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The Game Awards and NODWIN Gaming extend their partnership beyond India to other emerging markets
NODWIN Gaming, a global leader in esports and gaming in emerging markets, has officially secured the exclusive rights to distribute the 10th edition of The Game Awards in India, Myanmar, Uzbekistan, Indonesia, Philippines, Thailand, Malaysia, Vietnam and Taiwan. This landmark agreement brings the highly anticipated annual celebration of video games and esports excellence to a wider international audience, marking a new chapter in the awardsâ global reach and stands testament to NODWIN Gamingâs partnership with The Game Awards for over half a decade and its commitment to empowering gaming culture in emerging markets across the world.
Starting in 2014, The Game Awards is the annual awards ceremony honouring achievements in the video game industry. This extremely prestigious event for the gaming industry across the globe will now be broadcast and delivered in additional markets through this licensing deal. In 2023, this event often known as the âOscars of Gamingâ garnered 118 million Global livestreams. It has seen renowned presenters like Al Pacino, Keanu Reeves, Margot Robbie, Dwayne Johnson, Christopher Nolan, Tom Holland, and many more; with performances by musicians like- Sting, Imagine Dragons, Green Day, Hans Zimmer, Deadmau5, and more. The Gaming Awards sits at the center of popular culture â a platform that game publishers, studios, streamers, the music industry, and cutting-edge brands use to break big news and surprises to a global audience. The 10th anniversary of the Game Awards is slated for 12th December 2024.
Spearheaded by NODWIN Gaming, The Game Awards are set to be accessible through 17 additional distribution channels including TV, regional OTT, Online stations, and influencers channels, across India, Myanmar, Uzbekistan, Indonesia, Philippines, Thailand, Malaysia, Vietnam and Taiwan, enhancing reach and visibility in some of the worldâs fastest-growing markets for gaming and esports.
For over half a decade, NODWIN Gaming has worked closely with Geoff Keighley and this new phase in NODWINâs partnership with The Game Awards underscores its commitment to empowering the gaming ecosystem across these emerging territories. By securing exclusive rights, NODWIN Gaming aims to foster a deeper connection between global gaming culture and local audiences, establishing a seamless viewing experience for fans and supporters in each region.
Speaking on NODWIN Gaming bringing The Game Awards to emerging markets, Akshat Rathee, Co-Founder and Managing Director of NODWIN Gaming, said, âAs NODWIN Gaming continues to expand into new markets, we are thrilled to bring The Game Awards to fans across emerging markets. Our goal has always been to bridge the gap between global gaming content and the youth audience in high-growth markets. NODWIN Gaming has been a long-time supporter and partner of The Game Awards and their commitment to empowering gaming across the world aligns perfectly with our mission to support and showcase gaming excellence internationally.â
Geoff Keighley, the Founder and Host of the Game Awards said, âWe are excited to continue our partnership with NODWIN to bring The Game Awards to more viewers in more emerging markets around the world. Our 10th-anniversary show will be the biggest global celebration of games.â
By building upon its strategic network and distribution partnerships, NODWIN Gaming will provide unparalleled access to The Game Awards, tapping into the massive potential of these regions. With NODWIN Gamingâs expertise in delivering captivating gaming and esports content to youth demographics, the Game Awardsâ distribution is poised to become a defining milestone for gaming culture in these regions.
The post The Game Awards and NODWIN Gaming extend their partnership beyond India to other emerging markets appeared first on European Gaming Industry News.

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ELA Games Casts Its Latest Spell with Witchesâ Book
Reading Time: 2 minutes
ELA Games beckons players to step into a shadowy realm of sorcery and mystery with its newest release: Witchesâ Book
Bathe in the magic as a powerful coven of three witches conjures their spells across the reels, revealing mysterious rewards and surprises. Each spin is a step toward ultimate strength, where massive riches and bubbling magic await.
The Power of the Book
In the Witchesâ Book, magic shimmers in every spin. Players aim to collect enchanted pages and experience the power of each witchâs most mythical spells.
Once players gather enough enchanted pages, they complete the spellbook and choose their witch and symbol to unlock the magical Free Spins. As the witchesâ power grows, every symbol has the chance to transform into a Jackpot, turning ordinary spins into powerful, enriching moments.
A medium volatility level and 94.9% RTP ensure that wins are frequent even on the base game. Additionally, multiple surprise features can arise and spread across the 5Ă3 reel format, making each spin a potion of excitement.
ELA Gamesâ Magical Touch
Witchesâ Book is an enchanting embodiment of ELA Gamesâ philosophy regarding creative innovation and a focus on engaging gaming experiences. The gamesâ animations, sound design, and dynamic mechanics blend to create an atmospheric game that will have players a part of the incantation.
Marharyta Yerina, ELA Gamesâ Managing Director, commented on the release, âWith Witchesâ Book, our goal was to create a title that emphasises the visually-rich aesthetics that embody the atmosphere of the brooding festive season. Every feature and design element was meticulously crafted to keep players engaged and deliver value for our partners. Witchesâ Book is an example of our development approach: leverage creativity to entertain players while driving meaningful performance results for operators.â
Discover Enchanting Riches Now
Players can dive into the mysterious world of magic and spells today, with powerful gameplay and immersive experiences.
