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Olga Bajela appointed as Cherry Play CEO
A new studio enters the market with an innovative, no-revenue-share commercial model, partnering with Bragg Gaming Group for technology and distribution, and led by a former Stakelogic CCO.
Cherry Play, a new and exciting game studio, has broken cover with the appointment of Olga Bajela as Chief Executive Officer.
Bajela’s rise through the industry has been meteoric – in just four years she has gone from executive to Chief Commercial Officer of Stakelogic and now CEO of Cherry Play.
This rapid rise through the ranks has seen her pick up several industry awards including Woman Leader of the Year.
As Cherry Play CEO, Bajela has been tasked with overseeing the launch of the studio which plans to disrupt the status quo with an innovative commercial model that does away with the standard revenue share.
Instead, operators pay a licence fee to add Cherry Play’s games to their lobbies and to offer them to players.
Bajela will also be responsible for building out the management team and onboarding the industry’s brightest minds and creative talents with the studio looking to scale at pace.
Cherry Play is incredibly ambitious and will combine its unique commercial model with a portfolio of thrilling slots and casino games to not only meet but exceed operator and player expectations.
To accelerate its market entry, Cherry Play has selected Bragg, a leading global content distribution network, as its exclusive technology and distribution partner.
Cherry Play’s games are being developed on the Bragg Gaming technology stack, with two new slot titles set to launch in January, just ahead of ICE Barcelona.
Olga Bajela, CEO of Cherry Play, said: “Having helped to build and sell Stakelogic I am now ready to take on a new challenge and couldn’t be happier to have been appointed as CEO of Cherry Play.
“Innovation covers so much more than game mechanics and with our unique commercial model, I am confident we are going to disrupt the slot provision space.
“We are focused on producing two great games per month on the powerful Bragg tech stack and already have an incredible team in place who are just as passionate about entertaining players as I am.
“Cherry Play is here to make an impact, and we can’t wait to launch our first title in January.”
Matevz Mazij Chief Executive Officer and Chairman of the Board, Bragg Gaming Group commented: “We’re delighted to welcome Cherry Play as a valued partner to Bragg and look forward to a dynamic and long-lasting collaboration to deliver game-changing, localized online casino content. The Cherry Play team’s extensive experience of the Netherlands regulated market will undoubtedly benefit Bragg as we continue to expand our strong position in that market.
“Our new partnership with Cherry Play will also allow us to offer some great new online casino content not only to our Dutch operator partners, but to those operators in the wider European and RoW markets going forward. I’m excited to view the results,” Mazij added.
The post Olga Bajela appointed as Cherry Play CEO appeared first on European Gaming Industry News.
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Season 2 of the Series in Development for 2026
Esports World Cup: Level Up, the five-part docuseries from Emmy-winning filmmaker R.J. Cutler (Billie Eilish: The World’s a Little Blurry, Elton John: Never Too Late, Martha), is now streaming for free on Prime Video’s official YouTube channel.
The Level Up series, produced by This Machine (part of Sony Pictures Television) in partnership with the Esports World Cup Foundation (EWCF), offers an unprecedented look behind the scenes of the world’s largest esports and gaming festival, redefining what it means to be a champion in the digital age. A second season is now confirmed, continuing the story of the EWC and the next generation of Clubs and players shaping the future of global esports.
In the first season, Level Up captures human stories of the competition. From Oakland’s Soka of Team Falcons, a swaggering extrovert who defies gamer stereotypes while carrying the weight of a tough past, to FAKER of T1, a South Korean icon battling the loneliness of his own legend, each player’s journey reveals the person behind the avatar.
In the Philippines, 19-year-old Sanford of Team Liquid fights for his family after tragedy strikes, while Drazah of Atlanta FaZe traces his rise from a small shed in Alaska to the global stage. Indonesian sisters Chel and Cinny of Team Vitality lead a dominant women’s team even as personal loss tests their resolve.
Beyond the players, Yevhen Zolotarov of NAVI competes to support a war-torn Ukraine, and Mossad Aldossary, the 24-year-old CEO of Team Falcons, shoulders the hopes of a nation as he strives to keep the championship at home in Riyadh.
Together, their stories reveal what truly drives esports’ greatest figures, not just victory, but purpose, pride, and resilience.
Stay tuned for more information about Season 2 of Esports World Cup: Level Up.
The post Esports World Cup: Level Up Now Streaming on Prime Video YouTube Channel appeared first on European Gaming Industry News.
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Innovecs Games Hosts Expert-Led Webinar: “From Crisis to Clarity — A New Blueprint for AAA Game Development”
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Innovecs Games, a leading game development studio under the Innovecs brand, announces its upcoming live webinar: From Crisis to Clarity: A New Blueprint for AAA Game Development!
Following two years of widespread studio closures and layoffs, the webinar will focus on how forward-thinking teams are reimagining workflows and talent structures to sustain creativity, efficiency, and innovation.
Confirmed speakers include:
- Nader Alikhani, VP of Games at Innovecs
- Chris Rowe, Business Development Director at Innovecs Games
- Amir Satvat, Founder of Amir Satvat’s Games Community
- Sam Carlisle, Co-Founder of XDS Spark
“These conversations are crucial as we collectively reimagine how the AAA ecosystem can thrive,” said Nader Alikhani, VP of Games at Innovecs. “Our goal is to share not just insights — but real frameworks for sustainable growth and creative resilience.”
The event will take place on November 19, 2025, at 9:30 AM PDT / 6:30 PM CET, and will include a live Q&A session. Participation is free and open to all professionals in game development and production.
Register here: innovecsgames.com/online-webinar-future-of-aaa-development/
The post Innovecs Games Hosts Expert-Led Webinar: “From Crisis to Clarity — A New Blueprint for AAA Game Development” appeared first on European Gaming Industry News.
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Softquo Holding to showcase integrated content strategy for Caribbean market at GAT Expo Santo Domingo
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Softquo Holding, the international technology group driving innovation across the global igaming sector, announced its participation at GAT Expo Santo Domingo 2025 (12th–13th November). The group will present the unified strength of its ecosystem, featuring industry leaders GoldenRace and Spinmatic, at Stand B3, highlighting a complete content and technology strategy for the burgeoning Dominican and Caribbean markets.
Softquo Holding’s focused presence in Santo Domingo acknowledges the region’s rapidly ascending market status. The Dominican Republic is emerging as a crucial igaming hub, bolstered by the imminent regulation of online gaming and a strong commitment to transparency and prevention of money laundering. GAT Expo Santo Domingo represents the essential meeting point for operators seeking secure, scalable and high-performance solutions in this high-potential region.
At Stand B3, Softquo Holding is dedicated to demonstrating how the combined expertise of its brands delivers holistic, integrated solutions for every betting and content vertical:
- GoldenRace: Highlighting the global market’s leading Virtual Sports, including the high-revenue Multiplier feature on horse and dog races and the dedicated LatAm solution, Baseball2Win, designed for unparalleled player engagement.
- Spinmatic: Showcasing a premium portfolio of slots and casino games, engineered for immersive gameplay and deep resonance with Caribbean and global audiences, driving increased Lifetime Value.
- Novusbet: Available for strategic discussions regarding its next-generation sportsbook and omnichannel platform technology, essential for rapid customisation and market entry.
Meet the Softquo Holding team at Stand B3 on 12th and 13th November to discuss how this unified content, platform and technology approach can immediately elevate your strategic growth in the Caribbean and LatAm markets.
The post Softquo Holding to showcase integrated content strategy for Caribbean market at GAT Expo Santo Domingo appeared first on European Gaming Industry News.
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