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ClickOut Media discusses use of AI to embrace marketing and HR opportunities
The digital age has unlocked a wealth of possibilities for Human Resources (HR), transforming traditional workflows into dynamic, global opportunities. Artificial Intelligence (AI) and advanced computer technologies are no longer just enablers, they have become the go-to tools in transforming recruitment and workplace management while adhering to the creative potential of industries like marketing.
For multi-channel marketing firms like ClickOut Media, renowned for crafting stories that connect people and brands, the question is no longer if these tools can be transformative but rather how they can be used efficiently to spark innovation, enhance collaboration, and expand the global reach of their campaigns.
AI in HR
AI has revolutionised the ‘first steps’ in recruitment, from applicant sourcing to CV screening, face-to-face interviews, and beyond. Using AI tools to carry out these processes has created a more streamlined workflow, resulting in diverse and inclusive teams. For creative industries such as digital marketing, this diversity brings invaluable perspectives from various individuals that can enrich campaigns and strategies.
ClickOut Media thrives on team collaboration, and when AI is paired with the company’s ethos of encouraging charismatic and connected teams, the result is not just to foster efficiency but to invite synergy, too. It is the blend of streamlined workflow and human insight that enhances the personalisation that is critical to their storytelling success.
This raises the question: could AI increase workplace efficiency while improving human relationships and marketing campaigns?
Reaching across borders
With a global outlook and a commitment to bespoke solutions, ClickOut Media demonstrates how AI tools can enhance creativity and teamwork beyond borders. Video platforms like Google Meet, Zoom, and Teams have redefined collaboration, allowing firms to transcend geographical barriers and build partnerships across time zones.
In addition to facilitating seamless communication, AI-powered notetakers and transcription tools add another layer of efficiency to remote teamwork. By streamlining workflows and reducing manual tasks, AI not only enhances collaboration but also drives productivity across global teams.
By championing the power of AI and digital tools, ClickOut Media’s commitment has enabled the company to build and sustain a robust, fully remote workforce featuring account managers, technical leads, and marketing leads.
As a digital marketing agency that is deeply rooted in data and technology, the company has consistently excelled in its field. With years of experience and unwavering aid provided at every step—regardless of whether employees are working in an office environment—this level of support would not be possible without the use of AI.
Moreover, ClickOut Media doesn’t stop using technology to optimise workflow, it leverages these tools to embrace multicultural perspectives, ensuring campaigns resonate with diverse audiences. By integrating AI into HR practices, the company is expanding its reach while redefining global engagement and creativity standards.
Finding the perfect balance
The real challenge of AI lies not in its adoption but in its integration, navigating a way for companies to harness digitalisation tools without losing the human essence that drives personal connections and evokes out-of-the-box media strategies.
At ClickOut Media, the answer lies in finding the perfect balance. By using AI for menial tasks, like scheduling interviews or managing leave requests, HR teams can focus on what truly matters – building authentic team relationships and cultivating an environment where imagination thrives.
This approach doesn’t replace human interaction, it amplifies it and enables a company to maintain its collaborative spirit while embracing innovation, creating a workplace where employees feel connected and valued and clients experience campaigns that resonate well.
Is AI the future?
As AI reshapes the workplace, the focus shifts to the possibilities unlocked by deliberate and thoughtful tool integration. ClickOut Media is paving the way for a future where technology and humanity coexist seamlessly, and AI is steadfastly being used to empower creativity and inspire new ideas across the globe.
The future isn’t about how to adopt technology, it is about mastering its potential to transform challenges into opportunities, and ideas into impact.
So, in this new era, the choice is clear – adapt, innovate, and evolve, or risk being left behind in the wake of those who do.
The post ClickOut Media discusses use of AI to embrace marketing and HR opportunities appeared first on European Gaming Industry News.
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MGM China Announces Salary Increment for 99% Team Members in March
MGM China has announced a salary increment for all eligible team members with effect from March 24, 2025, in recognition of their hard work and contribution for the company.
A 2.5% increment will be awarded for all eligible team members in which 99% team members will be rewarded. For team members with a monthly salary of or less than MOP16,000, a standard salary adjustment of MOP600 will be granted, which represents a 2.5-5.5% increment.
