New deal sees provider secure distinctive content for third-party games portfolio

Games Global, a leading supplier of iGaming content, has signed an exclusive 12-month deal with Playbook Fusion, a provider of innovative sports-themed betting games, to bring the highly anticipated Playbook Football™ to its third-party platform.

Combing the most popular game mechanics from the gambling and video gaming industries, the title is a unique football strategy betting game that offers players the opportunity to build their own football team, compete in matches, earn in-game rewards, and climb divisions throughout a season, all whilst placing in-game bets.

Users can customise their experience by selecting their team’s nationality, name, badge, and kit colours. Starting in Division 10, contenders will aim for promotion and to win Division 1 by managing their squad’s performance and team chemistry throughout the season.

During match play, opponents are selected from either a pool of AI teams or from a pool of other player’s teams in the game. Comparative team statistics are displayed, and betting markets are generated based on these rankings.

Bets can be placed on various different markets, including match result, under/over goals, correct score, and first/last/anytime goal scorer.

As players place bets, they will earn XP that accumulates across sessions, unlocking rewards that boost team performance including player packs and boost cards.

Playbook Football™ diversifies Games Global’s portfolio with a product that is already generating significant operator interest, with the potential to become a market-leading title. The partnership exemplifies Games Global’s commitment to offering cutting-edge, engaging content to its operator partners across the globe.

Andy Booth, Chief Product Officer at Games Global, said: “We are always on the lookout for fresh, unique opportunities that can elevate our offering.

“Partnering with Playbook Fusion to bring Playbook Football™ to our platform allows us to provide our partners with a product that combines the thrill of football with the strategy of betting. The game’s innovative approach aligns perfectly with our commitment to delivering standout content that captivates and drives operator success.”

Steve Rogers, Founder and CEO at Playbook Fusion, added: “Our partnership with Games Global marks an exciting chapter in Playbook Fusion’s story. By joining forces with a leading iGaming supplier, we’re able to introduce Playbook Football™ to a broader audience, showcasing a unique game concept that merges football management with engaging betting markets within a progressive gameplay mechanic.

“We believe this strategic collaboration will pave the way for Playbook Football™ to become a market leader in the sphere of gamified sports products, and we’re thrilled to have Games Global as our exclusive partner during this crucial launch phase.”