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NOVOVISION CMS Celebrates Successful Go-live at Casino Tróia in Portugal

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Casino Tróia is a popular gaming and entertainment venue on the Tróia Peninsula off the coast of Setúbal in Portugal. The elegant casino is part of the 5-star Tróia Design Hotel Resort and welcomes international visitors and local guests alike with a broad variety of gaming entertainment, comprising video slots of leading manufacturers as well as table games including Black Jack, Roulette and Poker.

To upgrade the casino’s player journey and enhance the internal business processes, the management of the Casino Tróia have opted for a visionary solution powered by NOVOMATIC: In early January, the NOVOVISION (NV) casino management system was successfully implemented in an Advanced setup comprising NV core as well as a number of additional modules that comprise nearly the entire gaming floor.

The first point of contact for the casino guests are the NV access registration desks, where they are enrolled with a player account and an NFC card for their NV wallet. Once all regulatory requirements and data protection obligations are fulfilled, guests are granted access to the gaming floor, where their next step will lead them to the NV promo PromoTower to participate in the casino’s promotional programme via the NOVOSPIN Wheel. Any wins will be directly booked into their single wallet and be instantly available for slots play.

All 150 video slots of leading manufacturers across the Casino Tróia have been retrofitted with NOVOVISION player tracking modules (PTM) for smooth and intuitive cashless gaming. They also ensure precise accounting processes and for player revenues to be consistently accounted for in the loyalty programme. Also the majority of the casino’s live tables have been equipped with NV tables accounting functionalities. NV pay guarantees the fast pay-out or purchase of additional credits at three cash desks and a brand new NCM 90 large-capacity cash terminal.

Floor staff benefit from the NOVOVISION Notifier app, which notifies selected users of any defined event according to their user role to ensure they can react to these alerts fast and accurate. At the same time, the Casino Tróia’s management will greatly appreciate the system’s powerful set of Business Intelligence functionalities that enable them to make informed decisions for their business, based on in-depth analysis of game, machine and player performance, promotions and the business trends as a whole.

Werner Kearns, Sales Manager NBS, said: “Casino Tróia is our second NOVOVISION installation in Portugal, which firstly shows how highly the Portuguese market appreciates visionary solutions, and secondly, it is a real testament to the excellent local service provided by our long-standing local distribution partner Marcos Pinto from Diverstock. It is very gratifying for me personally to see how our solution is gaining momentum with customers who recognise its true benefits and technical depth. I also extend my thanks to the management of Casino Tróia for their trust and the excellent cooperation of their local team with our NOVOVISION teams.”

Jorge Calado, General Manager Casino Tróia, said: “We are incredibly proud to implement this state-of-the-art management system, which not only enhances the quality of service we offer our customers but also delivers a more engaging and dynamic experience for them. This milestone is the culmination of months of dedicated effort and collaboration between our team at Casino Tróia, Diverstock, NOVOMATIC and the SRIJ (Serviço de Regulação e Inspeção de Jogos). Thanks to this collective effort, we are now among the first casinos in Portugal to offer such an innovative solution to our guests. This achievement represents a significant step in our continuous journey of growth as we strengthen our value proposition and leverage innovation as a key differentiator in the national market. The new system expands our service offerings for guests while streamlining operations for our team, enabling faster, more efficient service and creating a smoother, more engaging customer experience.”

The post NOVOVISION CMS Celebrates Successful Go-live at Casino Tróia in Portugal appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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EveryMatrix signals LatAm expansion plans with CIBELAE membership

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EveryMatrix has joined CIBELAE, the official branch of the World Lottery Association for 80 Hispanic American speaking countries, including Latin and Central America, Spain and Portugal, signalling its plans to expand its global reach across multiple regulated markets.

The application to join the Corporación Iberoamericana de Loterías y Apuestas de Estado as an Associate Member was approved at CIBELAE board level and is due to be formally ratified during the organisation’s Annual Ordinary Assembly later this year.

Membership positions the tier-1 technology provider alongside the most reputable lottery and iGaming institutions in 80 countries across six continents including Latin America, gaining valuable networking opportunities across events, working groups and industry discussions with major local operators.

It will also provide EveryMatrix with increased regional influence enabling its local and international commercial and product experts to contribute to shaping conversations around regulation, technology, and innovation within the lottery, betting and iGaming sectors.

EveryMatrix has a long history of working closely with tier-1 customers in LatAm and Spanish and Portuguese speaking markets with products including its SlotMatrix aggregation and exclusive content licensed and/or certified in Brazil, Columbia, Peru, Portugal, Spain, and many more territories.

Ebbe Groes, Group CEO & Co-Founder EveryMatrix, said: “This is a great step forward in both solidifying and expanding our presence in Latin America, Spain, Portugal and many other key territories as a trusted technology partner for lotteries.

“We look forward to leveraging this membership to create new, long-lasting relationships and opportunities and contributing to the growth and sustainable success of many important regulated markets.”

Rodrigo Cigliutti, Executive Director, CIBELAE, said: “The incorporation of EveryMatrix as an Associate Member of CIBELAE brings to our network a world-class B2B technology partner, renowned for delivering scalable, compliant, and innovative solutions that empower national and state-owned lotteries to modernise, expand omnichannel operations, and enhance player protection in regulated markets worldwide.”