Ms. Pansy Ho, Chairperson and Executive Director of MGM China Holdings Limited, said: “We extend our heartfelt gratitude to our team members for their wholehearted dedication in moving forward hand in hand with the Company. In the new year, MGM will fully support the policy implementation of the SAR Government as always; pragmatically promote the development all-for-one cultural tourism, while working with the team to continue enrich the essence of Macau as ‘One Center, One Platform, One Base’.”
The post MGM China Announces Salary Increment for 99% Team Members in March appeared first on European Gaming Industry News.
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NRT Technology Appoints Tecnet Asia as its Official Distributor in the Philippines
NRT Technology Corp, a global leader in payment solutions and self-serve kiosks, has appointed Tecnet Asia Inc as its official distributor in the Philippines.
The collaboration aims to bring NRT’s innovative technologies to the local gaming and hospitality markets, further enhancing operational efficiency and improving customer experiences, the companies said in a joint announcement.
NRT currently serves clients across the Asia-Pacific region, including the Philippines.
“This collaboration underscores the growing demand for secure and innovative payment solutions in the Philippine gaming industry. By joining forces with NRT, we aim to deliver cutting-edge technologies that meet the evolving needs of our clients,” said Suat Sirin, President of Tecnet Asia.
Art Ayow, NRT’s Senior Vice President of International Sales, said: “Tecnet Asia’s local expertise and strong network make them the ideal partner to expand the NRT brand in the APEC region. We are excited about the opportunities this partnership will create for our clients in terms of enhancing guest experiences and improving operational efficiencies.”
The partnership aims to drive significant advancements in the region, reflecting both companies’ commitment to innovation, growth and world-class service in the gaming and hospitality sectors, they said.
Tecnet Asia said the partnership reflects its continued growth in expanding its offerings to meet industry demands, providing expertise in technical consultancy, project management and support services. The company last year also became distributor for renowned brands like Novomatic, Ainsworth, Apex, Patir Seating and Miwa Locks.
The post NRT Technology Appoints Tecnet Asia as its Official Distributor in the Philippines appeared first on European Gaming Industry News.
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Relax Gaming unlocks medieval fortunes with Camelot Cash
Relax Gaming, the iGaming aggregator and supplier of unique content, has launched Camelot Cash, a folklore-inspired slot that takes players on a quest to uncover legendary treasures worth up to 5,000x their bet.
Following on from the success of popular titles, Immortal 5 and Winter Champions, Relax Gaming brings the Arthurian legend to life with a host of engaging features.
The game’s Cash symbol awards instant wins when part of a winning line, multiplying the value shown by the player’s bet.
Landing three or more Bonus Wilds, which also serve as wild symbols, activates the Free Spins feature. Players can earn 8, 16, or 24 Free Spins, with each level awarding up to three expanding symbols.
During the Free Spins, at least one expanding symbol guarantees additional win opportunities by covering the reel and paying out even if the symbols are not connected from left to right.
Landing more Bonus Wilds can reactivate additional free spins and expanding symbols, keeping players engaged and the action alive.
With its familiar mechanics and rewarding features, Camelot Cash is a versatile addition to any operator’s portfolio, designed to attract and retain a broad player base.
Shelley Hannah, CPO at Relax Gaming, said: “Camelot Cash delivers an immersive experience with a ‘book of’ style approach blended with cash prizes and our own innovative twist. Inspired by King Arthur’s tale, Camelot Cash is a combination of intuitive mechanics and engaging features, resulting in a medium volatility game that appeals to players.”
Established as one of the industry’s leading B2B suppliers, Relax Gaming was awarded GGA’s Product Launch of the Year in February 2023 for Dream Drop Jackpots. Money Train 3 names the 2023 CasinoBeats Game Developer Awards amongst its 6 Slot of the Year titles, while the brand also won the award for Skill Games Supplier at the 2023 EGR B2B Awards along with the Innovation in Mobile award at the 2023 SBC Awards.
Relax Gaming provides more than 4,000 online casino games, from its high-performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.
The post Relax Gaming unlocks medieval fortunes with Camelot Cash appeared first on European Gaming Industry News.
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