment for Filipinos. This strategic transformation not only revitalized the company’s visual identity but also reinforced its mission to deliver immersive and enjoyable experiences through its products. The 2023 Integrated Report chronicles DigiPlus’ strategic direction, financial and operational performance, as well as its performance around environmental, social and governance metrics. The report follows the Integrated Report framework, which adheres to the highest global standards of annual reporting.
“These accolades from Anvil highlight DigiPlus’ commitment to innovation, transparency, and building strong connections with our stakeholders. The award for our corporate rebranding celebrates our bold transformation into a digital entertainment leader, while the recognition for our Integrated Report underscores our dedication to global standards of accountability and transparency. These achievements inspire us to deliver even greater value to our customers, investors, and communities” said Celeste Jovenir, Vice President for Investor Relations, Corporate Communications and Sustainability.
BingoPlus Foundation’s FutureSmart Programme was recognised for its transformative impact on marginalised communities. In 2024, the programme reached 5332 individuals, focusing on IT education, digital literacy and inclusive livelihood powered by technology. Initiatives included providing 60 scholarships to IT students across 20 universities nationwide and introducing the P.L.U.S. Factor development programme to equip scholars with critical workplace skills. The Coding for Kids initiative brought robotics and programming to 4853 students in the Visayas, alongside training for 213 teachers. The programme also launched PLUS Tech Centers, providing computers and digital skills training to underserved communities. These centers aim to bridge the digital divide and create more inclusive job opportunities for marginalized sectors, reinforcing BingoPlus Foundation’s commitment to education, technology and livelihood empowerment.
“We are honored to receive an Anvil for BingoPlus Foundation’s FutureSmart Program. This recognition reaffirms our commitment to uplifting communities through education, technology, and livelihood opportunities. FutureSmart is a testament to how we aim to create lasting, positive change by preparing individuals for a brighter and more sustainable future,” said Angela Camins-Wieneke, Executive Director of the BingoPlus Foundation.
The post DigiPlus Secures Three Honours at the 60th Anvil Awards appeared first on European Gaming Industry News.
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