The post EveryMatrix signals LatAm expansion plans with CIBELAE membership appeared first on European Gaming Industry News.

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SBC Summit 2025: New Conference Track Explores Asia’s Gaming Market

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SBC Summit 2025 will provide delegates with a comprehensive overview of the latest developments shaping Asian sports betting and iGaming, delivered through its new Emerging Markets conference track.

On Thursday, 18 September 2025, at the Feira Internacional de Lisboa (FIL), the stage will bring together Asia’s leading industry figures to examine a market valued at over $18.3 billion last year. Sessions will cover how operators can navigate compliance across the continent’s diverse jurisdictions, whether India is moving towards a regulated market, and if the wider Asia-Pacific region represents the next major opportunity for international businesses.

The Asia-focused track will mark the culmination of three days of conference action on the Emerging Markets Stage. Day one will explore opportunities in Africa, and day two will analyse the markets of Eurasia and the Middle East.

Rasmus Sojmark, CEO and founder of SBC, said: “If you’re building a global gaming business, you can’t afford to ignore Asia. This track makes it clear why the region belongs at the center of every long-term growth strategy.

“Asia needs a platform where regulators, operators, suppliers, and investors can talk openly. SBC is proud to provide that space, and the Emerging Markets stage is the centerpiece of that effort.”

Opening the discussion is the panel Asia: Navigating Regulation, Opportunity and Uncertainty, which will take an in-depth look at the regulatory landscape across the entire region. Here, industry experts Rory Anderson (Consultant, 12BET), Paul Fox (Chairman & Founder, Claymore Solutions), Lau Kok Keng (Head of Intellectual Property, Sports & Gaming, Rajah & Tan Singapore), Yuta Romanchenko (CBDO, Big Idea), and panel moderator Rosalind Wade (CEO, WinnaMedia) will explore contrasting jurisdictions, from the rise of alternative betting in India to Macau’s entrenched land-based sector, while also assessing which countries are most primed for investment and market entry.

India’s Regulatory Roadmap: The Next Decade for Gaming will shine a spotlight on the country’s complex state-by-state framework and the legal divide between games of skill and games of chance, which has created a unique environment: fantasy sports, lottery, and horse racing have flourished, while online gaming and traditional sports betting remain largely restricted. Bringing together Ranjana Adhikari (Partner, Shardul Amarchand Mangaldas & Co Advocates & Solicitors), Anton Kaszubowski (Managing Director, SBC Advisory), and Japneet Singh Sethi (Chief Growth Officer – South Asia, iGaming NDA), the panel will explore whether the industry is moving toward meaningful regulation or if the grey market will continue to dominate.

The panel Philippines: Life after POGOs will bring together Dominique Laconico (President & CEO, MegaBet+ & Scorebet), Keith McDonnell (Director, KMI Group), Joe Pisano (CEO, Jade Gaming), and Marie Antonette “Tonet” Quiogue (Principal, Arden Consult) to examine the country’s shift from offshore gaming operators (POGOs) to the newly introduced PIGOs. The discussion will explore whether this transition makes the Philippines Asia’s first truly regulated market, the continuing role of PAGCOR, the fate of overseas populations once served by POGOs and the lessons other Asian jurisdictions can draw from this model.

The SBC Summit 2025 agenda also includes the Global Markets stage, which will provide a focused look at the world’s most profitable sports betting and iGaming markets. Over the course of three days, delegates will gain insights into strategies for market entry and expansion in Latin America & Brazil, Western Europe and North America.

Get your tickets for SBC Summit 2025 today!

The post SBC Summit 2025: New Conference Track Explores Asia’s Gaming Market appeared first on European Gaming Industry News.

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AD STANDARDS COUNCIL HONORS PAGCOR CHIEF

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The Ad Standards Council (ASC) today recognized Philippine Amusement and Gaming Corporation (PAGCOR) Chairman and CEO Alejandro H. Tengco for his leadership in promoting responsible advertising in the gaming industry during the council’s Patas na Patalastas Summit in Makati City.

In accepting the Plaque of Appreciation from the ASC, Mr. Tengco said the honor was not only for him but also for the men and women of PAGCOR who remain committed to fairness, truth, and accountability in discharging their responsibilities.

He also commended the ASC for its role in upholding truth, decency, and accountability in Philippine advertising.

“Industries like ours carry an even greater responsibility to protect public trust,” Mr. Tengco said. “Our partnership with ASC ensures that gambling-related advertisements are not only creative and compelling but also ethical, truthful, and mindful of their impact on society.”

The ASC and PAGCOR formalized their collaboration last July 16 through a Memorandum of Understanding requiring all gambling-related ads – whether on TV, radio, online, or outdoors – to undergo ASC review and approval before public release.

PAGCOR itself also ordered the removal of all outdoor gambling billboards as part of its stricter regulatory measures last month.

“These steps are proof that when it comes to protecting the public, we will always choose to do what is right,” the PAGCOR chief added.

The ASC summit brought together regulators, advertisers, and industry stakeholders to reinforce collaborative efforts in ensuring truthful, ethical, and accountable advertising practices in the Philippines.

The post AD STANDARDS COUNCIL HONORS PAGCOR CHIEF appeared first on European Gaming Industry News.

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