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ASTON MARTIN ARAMCO LAUNCHES ULTIMATE SIMULATOR USING MOTION TECHNOLOGY TO RECREATE F1 RACING

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  • The motion simulators, available as a limited run, are built by Memento Exclusives – Aston Martin Aramco’s sim and show car partner
  • The newly developed simulator launch commemorates with Fernando Alonso’s recent 400th F1 race at the recent 2024 Mexico City Grand Prix
  • Collectors and gamers can visit f1authentics.com to learn more

Aston Martin Aramco F1® Team is bringing its fans closer than ever to the experience of becoming an F1® driver, with the launch of brand-new motion simulators.

Motion simulators are created by an expert team at Memento Exclusives – the memorabilia specialist based in Motorsport Valley – utilising the same processes as F1® teams, to offer an unrivalled racing experience. Designed to recreate the famous race cars seen on the tracks, these Aston Martin Aramco’s Motion Simulators boast high tech systems which aim to immerse the racer, offering them the chance to experience every twist and turn around iconic racing circuits.

Aston Martin Aramco F1® Team and Memento Exclusives have made simulators available to the public in iconic racing green before, but adding movement to the simulation experience is set to take sim racing to new heights. Each motion simulator has been developed in partnership with the race team at Silverstone, and features haptic actuators, a front pivot configuration and haptic rumble feedback. This advancement offers gamers and racers true authenticity, with the motion of a real F1® car accurately emulated from the moment they jump into the cockpit.

Motion simulators are just one of the ways Aston Martin Aramco F1® Team is innovating with technology in recent times. Lance Stroll has been noted for his sim work over the years and revealed ahead of the 2023 Bahrain Grand Prix that he partially rehabilitated a broken wrist by practicing in a simulator. He famously went on to finish sixth in that race. Spanish legend Fernando Alonso, who recently celebrated his 400th Grand Prix at the 2024 Mexico City Grand Prix, has also lent his voice to emerging technology with Ai.lonso – offering visitors to the Aston Martin Aramco website the ability to hear selected articles read in his voice in multiple languages.

Barry Gough, CEO & Founder of Memento Exclusives (F1 Authentics) commented: “We are delighted to announce the next phase in our partnership with Aston Martin Aramco; these motion simulators take sim racing to the next level, providing gamers and racers with the closest experience to racing an actual F1 car. This launch, commemorating Fernando Alonso’s 400th Grand Prix and recognising Lance Stroll’s history with simulators, is a testament to this partnership and the technological advancements here at Memento Exclusives, offering new ways for fans to own the moment.”

Matt Chapman, Head of Licensing and Merchandise, Aston Martin Aramco Formula One® Team:  “This is a really exciting collaboration with our partner Memento Exclusives, bringing the world of Formula One to life for sim racers, collectors and our fans alike. The look and feel of the motion simulator makes it an immersive experience and the addition of movement builds upon the previous simulators we have collaborated on together.”

Aston Martin Motion Simulators are only available in limited numbers and via f1authentics.com or Memento Exclusives’ private sale service.

 

The post ASTON MARTIN ARAMCO LAUNCHES ULTIMATE SIMULATOR USING MOTION TECHNOLOGY TO RECREATE F1 RACING appeared first on European Gaming Industry News.

George Miller (Gyorgy Molnar) started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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Spanish Singing Idol David Bustamante Joins PlayUZU to Spread Brand Awareness

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Superstar Singer is PlayUZU’s latest brand ambassador in Spain

Award-winning online casino brand PlayUZU, the Spanish-facing version of PlayOJO, has signed legendary Spanish singer David Bustamante as its official brand ambassador in Spain.

Bustamante, a multi-platinum recording artist with a fanbase spanning generations, brings star power and credibility to SkillOnNet-powered PlayUZU’s local marketing strategy.

Over a two-decade career, Bustamante has released 10 studio albums, achieved 19 platinum certifications, and performed more than 900 concerts across the country. He is also a familiar face on Spanish television, with high-profile appearances on shows like La Voz and La Voz Senior, where his charisma and energy make him a fan favourite.

The partnership comes as PlayUZU continues to build momentum in Spain’s fast-growing regulated iGaming market. By aligning with one of the country’s most recognizable and beloved entertainers, the brand aims to further boost awareness, reinforce its “transparent and fair play” positioning, and strengthen its appeal to mainstream Spanish audiences.

As brand ambassador, Bustamante will feature in a series of marketing campaigns across all digital media, helping to communicate PlayUZU’s core values. The partnership also signals the brand’s commitment to deeper local engagement in Spain and to delivering a truly localized gaming experience to each of the markets it operates in.

Helena Rico – Regional Marketing Director at PlayUZU – said: “David is the perfect ambassador for PlayUZU – authentic, engaging, and deeply connected to Spanish culture. His ability to reach audiences of all ages aligns perfectly with our mission to make online casino gaming more open, honest, and entertaining. We’re excited about the possibilities this collaboration brings.”

The post Spanish Singing Idol David Bustamante Joins PlayUZU to Spread Brand Awareness appeared first on European Gaming Industry News.

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Fast Track renews SOC 2 accreditation with Type 2 report

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Fast Track has successfully renewed its SOC 2 accreditation for the second consecutive year, including the completion of its Type 2 report. This renewal affirms the company’s continued adherence to internationally recognised standards for information security.

The SOC 2 Type 2 report is based on an independent audit that evaluates not only the design but also the operational effectiveness of an organisation’s controls over an extended period. This distinguishes it from the Type 1 report, which assesses controls at a specific point in time.

This accreditation is particularly relevant for Fast Track’s role in providing real-time player engagement solutions to the iGaming industry, where data protection and system reliability are critical. Maintaining SOC 2 compliance ensures that Fast Track’s clients can rely on secure and consistent service.

Fast Track supports hundreds of operators globally, enabling real-time orchestration of player communications and rewards. The company’s platform leverages AI to deliver personalised user experiences at scale.

The post Fast Track renews SOC 2 accreditation with Type 2 report appeared first on European Gaming Industry News.

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REEVO Announces Partnership with Enjoy

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REEVO has announced a brand-new partnership with Enjoy, a rising star in the development of high-quality Slots and Live Game Shows. This alliance marks another stride in REEVO’s mission to bring exceptional, innovative and retention-focused content to its rapidly growing network of operator partners.

By integrating Enjoy’s captivating titles into its state-of-the-art aggregation platform, REEVO continues to solidify its position as the go-to hub for next-gen gaming content. Enjoy’s timeless design, modern polish and pioneering hybrid game formats will now be available through REEVO’s streamlined integration and API, enabling partners to seamlessly access experiences that keep players coming back.

Daniel Cuc, Head of Account Management at REEVO, said: “Partnering with Enjoy is a perfect match for REEVO’s vision: delivering top-tier, future-proof content to our partners around the world. Enjoy’s blend of classic slot charm and cutting-edge live game execution aligns perfectly with what REEVO stands for: innovation, quality, and player-first entertainment. We’re excited to bring their unique portfolio to our platform and elevate the iGaming experience together.”

Christos Zoulianitis, Chief Commercial Officer at Enjoy, said: “We’re thrilled to partner with REEVO in this exciting new chapter for Enjoy. REEVO’s dynamic aggregation platform and expanding global reach make it the perfect match to bring our games to new audiences. We’re looking forward to growing together and delivering both fresh and proven titles that players will love.”

The post REEVO Announces Partnership with Enjoy appeared first on European Gaming Industry News.

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