Finish your incantation and cast a powerful, lucrative spell today.
The post ELA Games Casts Its Latest Spell with Witchesâ Book appeared first on European Gaming Industry News.
Latest News
GR8 Techâs Bet It Drives Hits the Portuguese Fast Lane with Tiago Pereira of LeBull.pt
Reading Time: 2 minutes
Lisbonâs streets set the pace for Season 2 of GR8 Techâs Bet It Drives â the drive-time podcast where iGamingâs most interesting voices speak freely, in motion. Hosted by Yevhen Krazhan, Chief Sales Officer at GR8 Tech, each episode captures raw insight, candid stories, and the kind of energy you can only find on the road.
Episode 2 puts the spotlight on Tiago Pereira, Head of Portugal at LeBull.pt, the executive who helped turn a logo and a bull into one of the fastest-growing brands in Portugalâs regulated iGaming market. With more than 20 years in sports betting, affiliates, and casino operations at Placard.pt, Betano.pt, bet.pt, and Sportingbet, Tiago has led market entries, compliance frameworks, sponsorships, and full-funnel digital growth.
During the ride, Tiago opens up about:
- How he found his path and his journey from architecture and computer science to marketing.
- The history of LeBull.
- Portugal vs. Brazil: same language, different mindset: why copy-paste doesnât work and true localization is key.
- The idea behind the LeBull Night Show, a weekly late-night comedy event.
- His failed marketing project.
- Trusting younger generations.
- His previous approach to marketing when he joined Betano in 2017.
- Why the Portuguese sports betting market relies on the casino vertical.
- The next chapter for affiliation.
- Network or Not Work: mascots, localization, and keeping support teams local.
- A small personal detail thatâs still quietly visible online for those who know where to look.
- His Champion Rule: move forward with an âI need to get this doneâ mindset. Whatever happens, donât stop. Stay consistent, keep moving forward, and the results will follow.
âTiago showed us how to win a new market with discipline, curiosity, and the courage to keep moving forward,â said Krazhan.
Watch or listen to Season 2, Episode 2 with Tiago Pereira on:
Bet It Drives Season 2 kicked off with Rasmus Sojmark and keeps the pace with upcoming episodes featuring Kyrylo Korobka and Kelly Kehn. Buckle up. Lisbonâs just getting started.
The next chapter of iGaming belongs to those who play smart and play bold. Meet GR8 Tech at booth 5028-2 during SiGMA Central Europe 2025 in Rome, November 3â6, and discover the Heavyweight Rulebook built for operators ready to scale, localize, and win.
The post GR8 Techâs Bet It Drives Hits the Portuguese Fast Lane with Tiago Pereira of LeBull.pt appeared first on European Gaming Industry News.
Latest News
Gaming in Germany Conference confirms new speakers, breakout program
Reading Time: 2 minutes
The Gaming in Germany Conference, which will take place November 11 in Berlin, has added several new speakers to its already impressive agenda.
Sebastian Buchholz, Head of Licensing and Market Supervision, Gemeinsame GlĂŒcksspielbehörde der LĂ€nder (GGL), will deliver the eventâs keynote address.
The operatorâs perspective will be well represented at this yearâs Gaming in Germany Conference, with Christian Heins, Director iGaming Tipico; Alex Green, Vice President â Games, ZEAL Network; and Ewout Keuleers, former General Counsel, Kindred Group all confirmed to make an appearance at our event.
Naturally, attendees will also hear from both German and European trade associations, with Dr. Dirk Quermann, President, Deutscher Online Casinoverband (DOCV); Mathias Dahms, President, Deutscher Sportwettenverband (DSWV); and Maarten Haijer, Secretary General of the European Gaming and Betting Association (EGBA) contributing.
Willem van Oort, founder of Gaming in Germany commented: âI am extremely pleased with this yearâs speaker lineup. I think it speaks of the relevance of our event, and especially the key topics that we are highlighting this year: the threat of the black market and the evaluation of the 2021 State Gambling Treaty. I see that licensed operators are highly committed to making the German iGaming market more sustainable and competitive and I am very happy that we are trusted to play a role in promoting fruitful discussion and debate on these topics.â
âAs the event takes place while the evaluation of the 2021 State Gambling Treaty is ongoing, this is certainly the time to be part of the conversation,â van Oort added.
Breakout program and networking opportunities
In addition to its main program, the Gaming in Germany Conference will also feature several highly practical breakout sessions on data compliance, game certification, RG, live casino, eSports, and much more.
The full agenda, including breakout program, is available here.
In addition to a loaded program, the Gaming in Germany Conference also offers plenty of networking opportunities during pre-conference dinner, coffee breaks, lunch, and concluding networking drinks.
Practical information
The 2025 Gaming in Germany Conference takes place Tuesday, November 11, 2025, at the DoubleTree Hilton Kuâdamm in Berlin â just 100 meters from the magnificent KurfĂŒrstendamm.
The post Gaming in Germany Conference confirms new speakers, breakout program appeared first on European Gaming Industry News.
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